 So during that transition from what it was to what it became, what did you learn along the way? I learned a lot because obviously I went from a logistics corporate career working with Fortune 500 companies, executives and things like that to literally pouring the foundation on my own in an industry I had not really known much about building a multi-vendor marketplace. So I have continued to learn something new I swear on a daily basis. I'm constantly challenging myself. I never knew what the framework even looked like to build a multi-vendor marketplace. Nobody told me, hey go do this. I just knew what I wanted it to look like. I knew what I wanted the impact to be and I just keep stacking new building blocks on top of another one from all of the learning lessons along the way.