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The Culture Of Intoxication: Young Adults, Social Networking And Alcohol Marketing

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Published on Jun 18, 2013

The Culture Of Intoxication: Young Adults, Social Networking And Alcohol Marketing - Associate Professor Antonia Lyons
Dr Antonia Lyons is an Associate Professor at Massey University, Wellington, where she teaches health psychology. Prior to this she worked at Massey Albany and the University of Birmingham, UK. Her research interests concern identity, gender, embodiment and the social and cultural contexts of health behaviour, particularly alcohol consumption. Antonia is the lead investigator on a three-year Marsden funded research project on the use of digital technologies in drinking cultures in Aotearoa New Zealand, working with a team of nine multi-disciplinary researchers (including three PhD students). She is currently an Associate Editor for Health Psychology Review, and is on the editorial boards of the Journal of Health Psychology and Psychology and Health.

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