 Welcome to the first of our four spring 2015 public scholarship professional development workshops Inaugurating this series is our social media workshop and Our facilitators for today on my left are Megan walk Megan watcha who is the scholarly communications librarian at the Central Office of Library Services for CUNY and Robin Davis who is the emerging technologies and distance services librarian at our own Lloyd Seely library We'll also be joined briefly after Megan and Robin have presented by Michael B Smith who is assistant professor of communications technology at York College And is in charge of special projects for the CUNY academic commons our own social network our native social network here at CUNY and Also, Michael's colleague Sarah Morgana who is In the academic operations office of the CUNY School of Professional Studies and a communications facilitator for the CUNY academic comments So hopefully we'll get a lot of good content in today and please If you've got questions, I'll leave it to the facilitators decide to decide how they want to handle them But we will certainly make some time at the end of the workshop for folks to ask questions Without further ado Sarah and Megan. Good afternoon everyone. Excuse me for a moment while I awkwardly switch the microphone around Okay So first, thank you all for coming out today I'm really excited to be here and talk to you all about my platform CUNY academic works so Taking a little step back before we jump right into it has given us the ability to find information About and generated by our peers our friends and our colleagues quickly and efficiently it has given us ways of connecting sharing our scholarship and of in some cases rethinking the time-honored tradition of Ridiculous cat photos and memes and this here is one my icebreaker and two Lowell cats and if you are unfamiliar with lowell cats, they have a particular way of speaking I can has and Sometimes there is the rare moment in which the cat the public the social and the scholarship come together as In the Twitter hashtag I can has PDF This is a movement in which researchers scholars members of our community Don't have access to the scholarship that they need in order to be successful And so they request this scholarship from their peers via Twitter. I can has PDF This comes from something that is intricately linked to the founding of CUNY academic works our new open access institutional repository something that we in the Libraries refer to you as the cereals crisis rising costs of journals have drastically outmatched Inflation and our library's budgets affecting our users to access to information through our libraries and in their daily lives Yep Publishers profit margins continue to rise and in fact they often outpace those of companies like Starbucks Apple Disney and Google So that This has really become a crisis and how information is both accessed and used The scholarly publishing system was established in order to support the principles of academic freedom and The way that it has Worked in here as a slide developed by my colleague at the Graduate Center Jill Ciricella is that the University pays the faculty members to conduct the research. There are certainly other funding coming in as well The publisher the public the faculty members publish that research They do not get paid by the publisher The publisher does not pay them to write the article to review the article or to edit the article And then the university buys back that article that information for millions of dollars So in response to this crisis We now have the open access movement and When I say open access I mean access and ideally used to information without legal financial or technical barriers So essentially free to read to anyone with an internet connection This very much returns scholarly publishing back to its original purpose to disseminate knowledge And to allow that knowledge to be built upon as opposed to supporting a model which supports and information divide So I assert that when we use the term open access When we think about participating in the open access movement It can also it can often feel like something new as something other as something outside of our work but in fact It is very much a pragmatic solution to a real problem in scholarly communication in how your research is made accessible and built upon whether that's You know via the traditional scholarly article or via a tweet on Twitter The open access movement has gained a lot of momentum over the past few years from federal funding mandates requiring that if your work is Supported by public tax dollars that it is made accessible to the public to the first state open access policy passed by California just a couple years ago And so it should come as no surprise that the City University of New York is a part of this movement This is the University Faculty Senate's statement and resolution on open access passed in 2011 Which to me is very much a guiding document in the development of this new platform particularly the statement Whereas the City University of New York is committed to educating the public and making knowledge accessible and affordable This is something that is intricately tied to the mission of the college and the university And so now we have CUNY academic works a single site to browse and search The scholarly and creative output created here at John Jay and at the City University of New York And when I say scholarly and creative output I mean in all of its forms from the traditional journal article and book to Creative works poetry dance performances data sets Open educational resources all of the rich content that is part of the scholarly record So why should you consider? Submitting to academic works First yes, there is a very much a social justice issue a response to the I can has PDF Because just by a show of hands how many of us have conducted a Google search And come across an article and been asked to pay 30 40 50 dollars And we don't even know yet if we want to read that article We aim to promote collaboration within and between campuses So our office is making sure that that content is discoverable Via the