 Yeah, I'm G.C. I'm the CEO and the chairman of the BenQ material. And hi, so who are you? Oh, I'm C.K. I'm a R.D. Guy in BenQ material. So what do you show here at the show? Yeah, you know, BenQ material is a very innovative material maker focused on the display solution. So we will have automotive solution, OLED solution, and we will have innovative projection material. This will be a very fantastic solution for the entire life. What is this? Oh, it's just decoration. Decoration? Decoration that simulates a car. And then we go in here and you're going to show some smart window film. So you have a smart window? The smart window is transparent and has to switch by PDOC. And if it's like this, you can still look through? Yeah. It's normal transparent and no power on is transparent. Power on is the case. It's a reverse type. And then you can see it's a different type. It's PDOC. So it's a power on is the transparent and it's head. Now we switch it to it. You can see that spotlight. Because your company, you're from Taiwan, right? Yeah, from Taiwan. It's very, very sunny. You want to have a shade in the car? In the car and also another solution for CIP. You can stay here and see the different. So this is about the viewing angle? Yeah, viewing angle solution. And then we also anti-reflection solution in the service. Nice. So no reflection? Yeah, no reflection. Better viewing angles? Yeah. Light control film. Light control film? Yes. And then let's gas-reflection. So this is very important for the automotive market? Yeah. So you already have a, let me go over here. So you have a big share in the automotive already? Yeah, because you know, this light control coming, growing importance due to the larger screen is used in the car. So the reflection management becomes extremely important for the safety. So this is especially for the future? Yes. Not yet? Yes. But it's coming, it's available now? Yeah. It's not really available. This is, people are using it but they are causing trouble. So that's why we make such material for the future. And a lot of companies are now talking to us to, we are doing some collaboration with them. So if we go over here, you have some more demos right here? Yeah. This is, what is this? This is our, our, our own watch. So this is a flexible display? Yeah. It's a curved display. Curved display? And which part do you do here? Yes. Which part is your technology? Your services, the circular polarizer theme, article theme on the service. Nice. So you have a, what do you call it, polarizer, the film that does what? You can reduce the pressure. Reduce the reflection. Yeah. Anti-reflective coating. Yeah. It's always matte, right? It's not glossy. Yeah. Take away the glossy. Make a matte reflection. Effect. How does it work to take away reflection? What is the magic to do that? You always use the sunshine and you can reduce, you gain better image quality. So we can see the image is clear. Do you also provide this on TV? Yes. TV use or the same, circular polarizer on TV is a film type. You can see this area and that area is more black. So it's more black? Yeah. So we use a true black functional film and enhance the picture quality. So it's very important to take away the reflections on the TV, right? Yeah. Are you already doing a big market for this? I think for the ordinary TV you don't see the difference between reflection or a large but when you go up to 4K or 8K, the reflection will influence the resolution of the TV. So the anti-reflection becomes very important. And the reflection depends on the reflection index. You should not have too big reflection index on the top of the film. So what we are going to do is we make the reflection index difference gradually changed. So that we need a lot of coating in between. So my dream from this show is to see a screen where there's no reflection. Is it possible? No reflection. It's possible. No reflection. Yeah, it's possible. It's just because many people have their TV not in a dark room. Yeah. There's always a window open or there's a light. Yeah. And you want to have no reflection. Yeah. How to do? We can make a film and we gradually change the reflection index. Then you don't see the reflection. So far they use the most eye film. Most eye film they can reduce the reflection by different kind of angles. So far now we are developing a view angle independence film for anti-reflections. On the TV or on the car use. Are you the best to do anti-reflection in the world? I'm not saying we are the best part. We are one of the best. One of the best. Yeah. And over here we have another flexible curve display. Display, yeah. And we go around here. Yeah. And we are more for the... To stand here, yeah. So this is for the foldable AMOLED? Not... It's OLED. It's also comfortable. But with demonstration we use the plain AMOLED. And then when viewing from the side, this one has some color... I don't know if it's called color fringing or something like that. Yeah. And then this one is just purely white. Yeah. This one is doing weird colors. So we use our color solution. So inside one structure of film inside is the polarizer. So you do a lot of films. Yeah. We are film company. You film. Yeah. We are load to load film. So what all the films you have here? Yes. Part coating. Part coating. Color CGI. And the polarizer. And every other film. And every other film. And between that we use the optical clear adhesive to combine it. One thing that's very important from the film is to not take away the light too much, right? Yeah. So what is the secret? How does that work? How do you make really nice films that keep all the light go through? But still it's improving everything. Yeah. It's a couple of things. Of course we make it as thin as possible to reduce the absorption of the light. And the other is we have some different ingredients inside. I mean it's not only to avoid the reflection but we also can manipulate with the microstructure. So microstructure, is it to do with nanotechnology or no? Something else? Something else. Yeah. Some process. Yeah, some process. Yeah. It's all in house. How long time you've been doing this? We have been in the business for 10 years. But BenQ is doing many different things? Yeah, we are material. We are BenQ material. Just material? Yeah. And there's also BenQ projector, right? You show something with projector over here? Yes. And we are not... This is also a film. It's a very... It's an amazing film. You will see. With the projector you see when the projector project on the film it shows still transparent but it's a very high resolution and a very saturated color. So when people do projection it's very important to have a nice screen. Yeah. But this one is transparent so it's a real projection. Yes. And has good viewing angles. Yes. How? How do you do that? Well, that's a lot of secret inside. We have... A lot of secret inside. Yeah, we have too many ingredients. It's a very complicated process. And I think this will be a very... Amazing product to kill a lot of competitors in the market. Kill what? For which market? First, you can put for the display of the merchandise. You see some... You can put the clothes in or some pottery but you still can see the... Transparency. Yeah. And one of the killer products is you can put on the car, window and then you can display the advertisement on the window. On the window? Yes. When the car for the car sharing, when the car is sitting on the parking lot, you can display not very nice picture and still you see something inside or you can still go inside to drive the car or you can sit inside and then you can watch something similar outside people are watching. This is going to be big for self-driving cars, right? Yeah, exactly. Still driving or the car sharing also. And you can project behind the windows on the building? Both ways. On the building? Behind? No, you see it's project from behind but you can also project from the front. Both. And how soon is this available? It will come in maybe one year. And it's going to change a lot for the market? Yeah, I'm sure. I'm pretty sure it will change the game rule. So what kind of other things you do in the company? What's the... How many materials do you have? This is our biggest product group. That's display material, optical material. But we are also working on the DCM battery separator, aluminum laminated film. And also we are working on healthcare product. You said battery? Yes, battery. What for what? For the DCM battery, for electrical car. Electric car? Yeah, exactly. You make the battery for the car? Yes, battery material. We are making the material for the battery. So lithium something? Yeah, separator. Separator. It's very important the battery to have good separator. It's very important for the safety of the battery. Safety and for the capacity or no, it's just safety. Not many safety. And you said battery and what else you say? Healthcare. Healthcare? Yes, healthcare. What is the product for the healthcare? We are working on the wound care. We are working on the hemostatic product that stops bleeding. And we are working on medical packaging. So all this has to do with chemistry? Yes. Chemistry, physics? Mostly chemistry, material science. And you have the top experts in the world? Yes, over here. Right here at the booth. Cool. And with coming with new inventions, lots of patents and everything? Oh yes, exactly. We have more than 400 patents. But BenQ is a big group? Yes. We are making projector, TV, this kind of things. But we are one of the company in the group. And they focus only on the film material.