 So you bought a domain and you're probably thinking what's next we're gonna talk about that today on the journey Have this business venture coffee and kickflips. I do have a domain But I'm also overwhelmed because I don't know what to do next getting domain name. That's like our first idea I know I've had many late nights where I just have the random idea and have to go buy a domain name And I'm like, all right, what's next the next part is really figuring out what you want that domain Is it for personal use? Is it for business use? Is it just to have it potentially sell later on? So what do you think the first step is after buying a domain? Social media links, right my menu and then how do I go about that? I was listening to a webinar the other day and they were recommending don't do a PDF for your menu So how do I go about putting my menu on there? What information what photos right? So you got you got the first step, right? That's the domain. That's the the street address for your website Okay, second place to really get all those ideas together the web the menu the Information the pictures all that stuff you need a website if you're not super techy You need something just quick a website builder from many popular providers probably the first step If you are a little bit technical you have a little bit more time on your hands to truly make it exactly what you want Something like WordPress might be a really great option Okay, and you can literally put almost whatever you want you can have a blog on there You can have your photo galleries your menu. Don't use a PDF put it right on the site make it for your visitors All right, so nothing I was thinking about with coffee and kickflips, and this is awesome We actually just had some merch made like hats t-shirts because our logo super rad my buddy designed it Anyways, I was like, oh my gosh as we're talking about my website I should definitely have the merch on there right because you know Yeah, I want to make money off the coffee and the kids coming in to rent the ramp in the back But how can I make more money? The merch but um, how do I go about that also? Do I need to worry about security because I'm thinking about I know that there are hackers out there which terrifies me they're going at it It's super scary out there There's a lot of things you can do to really protect yourself and protect your investment now There's there's a couple things you can do if you go with a website builder from a company Typically they'll handle a lot of the security on the back end for you But if you go with something like WordPress or something a little bit more technical or custom There's some things you want to do too But the very first thing you want to add to your website is what's called an SSL SSL and basically it's that HTTPS in the top of the address bar. Oh, it secures your site So if you have any login information any form information instead of sending that that text Information over the internet for literally anyone to see like a credit card super scary the SSL encrypts it So if anyone were to capture it in the middle, it's just googly-gumped like it doesn't make sense, right? Yeah, that's a technical term for you So the second thing you can do to really like beef up the security of your website is to add a Firewall and malware removal again if you're using a website builder with a company They usually do that for you But those open-source applications or custom-coded sites You've got to add that firewall and basically what that is is like if I have a house Basically creates a moat around the house So it keeps out the riff-raff the in-laws So no one's getting it and then the malware removal That's just like if someone are breaking your house it goes in and fixes it for you cleans up everything Just in case something did happen because every 39 seconds a website gets hacked and that's super scary and 64% of businesses Say they've had some sort of malware attack on their site Super scary. We also want to think about backups on your website because life happens, right? Sometimes I like I know with my own sites and people that I help out with They'll go and make changes on their site and like, oh wait, I messed up I need to go back and if you don't have a backup, there's nothing to go back to So it's always good to have just that failsafe the same way you'd have a backup for your computer And your pictures if something were to ever happen you want to have the same thing with your website So at the end of the day like you're protected because again, this is your investment Now I'm getting a lot of emails. Am I okay with just gmail or Well, it depends with gmail. Is it like coughing kickflips at gmail.com coughing kickflips at gmail.com Gotcha So the the next step with with your business is to get a domain based email And there's a lot of really great important factors that go into that Not only is it more secure to have a domain based email versus just a free email because Those companies add those extra layers of security. It's just more professional So I should have Maybe like contact at yeah coughing kickflips dot com or shred it coughing kickflips dot com Whatever you want to do, right? It should be yours Then you can set up your employees have their own email like emma at and then I have neely at It's just gonna look more professional and make sure that you look legitimate to your customers What about a like click to call? I know I like that when I'm looking at my competition other coffee shops In restaurants, so yes click to call is important only if you want people to call you Don't put a click to call if you're not in a position where you want random phone calls at the end of the night Which reminds me do you want to carry two phones? Well, I already do so now that would Right many of us use when we started business we end up using just our cell phone, right? Then we get random calls and we answer like hey, what's up? And it's a potential client and then it looks just not professional not professional So what a lot of people are doing is getting a second number for their phone There are lots of apps out there Like google has a second phone go daddy has a second phone option There's plenty of others out there to where you don't have to go buy a new phone Which is super expensive and then buy another plan, which is super expensive. I only have so many pockets Right and just add that right there and then now you'll know cool. This is for business Hey, this coffee and kickflips. How can we help you right versus a friend like hey, what's up? How's it going although that is kind of our vibe at coffee and kickflips keep it chill It's all about what your business is. I don't know how different it's gonna be than when my friends call me But maybe I should also reconsider that I gotta be honest it sounds like a lot it sounds like a lot of work Is there a way to outsource this and if so, what do you recommend? I trust your opinion I'll build it. No, so there are if you don't want to do it yourself. You can hire a professional There are plenty of web designers and web developers and people out there that this is their full-time gig Whether you hire a design agency and what I would say when you're really like looking to see who you're gonna hire Check out their portfolio See if it matches your vision because every designer every company every agency Has their own like feel and flow So you want to make sure it matches your business your vision and most importantly You want to make sure you can contact them because if they go and build your site And now they're gone m.i.a. And you need help you're you're kind of stuck. There's not much you can do Okay, so one other thing I have extra domains. Okay, and I don't really need them. So what can I do with them? What you could do is you can sell it Yeah, so there are there's actually an aftermarket just for domain names They're literally selling online real estate, but it's a domain and things go for thousands of dollars some as high as millions of dollars, right It's crazy, but places you can sell your domain name. There's afternick. There's cdu. There's go daddy auctions There's a lot of places you can list your domain and the more places you list it the more visibility and exposure You get to potentially sell your domain All right, so that's all we have for you I really hope this helps you with your domain name and really building that strong foundation for your business Be sure to comment below We'd love to know your domain name also click like and hey if you know someone who could benefit from this video Click share also subscribe and one last thing ring that bell So you'll be the first to know about our next videos. This is the journey. See you next time