library systems one search promoting possible collaborations Increasing this social aspect We provide increased visibility via search engines such as Google Google Scholar And Bing content can be in integrated into your Google Scholar profiles And linked out to other platforms such as your profile on academic commons Your faculty profile all of these places And this very tangibly leads to increased citation rates So, you know, we went through a number of different studies Maybe four were inconclusive 27 however showed a very clear advantage to making your work available open access To letting it be a part of the scholarly conversation In fact, depends on your discipline But by making your work available open access The range is from 200 to 600 percent more likely to be cited So this is also about raising our research profile as individuals And as the college It allows us to preserve and share our work in a single place Then communicating that out through all of our other platforms And as a result of bringing your content into academic works You will receive monthly emails telling you just how often that count That content has been downloaded and viewed Yeah, that is such a great question So, I'm going to talk a little bit about the differences between academic works And academia.edu in a moment They certainly offer many of the same services And there are places where they connect and places where they diverge In terms of, and you asked your question at the perfect time In terms of work that we've already published That we've already added to the record The first question is one of rights and one of copyright This, you know, the Constitution gives us the right to protect our intellectual property Immediately after our right to form a post office And, but many times before publishing Authors sign a copyright transfer agreement One of the things that we do in my office And work with other librarians to do with their faculty Is to support scholars in publishing where they want to publish And to still keeping their rights And this is done very simply You can opt to submit an addendum to that copyright transfer agreement So this is a very simple document Where you go to scholars.sciencecommons.org Put in your title, name, identify the rights that you want to be able to retain And it will automatically generate the document in all of the various legalese that is required And this is really useful not just for submitting to academic works But also because maybe five years, ten years from now You want to rework that article And you want to publish it as a part of a book Or in a collection of works And this means that you will have the right to do so Without having to go back to your publisher and request permission Or possibly pay them for the content that you created Many journals have already responded to this need To the open access movement And there is a tool that allows us to very quickly identify the default policies of a journal Do they allow you to keep the preprint, the version that you submitted The final accepted version, the postprint, or the publisher's PDF So just by going to this site, typing in the name of the journal It will very quickly give you this information with clear check boxes And at times, as is the case with this publication A journal might require a temporary embargo period And one of the really nice things about the platform CUNY Academic Works Is that when you're submitting that content, you can identify an embargo period A time for which that work is not made public So six months, a year And it will set a clock At the end of that period of time It will automatically be set free, made public Part of the scholarly record As I said, CUNY Academic Works also looks to collect beyond the journal article There are so many incredibly rich events that happen here at John Jay's campus Conference proceedings that might go up on a website And three years from now, those links rot We can bring them into the repository, make them more discoverable Provide preservation and give them a second, a third life We also accept individual presentations, data sets, open educational resources So going back to your question, what about academia.edu? What about services like ResearchGate? In an effort not to get too complicated between the advantages and the disadvantages Something I do love to do Academic Works and academia.edu will make your content public They will provide increased discoverability Although I will add that Academic Works will be tweeting your content And working with central communications to make sure that it's disseminated via emails, listservs That already exist within our community Both will give you some sense of how often that content is being downloaded and viewed But where we begin to divide is the long-term parameters of working with each platform So one academia.edu does provide you with a profile In the case of CUNY Academic Works, in our first iteration We are just three months off the ground and one week off the ground Actually two days for John Jay I will say, this is not yet Future iterations, we anticipate being able to feed into faculty profiles And no matter what right now, by putting your content in the repository You will receive a permanent URL, which you can include on your CV And link to from any social media site that you're working with Yes, that is such a great question So the question is how do you drive traffic to the content that is in the repository And so we are working with a company that works very closely with Google And their black magic algorithm to make sure that when someone is searching Google Scholar That CUNY content is made that much more discoverable Librarians are using their expertise to add additional levels of metadata And there are a lot of different actions, librarians are information professionals And so we're linking to a lot of different content, we're tweeting it out And as more content is added and read, we can be sure that this content Will be increasingly more and more discoverable Where we really begin to see the divide though is between privacy And long-term preservation So sites like academia.edu and research