 How to make the perfect pitch sales secrets. Okay, so you need to sell but nobody really wants to sell You don't want to be pushy. That's not what anybody wants to do in this video I'm going to show you how to have super low pressure sales pitches that actually work and get you sales And we're starting right now. Hey, I'm JR Fisher. Thank you so much for visiting my channel Are you brand new you look a little bit new if you're new here's what I want you to do I want you to go down there and click that subscribe button down there You still seem a little bit new have you clicked it you kind of go down there and click that subscribe button and next to it Bring the bell ring that bell next to the subscribe button and make sure you turn on all notifications That way you are part of the Fisher family the VIP family that gets notifications about these videos every single time I do them now. I also have a free e-commerce course It's a $97 course, but you can get it absolutely free. I put the link in the description down there You can grab that so it's click-and-learn simple no credit card needed really easy stuff now I've been selling online since like 2009 and We've sold millions of dollars of both digital and physical products So I started this channel so that I could show you what works this channel can help you start run and grow your Online business. All you got to do is watch some videos pretty simple stuff and our products are actually sold on thousands of websites Including Walmart. So check it out. Let's figure out how to do this low-pressure high conversion pitch to sell your products You know creating a good sales pitch, you know, it's not easy I'm not going to tell you it is but if you follow these eight simple steps that I'm going to give you in This video you will be well on your way Creating a great sales pitch really is the basis of your entire business now some people say well I don't want to be a salesperson. I hate to sell. I don't like sales I think a lot of people relate that to lying and you don't have to lie What you have to do is craft a really good story and you have to craft something that actually speaks to somebody's Emotions and their pain points and their problems and lets them know that you can solve those things with your product or service Now buyers are more savvy nowadays matter of fact when surveyed 92% of them said that having information Online now and being able to research online now Really changed their buying habits to change what they were buying who they were buying it from by doing this research And when surveyed a little bit further 67% of the time that they were online they spent researching so they're doing a lot of research out there if you have good Information if you have good sales copy if you have good Specifications if you have testimonials if you have all these things it's really going to help sell your product now Why is the sales pitch still so important now? This could be an ad copy this could be in video form But just because customers show up at your website just because they come there to look at your products Doesn't mean they're totally educated on you and your products. That's your responsibility to do that They got there because they had some interest now They're waiting for you to sell them and the best way you're going to sell them is to give them great Information and tell the story about your company and your products and how they can benefit they don't care about you They don't care about your company. They care about themselves and they care about how your products are going to help them What makes a good sales pitch? Well too many people think it's that cookie-cutter type thing You know template of how to sell products and it's really not and if you've ever gone up against a salesperson You obviously had this, you know Pre-set sales pitch and you could just feel it you could feel it washing over your body like holy crap I don't want to even listen to this so that's not what makes a good sales pitch a good sales pitch is actually knowing your customer And speaking to their needs a good sales pitch really requires upfront work on your part And you're not going to need just one sales pitch You're going to need several sales pitches depending on what you're doing with your customer What your customer says what their needs are and if you can't respond to all those needs you're going to lose sales So with that having been said let me go through these eight tips that are going to help you set up this perfect sales pitch Number one prioritize the accounts that you are pitching So you're going to have a variety of customers that are going to come to your site or watch your VSLs or whatever And you're going to need different sales pitches based on that You're going to have like we have customers that will buy my twenty seven dollar a month training And then I have customers that you know pay a couple thousand dollars an hour to have coaching Those are two entirely different customers and if you don't prioritize if you don't figure out What you're selling to or how you're selling to these people you're going to miss sales Number two do your research. Okay. There's nothing worse than a salesperson who really hasn't done their research They don't know about their product. They don't know about the customer They don't know anything and it's really important that you do that and I think of some examples I think of timeshare. I'm thinking those people must really do some research because when somebody buys a timeshare You can't tell me how much you're going to pay for it because they have these maintenance fees And you can't tell me when it's going to end because it goes on forever So for you to sell a product like this to somebody it's just amazing that people buy the product But those are some good salespeople because they get into the people's personal lives They get into you know having them come down there on a vacation they get into them spending time with them They know all the components it takes to sell somebody something that just really is not worth The amount that they're paying for because they'll never pay it off ever. It's never going to be paid off number three This is huge huge huge huge account for all decision makers. This is super important Hey, you obviously can't do this if there's coming to your web page and looking at your products But if you're doing a one-on-one presentation if you're on the phone Maybe selling your coaching services or whatever services you have the very first question I always ask people is that you know are all decision makers on the call and before I even set up the appointment I will make them click or write into a box that all decision makers will be on the point because nothing's worse I mean nothing is worse than you going through a two-hour presentation or a 30-minute presentation And then at the end they go well, I need to check with my husband I need to check with my wife So the thing to do is ask this up front as some salespeople don't want to ask this They don't they don't want to ask because they're afraid that the person's gonna say Yeah, I got it checked with my husband or wife, and they don't want to hear that They think that if they're convincing enough at the end that that person will make the decision not true It's not gonna happen if you don't have all the decision makers there. You're not gonna close the deal So it's really important that you have them there So what do you do if you ask somebody on a call you say well? Hey, I've got this neat widget that I want to sell you are all the decision makers there And they say no, they're not I would need to speak to my wife first I need to speak to my husband first. What do you do at that point? You say great sounds good I just want to make sure all decision makers are here Let's set a time that you both can be here and that way we can talk again, and I can go through the presentation I don't waste my time. I wouldn't waste my time on that presentation There's no point because they can't make a decision. Why waste your time number four paint