 As an emergency medicine physician, lots of residents would ask me if I had had a helmet on when I crashed, would I have avoided an injury. And there are lots of studies to suggest that helmets make a huge difference. They reduce the severity of injuries that we do have when we fall doing recreational sports and they can prevent much more serious injuries. I see the results of head injuries from recreational sports like bicycling, skateboarding, razor riding, helmets really do make a difference in preventing serious injuries and lessening the severity of injuries across the board in recreational sports. They're as important as seatbelts for basic safety when you're riding your bike or your scooter or your skateboard, when they can pick up that habit and change that life habit to wear a helmet when they do these sorts of things and we like to pass that message on to these young kids.