gate, they are commercial ventures So when you bring your content in and you start accessing the content of your colleagues They begin to sell your data This is a concern to some, it is not to others But it is definitely something that is important to be transparent about They are also going out and crawling the internet, identifying other citations Creating profiles for members of John Jay, sometimes without that person's input But really it's a matter of privacy protection, copyright guidance, and long-term preservation So five years, ten years from now, academia.edu may not be here But CUNY academic works will The university makes a commitment to you and offers as a part of its suite of services We can consult with you about the copyright, about your book, or about the next journal article that you publish I will also say that when academia.edu receives a takedown notice Because perhaps you didn't have the rights to make that work publicly accessible As a commercial venture, it immediately removes that content from the repository However, we in the libraries, as content comes in, if we receive a takedown notice from Elsevier, as happened here We will temporarily remove your content, but we will ask Elsevier to prove that they are indeed the copyright holder We will serve as your advocate in consultation with you And so for me, this is really exciting. I hope it is exciting to you Because as content comes in to the repository, we have an opportunity, yes, to meet this real social justice need To respond to the call of ICANN has PDF But we can also really raise our research profile, our public image And as content comes in, it goes back out into the world So this is a screenshot of the Graduate Center has about a thousand dissertations in the repository And this is a single day of traffic telling us exactly who downloaded the content Letting us see the true global public impact of making that work accessible One which will be increased as we tweeted out, as we included on our profiles in all of our various social networking systems So I am here to answer any questions, but first I just wanted to briefly demo how to submit to academic works In case this is something that you want to participate in and be a part of So the first step is to go to academicworks.cuny.edu And this URL is available on the handout that has gone around the room It does require creating an account. We encourage everyone to use their John Jay email So that we can very quickly identify that you are a part of this community But you can use any email that you would like And I'm just going to log in So now that I've logged in, I simply select submit research I select the series publications and research generated by John Jay College I am then asked to sign a submission agreement This submission agreement identifies that yes, you have the rights to bring it into the repository And if you're unsure, we are here to consult with you and to support you And it grants CUNY a non-exclusive license to make the content accessible in the repository So this means we can put it publicly on the web in academic works But we will have to come back to you if we want to do anything else with it And other members of the public will have to contact you if they want to do anything else with the work So yes, I agree And then it's simply a matter of adding some basic fields Title, author, my name is automatically generated, your name will be as well You can add names of any additional co-authors that you may have The type of document and when it was created As I said, you can add a temporary embargo period, any keywords, the abstract And then you simply upload the content and hit submit It is a very simple process If you can send an email, you can bring your content into academic works And so, I am happy to answer any questions that you may have I guess at the end, or now Yeah, that's a great question It is never too late to negotiate your rights And in fact, many publishers expect that you will Whether we're talking about a journal article or a book or book chapter And in many cases, they will allow you to revert rights Particularly for books that may have been written a few years ago Or book chapters And we are very happy to provide that language and to consult with you about how to do that We, you know, that is one of the many services that we at OLS will provide Okay, so thank you so much I am going to pass the social media torch to my good colleague, Robin Very gladly Hello everybody, can you hear me? It's what? Oh, I'm just too short Okay Hello, my name is Robin Camille Davis And I am the Emerging Technologies and Distant Services Librarian Here at John Jay's Library And today I am talking about your presence online as a scholar So as an academic, your reputation within academia as a scholar is defined by Your output or your collaborations, right? But you have a public presence too You have a sort of public face that you present to the world And that is your digital presence So the title of my talk is Your Business Card is the Internet And I really do mean that Business cards are a way to exchange contact information Remember other people make connections and make an impression One of the ways your business card is the Internet is what people see when they search for you So this happens all the time You know, somebody reads a paper that you just published or a book that you've written Or you're presenting and people are, you know, googling you Or you're applying for a job or someone's applying for a job to work with you People are already looking for your name all the time online So with that in mind, how many of you have Googled yourselves recently? Oh, great, awesome. Okay, a couple of hands So I would actually like you to Google yourself right now so you can see what I'm talking about So take out your phones, your tablets, I see some laptops out there And I'll do this along with you as a demonstration, right? Let me finagle this here Okay, so let me start out this here So also, note that when you're, at least when you're using the desktop version of Google If you're signed in, there's a personalized version of your search results Which