 The biggest cost when you're running a restaurant, labor costs, costs of good solds and your rent and as of late third party delivery app fees as well. So in this video I'm sharing with you a solution that allows you as the restaurant owner to save more than 20% back in your pockets as profits. So make sure you guys keep watching. All costs aside the biggest devil in the room are definitely the third-party delivery apps. It is definitely a love hate relationship with them. On one hand you love them because it allows you to have their technology. Leverage their technology so then that way you can get their sales. Also leverage their technology so then that way you get the delivery logistics which is a big big problem that they're solving and on top of that it allows you to reach a bigger audience, wider range of audience online people that wouldn't be coming to your restaurants otherwise and this gives you potentially more revenue. Now on the other hand revenue does not equate to profits. They charge an up to 30% in commission rates which really kills a lot of restaurant because restaurants are already notorious for their slim margins. Not one restaurant owner that I consult with that I talk to love third-party apps. They hate them and that's the reason why I always preach and teach you guys that you know what third-party apps they are a marketing cost that you use as a short-term strategy to collect your customers data so then that way you can convert them into long-term customers not for long-term solution. And that's reason why I'm super excited to share with you guys Square Online. This is a tool that I wish I had when I was running my ice cream shop 720 suites. This super powerful tool allows you to take back control of your business that allows you to save more than 30% of the commission fee that we were just talking about amongst the other benefits that we're gonna be diving in just a second. The beautiful thing about Square Online is that it is free for you to use so if you're just starting out this is the perfect tool. If you need more features in the future then you can subscribe but aside from that there's no subscription fee which is way more than fair. So make sure you guys check it out in the link below. I actually reached out to them so then that way when you sign up using the link below and the code you actually get more free credits on your account so make sure you guys check it out in the link below. So let's dive straight in and see how Square Online allows you to make more than 20% more in profits for your restaurant. So to illustrate this I'm gonna be providing you with an example with Wilson's Wings. Let's say for Wilson's Wings we make $100 in our order out of the $100 around 30% of it would go to third-party apps like Postmates, Uber Eats and DoorDash. Out of the $30 this would include their transaction fee, commission fee and delivery fees. Now after all is said and done $70 goes back to us as restaurant owners so that way we can pay for the cost of goods sold and our labor and our rent. Do when we are utilizing Square Online's on-demand feature. Same example Wilson's Wings makes $100 in order. Square Online only charges $1.50 per transaction and what they do is they connect you with third-party apps delivery fleet. Now the typical cost for delivery starts with a base rate of $4.20 plus $0.75 per kilometer of the distance between your restaurant and your customer's address. Let's say if your customer lives five kilometers away from your restaurant while we take five times $0.75 plus $4.20 that adds up to $7.95 that becomes their delivery fee. Now thanks to Square Online's on-demand feature you now have a choice. You now have three different choices of how you want to disperse this delivery fee. The first option is that you pass this cost directly back to your consumers. So in this scenario you as Wilson's Wings you make $100 in sales a $1.50 goes to Square Online and you're left with $98.50 for you to pay for your cost of goods sold, your rent and your labor. The second option is that you as the restaurant owner you're going to cover the delivery cost as well. So in this case Wilson's Wings again $100 in order a $1.50 goes to Square Online and then the $7.95 goes from your pocket as well. So in total you would get back $90.55. Now the third option is a hybrid of both. What that means is that you can actually cap your delivery fee so in that way you make your customers feel a little bit better you're like you know what customers you only have to pay $5 and we will pay for the rest and we'll subsidize for the rest. So in that case you as Wilson's Wings once again when you get $100 in the order $1.50 goes to Square Online and you pay out of the pocket of $2.95 that gives you back in your pocket $95.55 to account for your labor your rent and your cost of goods sold. With this model it allows you to actually be much more creative with this and when you're creative what you can do is that you can waive delivery fee if someone orders above a certain threshold. For example I am going to waive the delivery fee if you order anything above $100 because this allows you to push people to order more food from you. It would increase your average order value and thus you have more margins to pay for your delivery fee and you make more money your customers are happy they feel like they're being taken care of and everyone just becomes a happy big family. The beauty about this service is that Square Online allows you to have the reliability of the delivery fleet drivers from the third-party apps without you having to pay for the commission fee which is why it's such a powerful tool that you should definitely check out and I've already illustrated to you the different scenarios scenario one using third-party apps or scenario two using Square Online. Just imagine that you as Wilson's Wings in a month you're making $60,000 in sales. How much money can you actually save just by using Square Online? If we're talking about a conservative number let's say you save 20% from the commission that's more than $12,000 a month of savings guys a month of savings. Imagine the money that you're gonna be able to save over the course of the whole year. Now simply put when you're using Square Online you're basically getting back your control of who pays for the delivery fee. Either you pay for it or your customers pay for it and this actually allows your customer to really support you because a lot of times customers understand that these third-party apps charges an arm and a leg and they want to support their restaurant but they just don't know how because they just want the convenience of their food at their own home without traveling. That's the reason why this is the perfect tool for you to utilize and your customers gonna be happy while you are gonna make more money. So now that you know the incredible services and features that Square Online offers you next step for you to get started click in the link below for you to get started for free that means you don't need to pay a monthly subscription fee no you pay as you go more than fair and the beautiful thing is when you're utilizing Square Online it actually already integrates with your mobile because majority of the people nowadays they're scrolling through their phones so your beautiful website would look equally as beautiful on your phone and lastly if you are using a Square Online or Square payment services this automatically integrates with your Square payment service as well so definitely a very powerful suite of tools. Second step it is for you to decide now how much are you gonna be charging your customers are you gonna be charging the full-on delivery fee or are you gonna be subsidizing over a certain amount it is time for you to decide get back in control of your own business. And the last step it is to yell it out tell your customers it is time to put the money back into your pockets share with your friends share with your family share with your customers tell them that you are now accepting orders from your own website and delivery is also gonna be available as well. So go ahead right now and click in the link in the description so then that way you can set up your delivery page all for free. Now the best part about working with Square Online aside from the 20% that they save you is the fact that you get to own your customer data now why is this important it is because now you can reach out to your customers share with them your promotions share with them your brand story share with them when you have a new product share with them anything that you would want to this allows you to build a much stronger brand that is worth a lot more money if you were to sell your restaurant in their future as opposed to you working with third-party apps you never get the opportunity even the option to message those people that's reason why it is so so powerful when you get to own your customer data and if this is something you're interested in about then make sure you stay tuned for our next video because that's when I share with you how you can do this using Square Online's platform and why it is such a powerful tool that allows you to build a much more valuable restaurant so make sure you guys stay tuned otherwise I will see you guys in the next video