 Want to learn about stocks, cryptocurrencies, NFTs, and the metaverse? Join RichTV.io. Hi, how are you doing today? I'm your host Rich. Here we have RichTV Live with two very special guests, the CEO and founder and CTO and co-founder of Cannibal, Yoav, Joseph, and Elad. How are you gentlemen doing today? Hi, Rich. Hi, Rich. Thank you very much for having us. My pleasure. Very excited to have you guys on the show today and very excited to learn more about Cannibal. Could you introduce Cannibal and what your mission is and what sets your company apart from your competition? Yeah, sure. Cannibal Food Tech is a food tech company developing food products and beverages enhanced with the hemp seeds and hemp protein, which are considered the superfood. All our products are healthy products, no sugar added, keto friendly, and with good health and nutrition. We have several lines of products that the company has developed. We have powder mixes. We have morning spreads and our last development is hemp bars. Fantastic. And what is your current distribution strategy? You want to answer? So basically we are, you know, in the U.S., the market is very, you know, it's built in a different way than other markets in the world. You work through brokers and you go to all around retailers. We are the first company that doing hemp products that basically started selling in Walmart through to our network and our connection. Well, congratulations. Now you recently announced the deal in Australia. What can you tell us about that deal and do you see further expansion into Australia and other international markets? Yes, the deal in Australia, actually it's an initial order we received from health and nutrition food distribution. And we definitely see a follow up. We are looking to see follow up in other countries as well. Even though our main focus today, it's the United States. We see a lot of business and a lot of potential, you know, in the United States. And Australia, it's something that actually came on the way. We are currently not looking to expand in other countries unless somebody will approach us directly. Now you started in powder dyes blends but have added new products like spreads and protein bars. Can you tell us about the product expansion and do you foresee any other new product launches coming up in the pipeline? So basically the future is very exciting because our uniqueness is the R&D capabilities. So we are developing a lot new and exciting product that will be launched soon. And we keep on developing a launching new product as we are aiming to be leading in innovation in the hemp field and the food tech. So each and every couple of months we are launching a new product, a new line. All of them are completely updated with the new trends. As you have said, keto-friendly, sugar-free. We are using the best ingredients and we are using and in order to make the best product possible. Now you recently announced the deal to acquire Ashbel functional foods. Can you tell us about the deal and why and what prompted you to make this deal? Yes, Ashbel is a well-known and well-established Israeli company founded in 1940 with a lot of track records and a lot of products. There are manufacturing food supplements and keto-friendly products and also a huge line of gluten-free products. And we see synergy between what we are doing and what Ashbel is doing. And this is the main purpose of the deal to combine together and to bring Ashbel knowledge and technology together with our technology to the US market and spend there with a lot of new and exciting products. Mainly gluten-free, keto-friendly and enhanced with the various protein products. Yeah, but the most innovation you have it's not only the gluten-free is the actual strategy that you are not talking about the one healthy attribute to per product. So it's not only gluten-free but it's got another healthy solution on top of it. So it's gluten-free but low in calories. Not a lot of people know that gluten-free products are full with calories, full with carbs but our new product are gluten-free and also better for you. So basically you got a lot more advantages per product. Hey, we're always looking for different things that are gonna be healthier for us and better for us. So very excited to see you guys roll out. Now you've targeted the better for you consumer segment. Can you tell us what the segment is and why you decided to target the specific niche? Basically the better for you segment is the biggest and most growing segment in the US retail market. So that means that all of the retailers the big ones, the small ones, the medium ones all of them are opening new shelf space in order to get a lot more healthier polyp inside. So it's a lot easier to penetrate there and to bring the new product that are healthier and more ingredient, let's say ingredient thought to each and every ingredient in this product you've seen a thousand times before you put any unhealthy ingredients inside and this market basically is not only healthy food it's any food with a good attributes like if sugar free, fat free, gluten free enhanced with proteins, enhanced with other superfoods it's a huge, huge segment and it's gonna grow out in the next few years to a multi billion segment market side. Well, we love that we love to identify undervalued, underappreciated underexposed opportunities here on Rich TV Live for our global community. I wanna bring your attention to the symbol is PLCN on the Canadian Securities Exchange. I must remind you that Rich TV Live is strictly for information and education purposes. Please do your due diligence, do your research before you invest in anything we talk about or discuss. In saying that, this is a company that I believe is undervalued, underappreciated, underexposed put it on your radar, put it on your watch list and thank you for joining me today the CEO, Yohab Joseph and Elad the co-founder and CTO. Thank you for joining me today gentlemen. Thank you Rich, thank you very much. Thank you Rich, thank you for having us. Always a pleasure, wish you the best of luck and we'll be watching you very, very closely. For those of you that are watching if you're not winning, you're probably not watching we bring you the winners, we bring you the news CEO interviews, analysis and we bring it to you first. What do you think of PLCN CSC? You can find it at richtv.io if you're not winning, you're probably not watching bringing the winners and we bring them to you first. Thank you for watching everybody and have a nice day.