sort of looks at what you've looked for before and kind of tries to tailor it to your interests But there's also what they call a global search results Which still knows stuff like where you are in the world and what time of day it is But it sort of filters out what it thinks is personal So look at your global results to see what you are Okay, so the ideal thing is for all the results on the first page of these search results To be under your control So that is, they are things that you created like profile pages Oh, hold this up here Like profile pages, your own website, things you've written Or there are things that you've allowed to be created about you Things like interviews or like writer's profiles for places that you write So that way you have control of your image You have control of the way that people sort of learn about you and who you are and what you're about So, okay, on this page as a demonstration I'm going to count up all the things that I have control over here that are results about me So I have my website, my about page, pictures I've uploaded, my Twitter account, my LinkedIn An interview with me, my academic commons page, a few more commons pages And something else that I wrote somewhere else So, lucky me, all the things that I have on this front page are things that I have control over Now, I'm by no means famous and I don't know how much I actually am Googled But this to me is really important because this is what the world sees of me when they look for my name So, now it's your turn, look at the search results of your name And count up the things that are under your control Things that you've created or things that you've allowed to be created about you And don't count up things like write my professor, because nobody wants that Have we all counted? Who here is lucky enough to have 100% of those search results on that page about them? Awesome, well done, good job you guys How about in the realm of eight search results? Yeah, under your control, uh-huh, five? Cool, awesome, yeah What about search results with your name that are not about you? That are about somebody else with your same name? That's actually, that's why I go by this three-name Robin Camille Davis, like a child actor Because there are so many Robin Davises out there that are, you know, the volleyball coaches or the realtors And they were always showing up before me, that's why I go by this trifecta here Is there anything that surprised anyone? Or things that are interesting that you want to share that are surprising to you? You didn't know that you were on Instagram? Is it someone else with your same name or is it you? A lot of images that are not you, yeah, yeah, I see the same thing for myself, I'm all kinds of people apparently Yeah, yeah, you know Pinterest shows up really high in search results, it's really, it's kind of annoying to be honest You know, unless you're really into, you know, redecorating your home office or whatever So I do admit that being in control is kind of a fuzzy term Here I just mean things that, you know, that you created or things that were created about you, that you allowed to be up And you do still have some, you know, modicum of control over, things that you can delete if you want to Things that you're not in control of are things like, rank my professor or, you know, sometimes your name will come up for like the white pages Or the yellow pages, things like that Or in a worst case scenario, you show up on the local news for some reason And that's in the search results, that would not be a good thing Unless you wanted to be Okay, so I'm going to go over some really easy ways to take control of these search results So the first thing is to establish a good professional social media presence or professional digital presence, right? So this means Twitter, but I can also mean academia.edu or LinkedIn These social networks have good SEO Who knows what SEO means? Yeah, search engine optimization, great, yeah So that means that when a website has good SEO, it will pop up really high in your search results So that means that Google trusts them, the website is reliable and popular From scratch, if you make your own website, SEO takes some time, it takes some elbow grease, and it takes some degree of popularity But you can piggyback on other sites, great SEO So that means creating profiles on the CUNY Commons, filling out your own profile here at JJ, making spaces for yourself on networks like Twitter, LinkedIn At some point, the CUNY Economic Works, ResearchGate and elsewhere These sites will always come up pretty high in Google search results You don't necessarily have to do all those things or be active on all those networks, that would take a lot of time and energy But, you know, the more that you put into curating your digital presence, the more it will pay off and the more comfortable you will feel with how you look to the Internet Okay, and you know, sometimes you can fill out your digital presence while having a great time and being somewhat academically productive And that's my segue to talking about my favorite thing, which is Twitter Okay, who here has a Twitter account? A lot of hands, great, is this a Twitter account that you're active on? Have we tweeted today? Yeah, yeah, great, yeah, who's been tweeting during this presentation? Awesome Okay, so some of you are very familiar with Twitter, some of you maybe aren't I'm going to go over some of the basics for how academics use Twitter I'm not going to talk so much about etiquette or sort of the nuts and bolts, but I will go over sort of the big picture thing So Twitter is one of the most useful academic tools I've ever used It keeps me up to date on research and fields that I'm interested in It introduces me to peers doing work that jives with mine It starts incredibly interesting conversations that I would never have had otherwise And it introduces me to people that I may or may not have met in real life The best way that I can describe Twitter is that it is the best parts of an academic conference On Twitter you can link to your scholarly papers and other academic outputs So that's kind of like delivering a paper