 Hey, what's up coach? Welcome back to my channel. Hopefully you've been watching some of the recent videos that I've put out the last video that I posted Think it was yet. Yeah, it was yesterday. I Got some good feedback from that privately via email via text from from coaches that I work with and coaches that I've talked to and If you missed that video, you can just click back on videos Go watch that. I think that will help you It's about why you shouldn't hold on to anything from the past and how it's gonna ruin your business and ruin your life Now today's video this Man, this is this is something I tell a lot of people Most most coaches that I tell Don't like to hear this, but it's the truth. All right, and and Daily coaches will get on a zoom call with me and be like, hey You know the clients that I'm working with are really hard to work with like they're flaky. They're not dependable They never pay me on time You know they show up super late. There is not good clients to work with and You know if you're dealing with that Pay close attention. I have been in your shoes. I have had clients in the past that don't respect my time They didn't respect me They never paid me on time. They There's still one example of I was charging $25 an hour and A lady gave me $21 in ones I still think that's one of the funniest thing is that that's happened to me 21 bucks in ones right Who has $21 in ones She did and she didn't have those four extra dollars and I was like, oh, that's okay, right? And that was my fault, right? so I've dealt with people like this and Here's the thing When I was dealing with people like this in my business, it's because I was that way I Wasn't that committed to my business. I didn't have high expectations if My clients saw me they're probably out. I mean We can pay this guy whatever we want Like I wasn't showing up on to my sessions the way I do now the my sessions back then weren't super professional um, I was a completely different person and like That's just the facts. I am not the same person now that I was when I started my business I am a completely different human being I have changed a lot, right and When coaches asked me they'll be like, yeah, like my clients suck like that's straight up What this will tell what they'll tell me my clients suck. They're hard to deal with and I'll say cool, man like Well, what do what do you need to change about yourself? So we start attracting the right type of clients that mirror you Right now if your clients suck right now, I can assure you Like you don't want me to you. I know you don't want me to say this But it's the truth if your clients suck you suck as a business owner you suck as a person A sucky person will attract sucky a sucky business owner will attract sucky clients right and Think about it. Like it's the it's the same way in the real world. Like if You suck as a human being like you're gonna draw in a Sucky girlfriend or a sucky wife Like you're gonna attract in sucky situations. All right. Let's me the last time I'd say that word Right, but you get the point like and when you change you attract Someone better Right. I think that's dating one-on-one. All right You if you want to attract the right person you have to change who you are and with the business If you want to attract the right customer, you need to change who you are and this is why like I Think it's awesome. The coaches that I work with When they start changing Who they are the person They're a client it's weird how it just magically works every time The clients that they start to attract are the ideal clients that are committed that don't complain about paying They don't show up with twenty one one dollar bills They're always on time. They're super committed. They're giving them New clients like it's it's like when you work with people like that your business is so much easier But a lot of coaches that get on a call with me they if they're not on if they're not willing to change as a person Then they're gonna keep attracting the worst clients in the world right and That's just the way it is and this is why even like for me like the way I operate my business. I have Application process for everything, right? I treat my business like a country club All right, that means got to apply that means you got to talk to me I'm the gatekeeper. I open the gate or I shut it I don't let every every person in that talks to me become a customer because I know at the end of the day If someone can't meet my expectations Right if they can't meet my expectations that I have How in the world am I going to be able to successfully work with them? Over the that next year Like how big of a nightmare is that going to be for me as the business owner? Like bring someone into my ecosystem if I have these super high expectations if they can't meet those expectations That's on me Right. This is why I always tell coaches that I work with if you have a bad client That is not on them like that they are the way that they are they are they were at some point attracted to you and your business and You attract people who are like-minded that is the facts Right, and I know I'm like repeating myself a lot here but the thing is if if you have bad clients that are not committed if You don't change They're not going to change and who are like however you build your business coming up You're going to keep getting terrible clients that join your business and guess what this industry as far as coaching and training Like there's a lot of bad clients out there Right, you know what that means? There's a lot of bad coaches out there that haven't straightened up their lives Right and there's a lot of great clients out there But it's going to be hard to find those until you make changes All right, so let me tell you like