 Hi, I'm George Kau and I've been asked by some of my audience members to explain Some of my courses because they're wondering gosh George you have all these courses. Which one should I take? I'm right here at this stage of my entrepreneurial journey Which of your courses is really the best thing for me to get to the next stage? So I wanted to do this video as a description of a suggested journey Through my courses and I hope for those of you who are making a decision that this will be helpful So I'm going to share my screen so that we can take a look at the description pages for each course and I'm going to start with this Blog post which is essentially a written version of this video So if you just want to go to the blog post in the notes of the video go to that link and Just read it and click on the links. That's you know, maybe a more efficient way, but those of you who enjoy Watching have this video, you know, maybe this will be helpful. So right now. I've got 14 courses on my website More are going to be added, but I feel like even the ones that I have right now are going to be Really helpful maybe enough for for you to go from the beginning of Figuring out your ideal client and what you should be selling to them All the way through to scaling your business to you know, seven figures or whatever whatever it is that your your your goal happens to be so The first one I really recommend and this is one I recommend to all of my clients Whatever stage there are but especially for those who are struggling with what is my niche Who are my ideal clients? Like what what's my target market? Okay? I highly recommend that you consider taking this course called create authentically appealing offers Because this course basically goes through step-by-step How do you discover? How do you figure out who your ideal client or target market is and then how do you figure out what to sell them? In some cases what to create and then sell for them And then once you figure out your ideal client and also what you're going to sell them Then we'll talk about how do you describe your product and service in a in a way that people will you know? The right people will will excitedly say yes to it and then how do you then market that product? So it's a very comprehensive it even though the course is only two sessions It's quite comprehensive in the journey of okay start here. This is these are the exercises you do and a lot of people who've gone to the course found it very helpful to clarify their Their niche and their audience etc. So I I do recommend this one to to everybody all right now once you've gotten a Figured out your market at least initially And what you want to sell them then the question is how do you create a business model? How do you price your products and services? How do you price your stuff? How do you what what should you be charging? Okay, and how do you manage? How do you structure your time? So this is all business model related stuff. Like how do you actually go week to week? What should you be charging? How many clients you'd be seeing all that stuff is in the intro to authentic business which also includes a Planning template for month by month What you should be focusing on in your business. So that is a course I also recommend taking all my clients take all right Next is for those of you who are saying I need to get new clients immediately This course is the one for you authentic client enrollment and this is a this is a course that actually gives you More than a dozen of the best and proven strategies that I've experienced in my business as well as you know Seeing clients use it successfully So anyway, that is a very good course if you're like I want to get clients now Just just give me that that that part of the training. So that's the that's the course take authentic client enrollment So the rest of the guide is of course, it's all optional everything is optional here But if you haven't taken one of these three courses, I Recommend these three most because they really kind of get you making money. Okay, they get you making money ASAP Which then allows you to grow your business and if you want to like scale up more and do that then my other courses will be helpful So for example You know once you start getting busier or maybe you're distracted and scattered and you feel like every day you You procrastinate more than you would like to I highly recommend taking my time management course because the people who have taken it have found it very helpful for kind of instilling the practices That allow me to be joyfully productive. I mean these are I basically teach you my my best daily Weekly monthly practices that help me to be joyfully productive. So Mindful time management. It should be a very quite a quite a fun and fulfilling course to take if you are looking for that for those of you who are feeling like You're often stuck emotionally about your marketing You're afraid to put yourself out there because you're afraid of the judgment that people might might give to you You're you you consider yourself a highly sensitive person. I Recommend that you check out EFT for confidence. This is being taught by one of my clients Liesl Tabushan who herself is an empathic person intuitive introvert And highly sensitive person and she has just progressed so far herself in Being able to show herself visibly in the market Create content show up for for larger audiences, etc And she does it through EFT tapping and she's a very good teacher at doing it So I recommend you consider taking this it could be life-changing for you to to kind of have a skill Have a have a an exercise something that you do on a daily basis to help you build Authentic confidence. All right, and then I also partnered with another one of my clients in creating the message building System it's actually mostly her work Danny Gardner Daniel Gardner and she is such a pro at helping people Clarify their overall message. So let's say you have a sense of who your clients are You you you kind of know what you're providing for them But you're having a hard time describing all of that in your content Like when you're writing content, you're like you're not sure how it all fits together and what your overall message and how it all Fits together the message building system has been designed to help you figure that out. So Kind of finds you a thread in your messaging kind of thread for all of your content and all of your offerings So people find it very helpful to kind of organize their their thoughts that way Alright, so let's say that you have gotten bit by the content bug You have become passionate about creating content You know how helpful it is for you to explore your ideas to deepen your thoughts To expand your audience to grow your audience through content. You believe in it. You want to be doing it like I do then Here are four courses to help you do that So this first one is all about writing if you want templates for how to write content Okay, how to write on blogs social media and email newsletter said the templates for writing are in this course authentic content writing You will have dozens of prompts and questions to help Inspire you to write You know, basically what kinds of things should you be writing about these? This is a content generating Course it will give you lots, you know, probably hundreds of writing ideas So you'll have more than enough to actually work with and to actually get going on your writing So that's this course. The next course is all about video creation So if you're finally saying, you know, I wish I could make videos kind of what George does It's very authentic. It's simple. It doesn't require Fancy video editing because I don't have the budget for video editing or I don't want to spend the time or the Work to do the video editing then take this course authentic video creation the cool thing about this course that it also comes with a private Facebook group of very supportive people that will that's where you can post your videos to getting a lot of encouragement Because making authentic videos a lot of it is really about getting the practice of seeing yourself on camera and of people