 So what we'll do real quick is just set up a custom conversion and a custom audience and we'll change out the link real quick to that page. If you haven't changed it out already. So we did that when we were on our last call. Change out the link. Okay, cool. Okay, cool. Okay, so then let's let's go to the page real quick. Let's go to the to the cartridge page real quick. So let's, yeah, say progress, publish live. And then let's just grab this link really quick. And all we need is is the domain. So get the page link. You don't need the HTTPS or the www just yeah just the domain. Yes, so let's set up a custom audience and a custom conversion real quick. So, over here we'll go we'll go create actually from here that's fine create custom conversion. And then go ahead and, and here's the deal to you're going to be using that same pixel right because you can be using the seller one. Okay, perfect. So let's let's stay with that pixel. So what we'll do is we'll click on select your own category right there in blue select down select your own category. Let's call this one hit the recommended drop down let's call this one lead. So this could be a lead for sure. And there's many different different options here as well but the most relevant and common one is lead, you know once they opt in they land on the thank you page it's a lead. So go to paste in the link there. And then at the very, very top name it. So this will be just name it the other one was seller guide leads, this is whatever real estate express leads or whatever whatever you want to name it. Okay, cool. And then and then create. And then now what we're going to have to set up is go to web configurations. And one thing you want to do real quick to since you have it. Since you have it. Since you have it copied just open up a new tab and just paste it let's at least open it up in life, live page. Yeah, right here. Perfect. Okay, cool. So now let's go back to the business settings. Right here, we'll click on licensed, then what, and then we'll go manage events. And then edit. Okay, cool. And then the green one at event. And then hit that drop down to the left the pixel one. Click on that choose a pic. Yeah, click on that one and then just go to custom conversion. And then you should see your custom conversion there. Perfect. Real estate express leads and then you're going to click on apply. And then yes I confirm and then apply. Okay, cool. Okay, you're good. Okay, perfect. So that was that was a super super important step. Now what we want to do is go back to custom conversions. So I don't know if that was the other tab if this was a new. Yeah, I think it sounds yeah perfect and then close this out. And then what you're what you're going to want to do is go to the actual page. So go back to the page to the cartridge. Yeah, the page. Yeah, and then refresh this page. And you have your pixel and actually is the pixel on this page. Actually, I don't think they're I don't think the pixel is on this page. Let's add this pixel real quick. Okay, so let's add the pixel. Okay, so we're setting up a custom conversion we're going to add the pixel and then we're going to set up a custom audience. So go back to the business settings real quick. And then just click on the three lines to the top left and then go back to. Yeah, click on that one go back to events manager click on it again events manager. And just go to that pixel and click on so scroll down in the middle and then go to add events right there to the left at events and then from a new website. And then install code manually, and then hit the green copy code. And that's it so now go back to go back to cartridge go back to the actual editing, not the pay not this one the live one but go to the editing. So just click on settings to the left. And then let's go tracking code, and let's just add this pixel. So scroll to the bottom. Very very bottom, and then paste it in there. Okay cool apply, and then save progress publish live. And then, and then and then go back to the live page tab and then just refresh that one. Okay, publish pay okay cool so now close this out and then go back to that open up that page that's, yeah you can return to dashboard. Okay cool so just go back to that live page. The other one the live, the live cartridge page. And then refresh this one. Okay so if you refresh it. Now the pixels being read. And then also the custom conversion should have been read as well so click on the pixel helper. I always want to just double check that so there's your pixel. Refresh it one more time. And then now what we're going to do is we're going to go to the, the business settings, go to go to let's see click on either one click on Excel Excel that one, just so we're not confused, or I'm not confused. Actually, this is the only business okay so click on the top, the three lines in the top left and go to go to events manager. And then the blue triangle to the left. Go to custom conversions and, and that conversion should be active refresh this page one more time. Okay so it's just taking, it's taken a little bit a little bit to, to, to activate but normally that real estate express leads that will go active. So, give it a few more, give it a few more seconds because you just added the pixel. So now real quick let's let's click on the three lines to the left and go to audiences. And let's just set up this, this custom audience real quick. Okay so you have seller guide leads scheduled appointments okay cool so create audience, and then custom audience. And let's just go and go to website. And then next, and then let's just go back to the page the live culture page, and then just copy that link, not the whole thing just the domain. So just the domain. Okay copy. And then what