 This is the biggest fight against plastic. No, no, not this plastic. We're talking about the other plastic. Yep, your toothbrush. In the US alone, over one billion toothbrushes are used each year. Plastic toothbrushes are virtually indestructible. Hello, landfills and ocean waste. So what if we replace our plastic toothbrushes with wood, more eco-friendly and recyclable, meaning less waste? Imagine the big impact. If more of us made the change to replace some of the plastic things we use every day, with wood, choose sustainable wood for people and the planet.