 The best thing about working and running a start-up in the sustainability space is you don't have to question your purpose. Start-ups, they are like a crystal ball into the future. They work on problems that the larger companies don't even know are problems. The canopy is part of the University of Cambridge Institute for Sustainability Leadership and for over three decades now CISL has been working across business in the finance sector with policymakers and now through the canopy with start-ups and entrepreneurs to really push forward change towards the sustainable economy. We need to understand how seven, eight, nine billion human beings can operate and thrive on the planet that we have. I have been an entrepreneur myself so I know exactly how lonely it can be. We do not only provide support at the canopy, we also provide a community of like-minded founders. The thing we've built so far has more or less been built out of our bedrooms. We were really attracted to canopy because of their mission of sustainability is really drawing other like-minded start-ups and it really does accelerate your progress to be in that environment. When you're trying to do something quite new and innovative you are going to meet a lot of people who don't really understand what you're doing. It's quite important for your morale to be meeting regularly with other people who are going through a similar process. The knowledge of the University of CISL and all of the buzz that's going on with the different events that are happening on a very regular basis but you also have those individuals with whom you can interact and exchange and be challenged by. The canopy is housed in the Entopia building which is CISL's new, ultra-sustainable HQ in the centre of Cambridge. It is a living embodiment of the principles we're all trying to build into our work. We have to speak to clients whether that's online or in person when they come into the building and say this is it, this is how we can achieve a retrofit building and an exemplar to how so many buildings throughout the whole of the UK could be looked at. You're always hearing bits of people talking about how the building itself is sustainable as well as their own project. It's great to be somewhere that is putting those kinds of principles into practice. By joining the canopy you can gain access to a really extensive network of people that can support you on your business journey. Be that leading researchers coming out of the university to really industry specific mentors or access to VCs and funders that can support your business development. For startups I think the network offers an incredible richness and depth of resources and individuals who have been at the forefront of business sustainability for years. Innovation is a contact sport. We want to make sure that we are developing solutions thoughtfully, but we don't want to discount the tueters' encounters that can give you new ideas and make these connections that can lead in a really interesting direction. To be able to learn from those who've been in the industry for many years, the knowledge they've provided was just so invaluable and it really enabled us to think differently about our own setup and how we could accelerate that further. In my opinion we need entrepreneurs. We need entrepreneurs who see opportunities and solutions, not problems, and this is what we really believe in here at Canopy. By bringing people together with different ideas across different sectors, working with those relationships and understanding what the problems are is the ultimate way in which we're going to be solving the issues we're trying to solve. The challenges in sustainability are huge, but you don't have to solve everything all at once and realising that each part of us just has to make a small change to have a huge impact. That's a really great position to be in.