three I'll try to actually I'll give you more than three I'm just going to go until I run out of ideas here I'm gonna give you some simple things that you can change that help you attract these types of people All right, number one having expectations for yourself as a business owner Right that has nothing to do with your clients. This is for yourself What are the expectations that I am going to hold for myself? That's number one having expectations for your clients next one is having an application process like Make it harder for people to join your program Charge more money when people pay more money. They take you more seriously right Have processes in place when your clients show up. What time do they need to show up? Why do they need to show up early? Why do their parents need to be there on time when they pick up their kid? When the session's over What do kids do when they're not with you? Like how do you keep kids accountable when when you don't see them during the week? What is set up? when you know When there's a rain outside. I mean, there's so many little details that coaches skip and When you become more detailed in your business You attract a client who's more detailed That gets it like they're not going to question you. Oh like We have to pay every 30 day or every 20 eight days online Like I don't want to do that. Like when you attract the right customer, right? They're never gonna question how you run your business. They're just gonna be like, all right, cool. Let's go Hey, for example There's a coach I worked with last year, right he Wanted to work and get more like one-on-one help with me, right? And the program that I offered him was 18,000 bucks, right? It's a lot of money Most coaches if they heard 18 grand it'd be like, oh, there's no way I'd pay that I Saw something within his business that I knew I could help with and You know his business that year he made 350 grand So pretty good investment for him like I wouldn't I would make that investment every single day If I knew that my business would grow that much, right? So That worked for him, right? Now the reason why that worked for him though is and it worked for me because when we went into that conversation My expectations were up here. His expectations were up here. Those are perfectly aligned See how that works if my expectations are down here and his expectations are up here like Do you think I would be able to charge that much? Absolutely not Right. Do you think he would want to work with me if my expectations were down here? And he like wants this and I'm like, oh, we're gonna do this No Now if my expectations are up here and his expectations are down here How in the world is he gonna want to invest that much money into what I'm doing? Right and how in the world am I gonna be able to help him achieve what he wants to do if he is not meeting my expectations that are sky-high Right. So see how that works It's very simple like when you take a step back It's very simple to think well if I have bad client It's on me and if I don't change then man, this is gonna be the end of my business Right. So if that doesn't wake you up, then I don't know what to tell you right, but when you change You attract those that you want to work with and this has been the I would think probably the biggest lesson I've learned Since I've had a business is like when I take things more serious when I make things more professional When I become more detailed The clients that work with me are that way too and it's like so much more fun working with someone who's like that You run into way less problems Because both of you are on the same page and this is why like there are many coaches that I work with at this point And go watch the testimonials page on billmysportsbiz.com if you click on application You'll see there's like 14 videos right there There's also a hundred case studies on Instagram that I have You'll see like some of those coaches have less than 30 or 40 clients. They're running six-figure businesses Right now they have clients who are deadly committed and you know why it's because they change that the coaches They change their personal expectations of their business and they change who they are So now when they draw on the right type of client that client is not Freaking out about the investment. They're not showing up four hours late to a session Right. They're the right type of client. So this is this comes down to you Right. It has nothing to do with your client. All right, your client is going to ultimately be whoever you are Right, and that's the easiest way to break it down If you suck as a person your clients are going to suck if you're awesome Your clients are going to be awesome. If you're organized your clients can be organized if you're super disorganized super late you got like Wendy's french fries in your backseat. Well, are you gonna want clients here that way? probably not Probably not. All right, so I hope this helps I See this every single day when I talked to coaches most coaches I talked to that aren't clients of mine will tell me about why their clients are uncommitted and I'll always be like, okay Mm-hmm. Well, what do you need to change? by yourself Right, most people don't like that when I say that That's the facts though when you when you change who you are Your business will change your clients will change you have way more fun And you make way more money right and hopefully that your ears went up when I said that you might have been sleeping this whole time That you make way more money when you change as a person Right, so I hope that helps and pretty simple stuff You have back clients go look in the mirror after this video and ask yourself What do I need to change about myself? All right, that's it. See you later