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How Google Scaled Empathy and Taught Engineers User Research

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Published on Sep 26, 2019

Learn from Margaret Lee, Director of UX at Google, about how she taught her entire engineering and product management team of 100+ people how to do user research. Margaret had a mandate to get engineers to do user research, so she set up a program to teach them basic techniques and spend three hours each week with customers. Uncover the techniques used to scale empathy and user research at Google with Margaret Lee.

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