 So let's get started by looking at the project management tile. As you can see, there are three categories here They are good fast and cheap and guess what you get to pick two Now why am I showing you this? I'm showing you this just to prep you of what you can face in any production. If Something is cheap and fast. It's gonna be lower quality work. If something is fast and good It's probably going to be expensive and if it's good and cheap It's going to take some time and planning hence the importance of pre-production. So with that being said Welcome to pre-production 101 if you're interested in making a show or video or movie But you just don't know where to get started then keep watching this class It's going to help you clarify your process and help communicate what you want I'm going to walk you through how to make a production proposal worksheet And basically that's going to cover the who what where why and how of anything you want to make almost every high-end production has a production proposal and I've simplified it for the public access community By calling it the odal form So odal is a way to remember your objective description audience and location The objective is your why why are you doing this? Your description is how and what you're doing Your audience is who and then the location is where and i'm going to dive deeper into this The further we go and as you can see in the graphic, we do have a form which you can access at longmontpublicmedia.org slash resources The objective is your why why do you want to create content? What vision do you have an idea that you want to explore or a message that you want to communicate? These are important things to know What would be your production's goal or purpose? The objective of the objective is to clarify your motivation for doing something not only for yourself But get others on board And you just want to set a goal some examples of objectives you can write You might want to inspire or inform people You might want to teach a class And you might want to share an opinion you may you may want to get youth interested in politics or nature or something else You might want to share the history of longmont p.s If you want to share the history of longmont, we definitely want your content here So thanks for joining this class. You might want to promote an event that you're having You might be a musician and you might want to make a music video that gets people thinking Your whys are going to be as diverse as we can imagine. Just make sure that you get it and Remember that your objective can evolve. So don't stress about it Keep it as brief as you can Like it's really great if you have all these ideas, but you're going to be able to hold other people's attention If you just keep it brief Moving on Is your description what type of program do you want to create? Do you want it to be a 30 second promo? Do you want to be a 30 minute talk show? What format will best accomplish your objective? And this is where you get to think about it on your worksheet Some tips you can do to get the ball rolling is think of other shows or videos that you really like and you want to emulate Again, keep it brief. And if you want to add details later, absolutely You can go for it. But for your first line of your description, make sure you keep it brief So you keep people's attention and they know what you want to do We've got Set up for a live three camera show in studio You can record it like it's live and you can edit it and put other things that you want to do later in there We can also help your power points pop. We have a Podcasting room. We have an edit bay. We have black white and green backdrops We have cameras and a live switcher that you can rent. We also have camera kits We have iPhones and iPads and we have more so come down and check us out We can help you figure out how to mastermind Your idea of what you want to do All right audience Who is your target audience? Who do you want to watch your show? And then who are you talking to and by who are you talking to? I'm talking about demographics age gender location occupation Etc If you say that your show is for everyone, you're really fooling yourself because if you're doing Like a dating show like is it for kids? It's not for kids If you're doing a history show and you could say it's for everyone. That's great But you know, there's different kinds of history buffs out there based by age Like the younger people they're going to want something a little bit more zippy flashy with lots of pictures versus older people can have more somber Longer playing videos Again, I say this because the more specific you are about who you're talking to Statistically you're going to get more views because when you're targeting the people that you want to talk to Those are the people that are going to find your topic and be more interested in it The content might speak to an unanticipated audience My favorite example of this is the office That show was initially for people who would be working in an office, right? That would think it's hilarious and they can find it's really funny, but it did really well with high schoolers So again, if you have an idea of who you're talking to then Things it just works out better Location, so this is a two-part answer on the worksheet first is you need to know Where you intend to publish this content and then you need to know Where you're gonna film it if you're gonna share with us. We would love to share with you We have multiple channels that are public access in the longmont community You can also put it on our youtube channel. You can put it on your own facebook You can put it on vimeo Which you can put on your website or you can put it on instagram Another example is a film fest just knowing where your video is going is going to help you format a video The other location for where is where do you intend to film it? Once you've filled out all these ideas you have an idea of what you want You're going to create an elevator pitch So an elevator pitch or a log line is a brief Usually one sentence synopsis of a production story or purpose to stimulate interest Look at your worksheet. How would you summarize your production? Let's say you want to do a crafting show with a bunch of ladies. You'd say, you know This is a 30 minute crafting show for people of longmont who are super interested in being creative By knowing your objective description audience and location Then you know what you need for next steps So if you're feeling really ambitious you can do a production outline If you have an outline, that's a repeatable process. You can easily plug in Different show topics so you can repeat a process Let's say you have a three minute PSA you want to do Then you can write a script which i'm going to cover in another class. Hopefully By utilizing the production proposal you know what you're going to do and do it And you'll keep your process really simple. Thank you for watching. I can't wait to see your production ideas