a vision of the future so When I'm talking to somebody about maybe personal coaching or something along those lines The some of the questions I may ask them are how much money do you want to make? You know how much do you want to make 10,000 a month? You would make 20,000 a month What is the amount of money you want to make and then once we do that? I say okay if you were making that money a year from now You know if you were making $10,000 a month, how would that make you feel and what would you do? You know, this is the future pacing. They say well, I'd like to go on a vacation I said great. What vacation would you take they said well? I want to go to Europe I said great where in Europe would you go and they would tell me I'd say what would you do when you got there? So you have to paint these pictures in their mind so that they Understand what they're really working towards it'll also help them achieve their goals that much faster to and want to buy your product number five Share your information and here's what I mean by that a sales presentation shouldn't just be a sales presentation If I'm talking to somebody on the phone about coaching services or something along those lines I always let them know I say hey This is going to be a good call no matter what because at the end of the call I'm going to make sure that you get the information you need to move forward whether we work together or not Whether you hire me or not I want to make sure that you get the information that you need and if I can't provide you what you need I'm not going to take you on as a coaching client But I will point you in the direction that you need to go to get that information and then throughout that call I'm going to give them good content that they can use maybe we'll analyze their website Maybe we'll look at their products Maybe we'll look at some copy that they have and prior to that call. I will have already pulled all this information over I went over and looked at their ads. I looked at their website I looked at what they were doing so that I had good information and I was prepared for that call You've got to be prepared. I can't emphasize this enough if you're not prepared You're not going to sell them number six know how to overcome common sales objections now. There's just some basic ones guys I mean they're just always going to be there Things like I want to think about it or you know the price is too high these things You know are so common, but if you bring them up in the beginning Okay, you bring these things up and handle them in the beginning. You won't have these problems So if I'm doing a call for coaching right up front, I'm going to say hey mister or missus customer I want to work with you. I think you know, we'll find out in the end We're going to do a little bit talking here, but I do want to let you know I only do one of these you know blueprint calls So if we decide not to work together today, I won't work with you later on and I don't want to be in a situation Where you say hey, I want to think about it I mean, you know, I want to be able to give you all the information you need So I just want to make sure you will be able to make a decision at the end of this call today Is that correct and I asked it and I wait and if they don't say they can make a decision today I don't do the presentation because what's the point that they can't make a decision I know they're gonna say well, I need to check with somebody I need to put it off I need to wait a day. I tell them up front This will be the one and only phone call will ever make or Skype call will ever make unless we decide to work together But it won't be hey, I'm gonna listen to what you got to say and then maybe three months I'll do it. I never do that I tell them I will not take them on as a client at that point and I never do it I never have number seven listen to Understand not just reply too many sales people have all these little canned things They're gonna say after somebody says something but I want to understand I want to know what they want what they want to do What they want to achieve because if you ask these questions and you're not the right person for them Okay, if I get somebody on a call and they're talking to me about they want to promote their Radio show and I need to know a lot about radio shows. I don't know anything about radio shows I can do promotions. I can do sales, but I don't know anything about radio shows So I probably wouldn't be able to help that person out But if it's something I know about e-commerce or you know speaking or whatever it is I know about those things and I can help those people out So make sure you're really understanding your customer. Sometimes you got to tell them know number eight Make sure you outline the options for the next step. So a lot of people will get down to the end of their presentation And they just wait they don't know what to do They're not saying anything and the other person's not saying anything. So they're they're afraid So what you need to do is you need to ask a question that's going to get a commitment either way So I may say, you know, do you want to do the monthly payments of $997 for coaching or would you rather do the one-time pay of $9,000? Which one would be more convenient for you? And then I just shut up. I don't say another word Sometimes there's a long pause there. It's a very long pause But either way they answer it's a by decision because I've given them to buy decisions now That doesn't mean that every single person's gonna buy that I asked that of but a lot of them do a lot of them will say Hey, that's a pretty good deal. I think I'll do the 9,000 cash one And you know when I first started doing I was like wow people will spend a lot of money But they get good results and that's what they're paying for. Okay, so that's my eight tips on how you can do a better sales Presentation I want to give you a bonus to always always want to give you something a little extra I want you to consider who you're talking to are you talking to you know a person who stays home? And does it work? Are you talking to a CMO a vice president? Are you talking to somebody just starting a business? If you understand who that person is and you understand what their daily life is like You're gonna be better able to present to these people. So understand their background It's it's not unheard of for me to go to somebody's Facebook profile and find out the kind of stuff They're posting are they into fishing or they into hunting do they like sports and I can bring up some of those subjects throughout the call The more common ground you have with that person the better off you are they don't make up stuff But you know if I if I look online and I find somebody you know who lives in Memphis, Tennessee And I know I went to high school in Memphis, Tennessee. I may bring that up Now that's been many years ago But it's common ground that we could talk about if I find out you know that they're they're into windsurfing I like windsurfing so I may talk about windsurfing if I find out they've got a dog You know my wife does some animal rescue and she does dog training. I may talk about that If you want a great course on dog training, I'll throw that down there too in the description area It's a great course of dog training My wife has if you have a dog check it out totally unrelated to this video, but I'll give her a little plug in promotion there So thank you so much for watching this video. I really do appreciate it Now I want to hear your comments too. What have you found that worked in sales for you? If you would put that in the comment section What have you found that didn't work so well for you put that in the comment section too I want to hear about that or if you have any questions whatsoever Feel free to do that now as I told you I have a ninety seven dollar e-commerce course that is absolutely free You can grab it in the description All you got to do is click and learn it's super easy if you haven't subscribed yet shame on you Come on. 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