you're going to do here is you're going to go to the events all website visitors so here we're setting up a custom audience, right so all website visitors click on on that and then go down to specific people who visited specific. And then what you want to do, since this is an audience of those who opted in, right these are people who land on the thank you page, go to paste it in there the link. On the retention is just max it out. Click on the blue one. So whenever you paste it in and you see a drop down click on the drop down. So the 30. We're going to change that to to I think the max is either 180 or 365 try 365. Yeah so it's 180. Yes 180. Okay so then now you'll scroll down and just name the audience. And this will be. What I name the audience is exactly what I name the custom conversion. Okay so. But but when you're setting up an audience for anything else, then then it could be a name for anything else but in this case it's the it's the it's the audience for the actual thank you page. So I'll always try to match it same name for both. So yeah so there it goes there so create audience. There there's that so as you really start to really crank it out and run conversion ads and get people to opt in. This will be an audience that you'll always want to exclude from future ads. Click on done, or if you on on the flip side, or it could be an audience that you target. Hey guys this Anastasia just wanted to shoot a quick video who out there has already set up their their their prep exam course and who who's who's in the course now comment below if you guys are in the course now. That could be an engagement ad that you run specifically to those who opted in because here's the deal some are going to those that opt in not everyone's going to activate their their discount. Right right away I should say right away not everyone's going to do it right away right so so maybe I want to run an ad to those that opted in and maybe see who who is who is who is actually registered for it. That could be something I just spent $100 on just randomly if you have it just if you, you know, have more to spend this month okay cool $100 I'm going to run an engagement ad and just get a shitload of people to comment on on on this post. And really, and that's great branding as well for you, you know, that could be really good branding it could be just really good staying top of mind. But normally, when you're not just running that ad for that because that that type of an ad is really kind of running it because I have more to spend. And I don't really give a shit right now I have I have money I'm good let's just run it for the hell of it. Right, that's that, but normally 99% of the time, you're going to be excluding that audience from future ads. So, so that's that. Go to the three lines real quick so that was pixel that was custom conversion that was custom audience. And normally that custom so go to events manager. Normally that act that custom conversion. Review each limited conversion okay so you're, you're good, you're good there let's see scroll down a bit. Okay cool so there's just click on aggregated event measurement let's just double check this aggregate and then scroll down, and then click on configure web events. So we should see ours over here okay so license okay click on a license. So this, and then, yeah so that's, that's good. Okay cool so you're, you're good there so click on the triangle to the left, and then go to custom conversions. So it's active right away, but this is just taken a few more a few a few a little longer than the normal refresh the Pedro quick the cartridge page the live cartridge page, and then go back and refresh the business, the business setting page the, the Facebook refresh this one. Normally goes active right away but this is it's just taken a little longer than normal, but now as you go in and click the three lines, go to the go to ads manager, we should at least see it. And if we don't then just give it a little bit a little bit of time and we'll eventually see it but click on the green create. And then just go to conversions. And then go continue, and then you'll go housing special ad category housing. And then just go next. Let's see if it if it shows up over here yet and if it doesn't then give it a little bit of time so yeah so sometimes you come here and it's blank so you just click. And then scroll down. Let's see, give yourself a little more room click. Yeah, there we go. There we go right there perfect so it's right there. It's right there so it's good. We're good. It just hasn't gone active on the custom conversion side yet but it's but it's there. So what happened last time where we couldn't get it to go active. I'm that's the same where it says here custom conversion isn't active that's the same thing that happened on the last one. Well, it's there. The reason why it's not inactive is because Facebook hasn't hasn't read the visit yet. So we visited the page we visited we visited we refresh it a few times already Facebook just hasn't read it yet. And normally they read it instantly. But, but if it hasn't been visited in a few days, then it goes in active. If it hasn't been installed yet it's it's it's not installed yet but in this case we just added the pixel we just we just set it up so. Normally nine out of 10 times it goes instantly but in this case it's actually taken a few minutes. But the fact that it shows there. We're good. As long as it's there. Don't even don't even bother this notification here your custom conversion isn't active. It is active we landed on it we refresh the page a few times already it's active. But this is just a fluke just don't even don't even mind that one. So your goods that's pixel custom audience and custom conversion.