 how to build a multi-million dollar business with $100. Look, I swear, I stumbled into millions of dollars and I want to tell you how. But here's the funny thing, you can too, it's not that difficult. On top of that, it cost me $100 to do it. Hey, I'm JR Fisher, welcome to my channel. I've been selling online since 2009, sold millions of dollars of digital and physical products. And on this channel, all I do is share with you, tell you how to start running, grow your online business, but you gotta do me a favor, subscribe. Hit the subscribe button down there. And right next to it, there's a bell, it looks like this. You know what bells are for? They're meant to be rang. So you need to ring this bell and then you need to turn on all notifications. I would seriously appreciate that. That way you become part of the Fisher family, the VIP group, they get notified every single time I do one of these videos and I'll even tell you when I go live and maybe we can talk back and forth. All right, so let's get into this. Also I forgot, I have a $97 course and I wanna give it to you for free. It's in the description below. You click the link and learn, no credit card required. So check that out, go grab that course. So I wanna talk to you about how I stumbled on two millions of dollars. Kinda accidentally, but kinda on purpose if that makes any sense, but it will in just a minute. Now, I don't know if you can relate to this. Probably some of you can because in a survey in America, 87% of the people surveyed said they hated their job. 87%. And it's generally not the job per se. It's the people you gotta work with or maybe your boss. I was in that group that didn't like my boss. I just didn't like my boss, but there were other problems. I didn't like how much time I had to spend at work. I didn't like that I couldn't spend time with my kids. I was a single dad. I didn't like the amount of money I was making. Though it wasn't bad, it wasn't great, it was never gonna get me anywhere. I was never gonna have a big retirement off it. There were too many things I didn't like. I wanted freedom. I wanted to come and go as I pleased. I didn't wanna have to take a lunch on somebody else's schedule. Maybe I wasn't hungry at 11.35. Maybe I wanted to eat at one o'clock or 10.30 in the morning. All these things kinda came together and made me wanna start my own business. And I wanna share that with you because if I can tell you this and you could apply it in your life and you could get some results and maybe quit your job and live your life the way you really want to. I mean, seriously, live it the way you want to. That would be awesome for me. Now, before I get started with my story, there's some ground rules that you have to adhere to if you wanna be successful at this. Number one, and this is probably the biggest, most important rule, and I had to apply it in my life too, but number one is don't listen to anyone that hasn't achieved what you wanna achieve. And where is this coming from? This is coming from your friends and family. They're gonna explain to you why you won't succeed. They're gonna do this because they have not themselves. You know, if you have a family member who's never sold anything online, never made any money online, never been successful online, how in the world can you expect them to encourage you and to think your ideas are great to make money online? If they've never done it, think about it. Doesn't make sense. That's rule number one. Don't listen to anyone who hasn't done what you already want to do and been successful at it. What's the point? Number two, there's only three rules, by the way. Number two, don't believe it takes money to make money. It's not true, not true, not true. It takes effort, it takes tenacity, it takes hard work, but it doesn't take money. I've seen a lot of people with a lot of money invested in businesses and just lose it. And if just having a lot of money would make you a lot of money, then everybody who inherits money, everybody who wins the lottery could just put it in a business and make a ton of money. That's just not the case. It's not the case. It's not the case. As a matter of fact, the more money you have to lose, the less likely you are to succeed because you don't care about it as much. So having money is not the key. I started with a hundred bucks, all fairness, all honesty, that was on a credit card, okay? So it really wasn't even my hundred bucks. And then there's rule number three. Don't quit when things get tough. Don't quit when things get tough. You know, the problem is too many people have an out. They go, well, you know what? If it doesn't work, I can always get a job at another department store. I can always go bartending at another restaurant. I can all, and they had that out in their head. Now, my out was I didn't want to go back to any of those things anymore. I was done. I didn't want to go back, didn't want to, didn't want to. So whatever happened, I had to figure out a way to make it work. I had, I do to this day, I have to figure out how to make things work. I mean, I over the past couple months, we're in the middle of a pandemic now at the time I'm filming this, we've sold a lot of survival food. We've made a lot of money and my bills are paid and I don't need to do a video and tell you this right now. I tell you because I want to help you. I tell you because I want to encourage you to do these things. They do work, okay? They do, they do, do work. Don't listen to anybody. Don't know what these people are telling you can't do it. You don't want to get around these people. You want to be around people who tell you and do things. And that third rule I just gave you about don't quit when things get tough. You really have to apply that because think about this. The reason you would start an online business is because you want to stop doing something else. Maybe it's get away from that boss. Maybe it's because of the poor pay. Maybe it's because of the time. You'll have to go back to one of those things. If you quit, do you want to go back? No, you don't want to go back. You don't want to do that, guys. So I'm telling you, you just can't quit. You can't quit. Okay, do I have that in your head now? Don't quit. I want to tell you how I stumbled into millions of dollars, okay? And the way I did it was starting first off. When I first started off, I wasn't selling survival food. I wasn't selling courses. And that's what I sell to this day. That's what I sell to this day is survival food and courses and training on how to make money online. I didn't start off with that because I didn't know how to. I didn't know how to do either one of those things. So I started off selling cell phone cases. I sold these cell phone cases. And by the way, didn't make any money on that either. I sold cell phone cases because it was the hottest selling item on eBay at the time. And I thought, well, if that's the biggest selling item, that must be what I need to sell. It was not. It was not what I needed to sell because there was no profit margins in