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Uploaded on Jun 1, 2009
Jose Antonio Fernandez, Chairman and CEO of FEMSA, the largest beverage company in Latin America, discusses how his approach to leadership has evolved over the years. FEMSA, a $12 billion revenue company, brews global beer brands such as Dos Equis and Tecate, controls the second largest Coca-Cola bottler in the world, and operates more than 6,500 convenience stores across Mexico. Fernández has been CEO of FEMSA since 1995. Recorded: May 30, 2009