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Published on Jul 30, 2014
This year at SXSW, Mtn Dew issued a call for aspiring filmmakers to show us how they Do The DEW. Up for grabs? A $250,000 production grant and the chance to be an official content creator for DEW. Hundreds of entries were received, and nine finalists were selected to receive $10,000 to create a unique short film about DEW that was featured at the Green Label Studios: Open Call Film Festival in NYC. The Grand Prize winning video from filmmaker Nathan Balli demonstrates the DEW spirit in an epic fashion and brings to life the idea that Authenticity is Everything.