 what's going on YouTube welcome back to a new video so today I'm going to be revealing my first ever Shopify drop shipping store I get a lot of questions and people asking for feedback on their store so hopefully this video will answer some of them questions and help some of you guys out so I'm going to be showing you in the mobile format because 85 90% of orders always come through mobile users so that was always the format I focused on and tried to optimize the store in that way so this is my site shop omnia omnia being Latin for everything so shop everything it was always going to be a general store until I knew what products sold then the plan was always to have a general store test products and then once a product sold well then build a store and a brand around that product so as you can see nothing special very basic I think a lot of people when they get started over complicated things when in reality all you need is something that's clean and crisp and easy on the eye and easy to navigate as well that's very very critical so at the top here we've got a banner image just advertising a different offer I'd usually change this every week if not every two weeks just to keep the site looking fresh and new for people coming on moving down then we've got collection lists and just straight away customers that come on and come to the own page they can see what type of products we sell and then the background image being the best-selling products in that category that way you just more likely to get interest and more likely people staying on your site and clicking which is very very important moving down then best-selling products same products in fact as the collection lists that way people can see exactly what they are exactly the source of price and if this sites for them really if they can see a product and the sort of prices that you're selling it for immediately straight away they'll know if they can buy off this site for instance if this bracelet was a hundred quid then they might be put up straight away and think oh no these products too expensive so again it's just a way of keeping people's interests going and keeping them on your site for as long as possible again say very basic nothing special we've got a few testimonials down here just to instill social proof that's very important on a new site if you're not household name then people aren't always going to trust you off the bat so it's very important to create social proof and reviews are a great way to do that again all the general general menus that you should always have and a sign-up list in fact I don't think I've got one person to subscribe so it's kind of irrelevant but people would expect it on a normal site so it's important that you have it there this is an important page to contact us page people want to know if there's a problem especially if they don't trust you a hundred percent that they can always get in touch with you so it was so it's an important page to have you should always have it now I have what's called a virtual office which is basically an address that I can use that people can see that I have a location and somewhere that they'll be able to find me should they not trust me if that makes sense now I don't know why that's gone black that shouldn't be black anyway so again build on social proof people it just makes people feel more comfortable about buying for me and then again they can go straight to my Facebook page they've got an email address or a form that they can fill in and send to me now moving on we'll go to a product page I never really focused too much on anything else apart from the product pages really because my my ads always send people straight to the product page so that was always a bit that was important for me now if you've seen any of my other videos and you know this is the first product that sort of took off for me I did over a hundred K in the first year just selling these alone so that is what a hundred K product page looks like and as you can see it's nothing special it's just clean crisp easy to navigate you can see straight away five star reviews again building on that social proof you've got the different images of different colors that people can look at you've got the menu selections easy to navigate again and then you add to Cowburn which is highlighted in blue very easy to see now moving on in stock this was a products that I actually stocked which meant I could advertise the two to three days delivery again building on that social proof people are expecting it to be a product that's located in the UK so they're gonna receive it quickly whereas they can sometimes be put off by the long delivery times of other dropship products in case you haven't seen the first few videos then I did drop ship this for a while for about two three weeks and then the sales proved valuable enough for me to then build on it and actually start stocking the products so that's why that's why that says that moving on these were Facebook comments from the ads and I just embedded them in the product description again building on social proof they can click on people's profiles see they're real people that have bought the product in fact there's an image there which is it's just great building social proof it just completely legitimizes your store it's a very important moving on then we've got a brief product description which is more important than you might think I see so many people that just copy and paste the product description from Aliexpress and half the time it doesn't even make sense and then people wonder why they're not selling anything so take the time write a decent product description it's always good to try and make the customer sort of imagine or feel like they need the products like create a want in them to to want the product so here taking your dog out for a walk in low light can be difficult and even dangerous it might spark a memory of them walking their dog in a dark or something it's just it's problem-solving which is the best way of selling the products you've got to solve someone's problem or why they want your product and then a breakdown so people can see quite clearly the different features of the products that's simple and then again more social proof things I cannot underestimate how important things like this are if people do not trust your store they will not buy from you full stop they're very important to have these trust badges and then finally customer reviews again just reinstalling that cuss that social proof and building confidence and within your customer now I'll show you the checkout process very quickly because again very important so choose your size color the quantity and the car and then state takes you straight to your basket as you can see again very clean cut clear crisp easy to see what you're doing what you're buying and then the checkout button in blue which is on that page the thing that stands out the most so again it just entices people that little bit more to complete the process and make a purchase so you click on checkout you've got your upsell offer I'm going to be doing a video on upsell offers because they're very very very important and so I won't go into detail too much about that now so you can choose whether you want it or not no thanks check out at the cart let's say they don't take it this time I'm not going to pest them again with another upsell offer so we'll take them straight to the basket and that's it continues shipping method and complete the purchase and that's pretty much it guys it's all I'm going to show you because I've shown you the most important bits so that's it guys that's my first ever Shopify drop shipping store as I said at the beginning I've done over 100k on this store so as you can see it doesn't take anything special there was no external help on this there was no designers or programmers it was all just my own time images were taken from AliExpress and product descriptions were just a bit of common sense really and yet that's pretty much it if you've got any questions then post them below I will get back to you in fact the site is still live so I'll post a link to the site down below as well so you can go and have a look around yourselves and check out the other links I've got down there as well I've got some free ebooks on Facebook ads Shopify and one with some product ideas that you can download for free so check them out and if you want to subscribe that'd be awesome I will be uploading every day so see you in the next video