 Thank you once again. Well, ladies and gentlemen, and on that note, I'm now going to invite on stage Ms. Lara Balsara, Executive Director of Madison World to please come forward and to deliver the word of thanks also to some of all the sessions all the insights that we received. Can we have a final round of cheer there for Lara Balsara? Okay, good evening and thank you ladies and gentlemen so much for spending your five precious hours with us here today. So this event is as much about our report as it is about these amazing speaker presentations and panel discussions. So a big thank you to all the speakers, the few who are still here for coming here and sharing your amazing insights on various topics related to our industry. So Shiv actually set the tone well for the evening by talking about the Chief Growth Officer and how we can no longer evaluate marketing just in terms of brand goals. I think we can all agree, all stakeholders here can agree that we now have to focus if we aren't doing it already on outcomes and not just on trying to get the lowest CPRP. And with consumers getting more and more promiscuous and getting ahead of marketeers in the digital world, I think Mira shared a great insight of using digital more as a lab to guide larger spends in offline media. I won't hold you too long. There were many other amazing insights shared but I'll stop right here and as I think Avinash said we have to keep our egos aside and collectively work for the betterment and growth of our industry and we'll keep our fingers crossed for 2018. Thank you and the bar's open and dinner's served. I'd just like to announce that the reports are available outside for all of you to collect from the registration desk, the Pitch Madison Advertising Report. So please do collect it on your way back.