 I had great aspirations through the 90s of farming organically and I believe that sustainable farming was the way for the future. The business has become very diverse. On the farm where we've got beef, we've got salt marsh lamb which comes from our farm on the coast near Carnarvon, we're a true field-to-plate operation. Being in this part of north Wales is really important. The whole environment in Wales I think is conducive to producing quality animals. Here we're producing a very healthy meat. It's low in fat, high in essential vitamins and minerals, clear of any toxins, any antibiotics. I think we are supplying a product that is here to stay for the future.