 Okay guys and gals, it's time to learn about one of the most interesting things that we have in this course And that is one of the best methods to market your products and your store today And I'm talking about none other than Facebook ads now if these couple of words intimidate you It really doesn't have to you don't have to be a marketing expert and you can definitely learn to do this and still Succeed while on a budget. So why Facebook ads? Well for one like I said, it's one of the best methods to market your store Your products or your brand that are available in today's online market small medium and big companies use Facebook ads to promote their businesses And it's simply a great way to connect between businesses and the right audience even while on a tight budget Facebook also has a really user-friendly platform to create and manage your ads You don't need any technical skills All you need is a Facebook active profile and Facebook is filled with massive audience data Including demographics audience interests and so much more another good thing about Facebook ads is that their ads are easily scalable So once you find an ad that's working well for you within one click of a button, you can scale it to the moon That's one of the things that I love about Facebook ads So you're testing several ads at once and once you find that winner It'll dominate all of those ads that didn't work well for you And it will make you some really great profit along the way So now that you have a whole bunch of information scattered in your head What exactly are we going to learn when it comes to Facebook ads? First things first you are going to learn how to create a Facebook page as simple as it sounds It starts by creating a page Next you're going to learn about the Facebook pixel and you're going to learn how to install it and embed it into your website And this will help gather audience data and audiences that are similar to them to find better Audiences that are better suit for your store and your products that you're trying to sell You're also going to learn how to research your audience Which means find the correct audience that are right to showcase your products to after that You're going to learn how to create converting video ads, which is a very important lesson Then you will learn how to set your campaign goals after that comes the advertising budget Which is important because you want to be on a budget and still succeed and I'm going to show you how and right after that You're going to launch your first ad after you launch it You're going to learn how to analyze the data so you'll learn about the differences from those that are not performing well to those that are performing well and Learn to multiply your success and learn from the mistakes of those that didn't perform well now I want you guys to stay super focused in this category of learning Facebook ads It's not going to be easy, but success is never easy I will take you step by step So you will learn all of the fundamentals and all of the important things that you need to know So once again, just take it step by step Concentrate stay with me and I'll see you in the next lesson where we are going to start by creating a Facebook page. See you there