praising you Encouraging you saying you can do this. You actually sound quite good. You look quite good Of course, we will give you we will also give you thoughtful feedback on how you can make your videos better But we'll give you feedback in a very gentle very gentle way Lots of people who've come into this course Have been sensitive people and they've been able to Build the courage to make videos. So this is a really cool cool course to take All right, so let's say you want to create products now creating content. This is something that you're starting to do Now you want to monetize your content. Well, I've got two courses for you on that one is my step-by-step process for creating online courses, so if you want to Do what I do and create courses. I create a new course every month. Now, how can I do that? It's because I keep the process super simple and doable And by creating a course a month, you don't have to do one a month. You can do one every three months, let's say, but by doing it consistently, you create, guess what passive income. I have people buying my courses Various courses for me every single month and it has grown it has grown over the years as to become a quite a significant part of my passive income. So I recommend creating online courses. If you love to learn, you'll probably love to teach. Honestly, if you love learning, you'll probably enjoy teaching And you should probably create your own online courses. So whether you learn from me or somebody else. Honestly, I think this is a quite a good deal For learning how the whole system because it also comes with a supportive community of fellow course creators that you can give mutual support to get feedback, etc. So it's a really cool course. Let's say you want to write a book. I created this course simple book self publishing after having self published two of my own books and carefully documented the journey step by step of how I Put the book together how I launch and market the book how I, you know, do all the logistics of getting a self published, etc. So this course is all about doing that. All right. Next up, and we're almost done here. If you are feeling really disorganized because you have a lot of ideas and you want to kind of put your ideas into a framework like create a library for yourself of ideas that of your ideas and how to like Think of your ideas in sort of step by step methodology, then I created the framework course to help you organize your ideas into a like it says methodology and curriculum that is yours. So some of you may want to do this one before you take my online simple creating simple courses, but but really these courses all stand alone. So this is just for those of you who want to like an additional organizing framework. All right. Okay, so let's say that you've got content out there, but you really want your content to be seen by a lot more people you wanted your content to be seen by Thousands or tens of thousands of more of the right people. I've got two courses that are specifically about Scaling the visibility of your content. Okay, Facebook ads is actually my most popular course out of my 14 courses. People, you know, take my Facebook ads course more than any other. And the reason is because Facebook ads is the easiest way honestly to get your content and offers. Out there to thousands of the right people easily just well you got to pay money to do it, but it is much easier than waiting years to build an audience, etc. Because you can do it very quickly with Facebook ads. So if you've been wanting to finally get your content out to Thousands of the right people and you're willing to spend, let's say 30 to $50 a month 30 to $50 per month on Facebook ads. Then take my course for $150 one time payment, you'll get you'll get to learn that for yourself and save a lot of money because otherwise you will be paying Somebody else do it for you to run Facebook ads for you and people, you know, good Assistance and social media consultants usually charge at least $200 a month just to run the ads for you, not including the ad budget itself. So by by spending this 150 one time, you'll learn to do it yourself. You'll save yourself a lot of money. If you want to do it yourself. Okay. Alright, the other major strategy that I use all the time that I recommend to all my clients is what I call collaborations. Authentic collaborations and simple JVs JV stands for joint ventures. And this course basically shows you How do you find The influencers the people you can actually reach not people who are too big But the people you can actually reach out to who will say yes To promoting your content and to promoting your your products So this course helps you to find them how to reach out to them Effectively like what to say to them and what kinds of collaborations should you do because there are five types of collaborations That I teach in the course and you should do them kind of like step-by-step So that's my recommended one for you if you if you enjoy that kind of thing if you well, that's these basically are my two Main marketing strategies for scaling a business for getting a lot more people buying your products and your services and seeing your content. So And then finally lastly This course is more of a personal development course. It's really about How do you pay attention? To your daily processes so that you get better and better I call it not me, but this is there's a popular idea called deliberate practice And we talk about how do you do deliberate practice in your life and in your business so that you keep you get increasingly better You keep increasingly more excellent at every aspect of your work, whether that's writing making videos client sessions The the the logistics of your business whatever it is You can get more excellent if you pay attention to the process of mastery and you know if you can of course pay attention without this course but if you want like my Sort of organized framework of how to think about all this. That's this is the course to to consider taking But anyway, so I just want you to know all of my courses that are available that are listed above are Now available for you. You don't have to wait until the next one next time I Re-teach it a couple years from now. You can go to any of these pages now Facebook ads for example, you can go here now and Basically scroll down until you find the buy button And then you click buy and then you will get an instant download of the course modules And if there is an online forum private online forum like the Facebook ads one does have a private online forum Then you get access to that as well for kind of ongoing support with me and with the other students in the course So it's all available to you now. You don't have to wait. It's all available now and If you buy any of my courses you also get access to I do a monthly Q&A webinar. It's at two different times each month, right? You know these dates are going to change whenever you look at this, but it's at two different times each month You can come to both of them if you want to or you can come to one But you get access to this if you buy any of my courses you get access to two months of that So anyway, I think that's all I want to say for this video. I hope it's helpful for those of you who are wondering What do I start with George's content and courses? With George's courses particularly with my content you can just go to my website read my blogs But but to do to kind of work with me in a Step-by-step structured way to get my knowledge Instead of in various blog posts and videos to get it in the step-by-step structured format My online courses. That's what they're designed for and you get to join my student community I have a course directory for every single course so you can get to meet other students and kind of create accountability Partnerships etc. So I hope this helps if you have any questions at all, please go ahead and comment below or contact me privately and I look forward to seeing you in A course. All right. Take care again My name is George cow and you can find all this at my website George cow comm All right, I look forward to hearing from you. Take care