 So that, they're like my writing, it's a good day. This is actually oat bran and I chose that because it's actually higher in fiber and there's probably more nutrients because it's all the good stuff from the oats, berries, maple syrup and flax seeds for omega three. Don't need fish. We finally got everyone in the same room at once, eh? So this is the office that is based in London that I'll be working out of and we have the team here. We've got Max behind the camera. My favorite quote that's been helping me a lot is don't let perfect be the enemy of good because that was my problem before and I was stressing out trying to make little insignificant differences that don't actually matter in the larger context hold back my productivity that your environment is the most determining factor for everything. Addiction, if you've got drugs around you, you're gonna use them. If you've got computers and work around you, you're gonna work harder. So if you wake up next to a gym, you're gonna go train more likely. If you've got healthy food around you, you're gonna eat healthy. If you're constantly surrounding yourself with non-vegans and burgers and bacon and you're completely disconnecting yourself from what happens to animals, you're gonna fall off the wagon. As this is over. It's disconnected. This serial killer's talking about eating people and he doesn't have any empathy and it's crazy because the way that someone can do something so evil without having any remorse is like, I've driven a little diagram here, but just to say this is your emotion here and this is your conscience or your mind or it's disconnected from the heart here. And this is where this man here prefers to live. That's why he has no remorse because he's learned to disconnect his conscience, his mind from his emotion. And when you align these two, which is what I did when I got out of the gangs, I started to align my conscience and my emotion. This is where veganism is. This is where empathy is. There's a massive disconnect from people eating animal products and the way they do that is by blocking it out then don't look at the slaughter footage. They disconnect the fact that that flesh was torn off of an animal who didn't wanna die. So disconnect is huge. This is how people can do such evil things through their secondhand behavior. Getting concepts into action because talking about stuff is good, but having the courage to go and do it is how you make an impact. We should go see what the public think about this. Let's go do some interviews. Oh, dude, where from? From Instagram, right? Oh, Instagram, okay. What's your name? Katya. Oh, me, Katya. Are you a vegan? Yeah. Vegetarian, vegan, vegetarian buffet. Eight pounds all you can eat. Looks good. Oh, my God, look at you. Hello, what's your name? Wanna interview? What's your name? I'm Joey. Do you eat flesh? Bang, that's how easy it is. Prime someone with an analogy that they understand is wrong and then bring animals into it and... All right, let's go see someone else. Vegan available. There's definitely some flesh burgers going on here. From the 90s, a serial killer, and he got caught for killing people and eating them. Yeah. What do you think about that? Really good. Really good? I love to do that. You love to do that? If they were to see animals being killed, they would react differently to someone who has sort of connected and conditioned to the slaughter process. I think absolutely. I mean, first of all, it's a pretty gruesome process, in all honesty. It's quite gross. It's messy, and then... They struggle a lot? Hey, brother, how are you? Yeah, I'm good, sorry to bust in. Oh, sorry. What's this for? I'm a YouTube channel. Okay. You haven't cleared it with anyone here, though, have you? Oh, are you the boss here? Yeah, yeah. Oh, no, here you go. I'm sorry. Oh, no, that's all right. I need you to delete everything that's been done so far. Almost in two complete minds. So in one mind, when I talked about the serial killer, he was like, yeah, that's, you know, morally wrong, but then he started, he actually tried to start justifying the serial killer's behavior. I mean, he seemed like he was just as disconnected, to be honest. He could clearly separate these two almost identical situations completely. I was trying this whole time to try to help him connect Arthur's situation with his situation. He just didn't pick up what I was putting down. I know you, actually. You know me? I'm a vegan there. Yeah. Oh, damn. That's not gonna be any fun. Are you a vegan? Yeah, yeah. What's your name? Someone tried to take our memory card before. I did one. Yeah, someone tried to steal our camera before. They weren't happy about our questions. Oh, my God. That's awful. Oh, good luck. Oh, no, that's all right. I need you to delete everything that's been done so far. So the hardest part of this job is actually asking people for interviews. But once you get in the flow of it, it's all good. Just know, most people will say no to you. Okay, we'll just try these people here. Oh, my God. You want to be an interviewer? Quick? No? You've got to be used to rejection in this game. And I'm very used to it. Don't you worry. Me feel bad. Well, I've got to get a train now. Okay. Hold on, before you leave, before you leave, can you give him a kiss towards this direction? No, no, the other one. You've got to see what's on his neck. I don't get what, who's neck? Look at his neck. Vegan. You busted me. Yeah, I'm a vegan. No. See you later. Did I give you a card? This is my YouTube channel, so check it out. That's talking to you. That was the best one, yeah. She just ate a burger and she just made the connection. And hopefully she goes vegan from that. Maybe she will. Yeah, it's so funny. They got ethically sourced on the window there. I guarantee they used dairy milk in there, but dairy can never be ethically sourced. It's just inherently abusive and cruel and unseen right to me. There we go. That's the only ethical sourcing. 100% vegan. Let's stop by there. But ain't vegan and ain't ethical. Everything here's vegan? Yep. Everything's vegan. Can I get three of those peanut-baller jelly brownies, please? Are you a vegan? I'm not personally. Have you ever thought about trying a vegan lifestyle? We've got some arancini balls and some brownies. Ditch milk. Dog-friendly? Also pig-friendly, cow-friendly, chicken-friendly and fish-friendly. All right, let's go home. We're back to the office where I'll sit behind the computer for the next 16 hours. Look at this. Oh my God. Look at that. All right, green grass. Chickens, you know, you're never gonna find chickens like this. And someone's put stop animal cruelty on it. They don't show chickens bleeding out, their heads cut off, feathers being plucked out, guts ripped up on the floor. They just show from farm to plate. There's a bit big here, and that's the disconnect. That's the part that people are disconnected from the slaughterhouse. So what have they got in here? Oh, they've got all Indian stuff, curries, lentils, potatoes. They've got, wait, vegan and vegetarian specialties. Non-vegetarian, so they do serve the flesh of Holocaust victims here on the right. Look at that. I'd rather eat, or do you rather eat severed limbs from a bird that wanted to live? Or some fried onion bargy, some potatoes, and look at that. Onion rings. Or body parts. It's my lunch. Check it out. This here is this oomph. If you can find it, it's called oomph. I nearly forgot. This here, people ask me where I get my V12 from. Right here. This stuff is like gold dust for vegans. Treat it like cocaine. It's very, it's highly addictive. Amazing. Why aren't you vegan yet? You know what? That was the first day everyone was here together, working together. Felt like a team already, eh? You reckon? But like what values are driving the work? You know, what intention is behind that and what outcome we want to see. So the core mission is making an impact in people's lives, helping animals, changing the state of the earth. So I just want that written in as an intention. So it's something we can focus on because big part of the reason I keep driving myself forward is I have an intention every day and I just focus on that and everything seems to work out. Thanks for everything. How do you feel today? I feel kind of strange that I've finally got a group of people together to work instead of just me trying to like, do everything myself. The light's shining down on me from the heavens. Is that the vegan gods? Is that Gary Rofsky? It's the tofu gods saying how happy they are that we're increasing the demand of tofu. That should be the mission statement. Increase the demand of tofu.