 Hey coach, welcome back to the channel. My name is Leonardo. I am the sales director here at Make Money Coaching Sports So if you haven't already, please subscribe to the channel Every single week been all myself. We're putting out content for for coaches who have a training business and want to either grow start scale or even get some ideas and new strategies or You want to keep up to date with the latest trends in the training and industry? So don't forget to subscribe to the channel So you can stay up to date with all the content we put out So today I want to talk about the secret formula To build in your football coaching business now for those that are watching for the first time I Work with a lot of soccer and Soccer slash football coaches who have training businesses Some of our clients are based in the United States. Some of our clients are in the UK But really and truly wherever you are based in the world. It doesn't really matter What market you're in okay because the three things I'm going to share with you today are Relevant in whichever part of the world you are currently watching this video from okay? So if you're in Australia if you're in Holland if you're in Canada You know wherever you are in the world this video will be of relevance to you if you have a Football slash soccer coaching business that you're currently running So there's three things I look at Which I call them secrets because they are probably the most fundamental part of of a coaching business But they're areas of the business that a lot of coaches and business owners It don't take time to to grow to learn About right so the first one is sales Right when I started my coaching business here in London first thing I did was I learned everything I could about sales right, so I connected with with groups I joined coaching programs I consumed content I Bought courses on selling. I learned everything I could About sales and how to sell to clients now the great thing for you Is that the coaching program that we have and make money coaching sports? It contains a lot of self-specific Content strategies ways to sell to parents that you can use within your business, right so if This is something you might be interested in right or you want to learn more about our coaching program Right in the link in the description where there will be a link in the description of this video You can click on it and you can book a free 15 to 20 minute call with me Where I can go through Our coaching program with you and see if you are of a right fit Now when I was starting up I didn't have a Program like the one we have I had to go and learn from other industries other markets on how to how to negotiate how to follow up how to close People into my my coaching program So I was learning from other industries what we have done Ben and myself we put together a unique program which is Sports coaching specific and that will help you with your business So the first one is sales right so that one of the biggest secrets is how to how to sell How to negotiate how to speak to parents? and how to come To a conclusion so that the parent Can like and trust you and invest into your your coaching program long term The second secret is marketing Right, how do we market our coaching business? So that we can get out of obscurity and get more known In our local market Right now coaches today This is something they don't take the time to to learn Right a lot of coaches today are just using instagram For and what they do is they'll record their coaching session upload it on instagram and just leave it there Right that is one way of marketing what you do Okay, but there's a lot of other ways in order in order for you to get a viewer that's viewing your content And funnel them into a sales call with you so you can sell them into your program What a lot of coaches are doing currently Is they're uploading content of them coaching? But there's no call to action Right, so when you're marketing You're giving the viewer or the consumer a call to action. What do you want them to do? so when you're On the train or when you're driving and you see a massive Sign of one of these big chains like for example, we'll take mcdonald's Right, they're going to advertise their product They're going and they're going to put Right limited offer Right, so when they say limited offer means that They want you to take action Right, because if you don't buy it today They you're going to miss out on that new burger or those new fries or whatever they're trying to sell you Right because they want they want urgency and they want you to buy today Right, so how can we take that example? Take it into our sports coaching business so the parents look at our content And they they take urgent action, right and that could be Funneling them into a sales call or that could be funding them into a An online product you might sell, right? So how do we market our business? And what how are we using those marketing tools such as facebook, instagram, twitter Right or word of mouth, right? What are we doing in order to funnel more parents into what we are currently offering? Okay, so that's the second one the third one Is a lack of organization Right, so one of the biggest secrets to a successful sports coaching business Is being extremely extremely organized With the business, right? So Having a look having a set day set time that you're training clients having a set location Having your marketing Go out on a regular basis Also making sure that you have an online payment system, which is doing the payment for you Right, so having those four things and more set up in your business Requires a lot of organization But when you are organizing you build a system within your business That becomes easy Right and your business will then become more successful Because as soon as parents come in Right, you have a system in place and you take the parent or the client through that system To sign up and register onto your program. Okay, so three things Shared with you today is number one. You've got to learn sales Number two you have to learn how to market yourself And the number and the third one number three Is being extremely organized within your business now if you implement those three things and you get really good at them Your business will go from From where it currently is 10 times bigger Into the in in the next three to six to nine months Okay, and I can vouch for it because we've seen it happen within our Business coaching program where we work with coaches on a on a one-to-one and a group Set in and these are some things that coaches have struggled with with Before they came into our program Right, some of them didn't know how to sell some of them Didn't know how to use Social media properly in order to to gain more clients and others were very very Bad at organization, right and there's coaches within our program that have You know 10 to 12 members of staff But they're not organized with their business Okay, so if you need more help And you would like to speak to me about any of those things Or if you're thinking of starting growing and scaling your Your football coaching business Then reach out to me My link is in the description of this video. You can book A free 15 to 20 minute call with me be more than happy to jump on a zoom call See where you currently are give you some tips and strategies to take away with you And implement this week with your business. Okay. Thank you for watching and I'll see you in the next one