 What's going on YouTube? Welcome to a new video. So today we're going to be talking about the five pound per day Facebook ad strategy If you've been in the drop shipping game for a while or you've been doing your research You've probably seen other people talk about it If not, then the idea is that you can test an audience adequately using only a five pound budget per day Now before we get into the video, I just want to say a massive thank you to everyone who subscribed We're at 110 subscribers now, which is amazing I'm thinking about doing some sort of special video or a giveaway or some sort of competition I'm not really sure what to do though So I'd love to hear if you guys got any ideas if you have then just leave a comment below That means that then let's get into the video five pound Facebook ad strategy Then does it work and the answer is yes, it does but only when used correctly Now before we get started in this before I start going into detail I just want to say I'm talking from my own experiences here Everyone has their own opinion on this. I've had successes using this strategy. I've had failures using this strategy and From what I'm about to say is purely what I've experienced and what I what my take is on this so and on So what it shouldn't be used for then point one is long-term strategy now The reason I put this is because if you want to make some decent money in drop shipping then you've got to be spending more than five pound per day and when it comes to Monitoring your results and doing your research and analyzing the numbers to make any decent money You're gonna have to be spending five six seven a thousand pound a day and it's just not practical to have Well, let's say we're spending five hundred pound a day. You'll need a hundred ad sets and it's just Not practical to look through that many ad sets on a daily basis and work out what's going wrong or what's going right? so in terms of a long-term strategy and spending five pound per day if I had a choice of having a hundred ad sets of five pound per day or One ad set of five hundred pound a day Then I know which one I'm going to choose every time and there's another reason behind this as well and that is This is advice that comes from Facebook themselves And that is that an ad set needs a minimum a bare minimum of 50 conversions per week For your ad set to optimize efficiently So if we're spending five pound per day and we need 50 conversions per week that equals seven point one four conversions per day 30 by five pound and it's about 70p per action CPA is cost per action So if your goal is purchases, then your cost per purchase needs to be at 70p And if you're not achieving that then your ad set is not going to be optimized and you're not going to be spending your money efficiently so that's Coming from Facebook themselves as well. That's not me saying that that's what Facebook say So it makes more sense to be spending enough money to hit that 50 conversion per week mark So moving on then new pixels testing large audiences This is the number one reason I think of why beginners struggle or fail when using the five pound strategy And that's because I've got me ad manager open here. Just so I can show you really So before we put in our interests make sure if you just starting out make sure you always untick this box just a little tip because Facebook it if you untick that then it means Facebook will only use the Interests and the targeting that you've specified if you leave that ticked Then it means Facebook can go and show your ad to whoever they like if they think they're going to convert so Let's keep a track of what you're doing and measure how well you're you are at picking an audience Just make sure you leave that unticked So we're going to put this at five pound per day I'm going to scroll back up to our tags in so Let's say we're just starting out and we're in a dog niche or put dogs Dogs in here And let's say we're a bit naive and we choose to just keep that as our targets in so Potential reach then is 13 million Potentially the size of this audience or the people with specified this 13 million people on that list We're only spending five pound per day and it has an estimated daily results or reach of five sixty to three thousand four hundred people so Let's say best case scenario and we reach that 3400 mark if we go on to a calculate here And what I'm going to do now is just work out the percentage of that potential audience that we're going to reach So three thousand four hundred divided by 13 million 3400 Times up by a hundred then so naught point nor 3% if we ran that up and To show an ad to naught point naught 3% of an audience is just not an accurate representation Of whether that's a good audience or not If you're selling dog products to the dog niche Then there's going to be people in there that want to buy your product, but To show to show it to naught point naught 3% of that audience you might get all of those people might not be interested so I Hope you try I hope you understand what I'm trying to say here is that it's just not an accurate representation of the audience you're targeting so you need to flex this down to a lot smaller numbers if you're spending five pound a day Then stick to audiences that are fifty to a hundred K so you can Get an idea of what interests are effective or not So they're the reasons then of what it shouldn't be used for let's have a look at what it should be used for so point one Then PPE ads or post-page engage engagement ads and These are most commonly used for building social proof in your ad for building likes shares Comments those sorts of things just because the more of those things your ad or your post has then just the more legit It looks and it just builds the social proof So people are more likely to click on it and trust you and buy from you Go ahead and spend as much as you like then on engagement ads Ain't for one people engagement as well that might sound quite difficult to achieve But it's actually easier than you think so if you're not achieving that or somewhere close then forget that audience and just move on Next one then we tagged in ads when you first get started in fact I've done a video on this where I show you guys how to set up custom audiences So I'll put a link in one of the corners But when you first it started your list will only have probably 50 a hundred 200 people on it so As we can see here spending five pound can get you up to three and a thousand people So if you've got less than that then you're going to be paying to show those people the same Ad two or three times a day you might start getting negative feedback and people blocking it. So Just be wary of that one and then the third one optimize pixels test in larger audiences. So if If you get enough 50 conversions per week then feel free to go ahead and use five pound per day even on larger audiences up to Up to a million just because your pixel will be Optimized they'll know what your customers look like so it'll be better at picking people to show you add to because it will Understand who your customer is So they're the three points of what should use for and that's my take on five pound per day Facebook ad strategy Just to summarize it all then because I have talked quite a lot. There is quite a lot to take in there But to summarize If you've got a new pixel and you're starting out spending five pound per day Then just keep your target audience between 50 and 100k Just so you can learn what interests are effective and then if you've got a mature pixel You've been advertising for a while and you're achieving over those 50 conversions per week Then you're you're safe to use five pound per day at any time So that's it for this video then guys. That's my take on the five-pound Facebook ad strategy Hopefully you found some value in there if you did make sure you hit that like button and Obviously any questions at all as well leave a comment below. I'll be more than happy to help I'm interested to know your thoughts on this as well If you agree or even if you disagree make sure you let me know down below I'm always open to hearing people's comments and opinions on things and That's it for this video. Hope you enjoyed it. 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