it. And people change their phones constantly. And I would have to buy an inventory of 100 and I'd sell three or four of that 100. And then the rest would go in my closet. And after a period of time, my closet was just full of cell phone cases, okay? It didn't take me long to figure out cell phone cases was not my thing. But I did learn how to add a product to eBay because that's where I was selling them. I did learn how to set up my PayPal account. I did learn how to do some stuff online. So at that point, I could move on to other stuff. And I moved on to camping gear and camping equipment and survival tools and stuff like that. And I sold a little bit of those. I didn't make much money. Made a few hundred dollars a month, maybe. But I was learning. Okay, I was learning as I was going. I was figuring this stuff out. And that's what I would tell you is that get started. And when you get started, you're gonna go in a direction, okay? You're gonna hit one road and it's not gonna be good. You're gonna turn another road. It's not gonna be good. And then finally you're gonna find a path that works a little bit. You're gonna get on that path. Then you're gonna take another turn. And that's how this whole thing works. And over the years, we've sold millions and millions of dollars of survival food. How did I get to survival food? I mean, how? By starting, by selling cell phone cases, okay? That's how I got to millions of dollars of survival food by selling cell phone cases. So guys, I wanna tell you, you've gotta get started and you can't quit. And you gotta keep trying new things. And as you go through this progression, you're gonna learn. And you're gonna learn more and more and more. When I started, I didn't know how to build a website. I didn't know how to work on a website. I can do that now. When I started, I didn't know what SEO was. I could do SEO now. I didn't know how to film videos. I'm filming one right now. I didn't know how to edit videos. I can edit a video now. It's because I did one thing. It led to another and another and another. And that's how it works when you sell online. I didn't know, and neither did you, that a pandemic was gonna hit the world. And one of the number one selling things in a pandemic is food. And above all food is survival food that lasts a long time. And that's what I sell. Who would have thought it? Who would have thought it when I was selling cell phone cases that 10, 11 years later, there'd be a pandemic and I would have the number one product in the world? Who would have thought that? I didn't think that. I didn't plan that. So a lot of times you get in your head, well, I've got to plan out exactly what I'm gonna sell online and how much I'm gonna sell and how much I'm gonna make. I say just get started. If you get started, opportunities will present themselves to you. I can't count over the years. How many times people said to me, hey, you ought to teach people how to sell stuff online. Do a course. I finally did one and made a bunch of money on that. But only reason I got that opportunity is because I sold the survival food. And now I've got the courses. And then somebody said, hey, you ought to do coaching. You ought to try to do coaching. And I did coaching and I made money on that. And then I came out with more courses. And then somebody says, you ought to do continuity where people pay you monthly for your courses. And then I did that. So all of these things that generate money for me now did not exist before cell phone cases. Cell phone cases, okay? I don't know what your cell phone case is. Maybe yours is a turkey baster. Maybe yours is t-shirts. Maybe yours is socks. I don't know what it is, but it's there. And if you just try it, and if it doesn't work, you move on to the next thing and the next thing. And it will work after a while. It just will. But you've got to keep working on it. You got to put the pressure on it. You got to realize that if you quit, you got to go back to why you quit, right? If you had a crappy boss, you got to go back to a crappy boss. Again, crappy pay. You got to go back to crappy pay. So if you don't quit, if you keep moving forward no matter what, no matter what happens, and when you're down to your last spot where you say, well, you know, I can't do it anymore, I'm done. That's the spot where you're probably gonna hit success. That's it, right there, right there. If you're down to the point where it seems like there's no way out, there's nothing you can do, and you keep trying right on the other side of that, boom, the success, right on the other side. Does that mean that success will follow you the rest of your life? No, no, no, no. I mean, we saw tons of survival food during the pandemic. Before that it was kind of slow. Before that it was kind of busy. It's up and down, but I didn't put all my eggs in my basket. You know, I have courses now, and I have trainings now, and I have inner circles now, and I have coachings now, and I have the survival food. So it's like, guys, you just keep doing things. And guess what I've got now? I've got this video. And this video right here could possibly make me some money. Maybe somebody will opt in and get my course down there, and maybe on down the road they'll buy something from me. Maybe somebody will place an ad on this video, and maybe I'll make some money off that ad. Bottom line is, guys, keep creating, keep doing, and you will succeed. I really appreciate you listening to this video, and don't forget, if you haven't, you gotta subscribe, that big button there. Looks like this, right, subscribe. Make sure you hit that button. Make sure you ring the bell, turn on all notifications. All notifications, okay? Get them all, all notifications, okay? If you do that, you join the Fisher family, you become part of the VIP club, and you get notified every single time I do a video. How exciting is that? To get an email and go, Jay, I just did a video. That would be really exciting for you. I know it would, wouldn't it? Okay, maybe not so much, but at least you'll know, and that's the important thing. Also I have a course, and it's down in the description, $97 course to teach you how to make money online. Click on that link. You don't even need a credit card. You just click and learn. Couldn't be much simpler, okay? It's pretty easy stuff. Make sure you do that. Thank you so much for listening, and tell me your story. You got a crappy boss, I would love to hear that story. Okay, really, what would your boss do? I wanna hear about that, okay? You got a crappy job, you got things that irritate you at work, somebody that bothered you, fit it out. Put it in the comments below. Got questions about selling online, you can also do that, and I'll be happy to answer you. Thank you so much for listening, and I will see you in the next video. Hey, thanks for watching my video. Don't forget to subscribe to my channel, and click that little bell right here so you can be notified every time I do a new video. Also, click on one of those videos there, keep watching on my channel.