at a conference Taking questions about it or receiving comments But it's also the introductions to other people that usually happens in between papers Or you know, mostly it's the really energized conversation that happens at the pub after the conference is over for the day That's when you're sharing exciting ideas and meeting new people It's arguments, it's one-liners, it's questions and answers Okay, so you may have seen this nature article about how academics use Twitter Probably you can't really read it from where you're sitting, but I'll just tell you This is the breakdown of why the 300 surveyed academics use Twitter The top reasons are following discussions, posting work, discovering peers and discovering recommended papers There are also a few other benefits to using Twitter as an academic as well Including interacting with people that you have an intellectual crush on So let's take a look and explore what Twitter looks like Okay, so I've opened up my profile and the reason why I've opened up my own is not because I'm necessarily a great example of how academics use Twitter But because I feel more comfortable poking around my own site than someone else's that I haven't really warned Okay, so on Twitter when you sign up you have a username or a handle like mine's Robin Camille You have your real name, you have a blurb about you, you have a link and you have your profile timeline So these are all the tweets that you've ever tweeted in reverse chronological order So when you scroll down you're scrolling back in time like to just now when Megan was presenting The other timeline that shows up is on your homepage when you sign in So these are all of the tweets from people that I follow Let me see if I can make this a little bigger What's at the top is always refreshing because people always be tweeting The concept of following is pretty strong on Twitter You can follow other people and they can follow you Sounds a little creepy but it's not most of the time Your account can be private or it can be public that's up to you But because we're talking about your digital presence as a scholar most of us are talking about public profiles Okay, so you may have heard that a tweet is like a tiny comment that is 140 characters or less But what does it actually look like? Let's take a look at some tweets that I have favorited or liked just to see some examples So here we have people sharing others academic work This is an article in plus one We have life milestones like somebody binding their dissertation, super exciting Interesting links, we have a conversation This was a joke about what I would have done if I had been there when somebody proposed in the stacks in our library here at John Jay So, okay, the best metaphor that I found is actually from one of CUNY's own sort of Twitter rock stars Who is Jessie Daniels, she's at Hunter and the GC So she wrote this great short article, 10 things about Twitter for academics That's, you know, kind of an introduction And number five, I think is pretty great Figure out what you want to contribute There are a bunch of metaphors that are useful for explaining Twitter One of my favorites is DJ, think of yourself as a DJ And the tweets that you're putting out into the world as your playlist What effects do you want to have on the people who are listening? I tweeted about race and racism, that's her academic interest And also about academia, higher ed, digital media, documentary films and memoir writing So that to me is sort of a great example of how to sort of conceptualize this weird thing of Twitter and tweets So in addition to being a place to read and write stuff, Twitter, I say, augments real life connections One way that I always use Twitter is at academic conferences So who else has been tweeting during conferences? Yeah, it can be a little bit distracting sometimes, but it can also be a great way to sort of take notes And sort of read what other people are thinking too So for example, many conferences like MLA will have their own designated hashtag So if I look for hashtag MLA 15 from January I'll come up with lots of MLA related tweets And if they're big enough like MLA and they have a lot of concurrent sessions Every session will also have its own hashtag, like hashtag S400 So this is a way for you to sort of keep track of what the speaker is talking about It's a way for you to share relevant links with other people in the audience Sort of ask questions and start conversations as it's happening It's pretty exciting And if, say, you can't get travel funding to go to this conference This is a great way to follow along right from your desk And be sorry that you can't be there So let's take a look at some conferences that are happening today, like right now To see what's happening One that I'm keeping track of is emerging technologies for online learning And the hashtag is hashtag, oh no, I misspelled online Hashtag ET4, the number four online So on your various devices too, if you want to take a look at this too Just sort of follow along and explore I won't be offended if you're staring at your screen the whole time Because I kind of expect you to So let's take a look at what's happening here at this conference That I wish that I were at Okay, people meeting each other People sharing some links Sharing, you know, point of view photos of Dallas Sharing their research, sharing others' research Okay, so this is a pretty big conference, oh cupcakes But if you're interested in it, you're following along either right there, then in there or from home Again, Twitter's all about following, right? So you're following people that you're interested in They probably won't be tweeting about their work all the time But it's useful to follow along with their works of progress or things that they're reading Things that they're interested in When you sign up for Twitter, it's kind of a snowball effect of finding other people to follow along with Right, sometimes Twitter will suggest it, yeah So the question is whether I would recommend having separate accounts for your professional life and your personal life Totally up to you I do, I definitely have a private Twitter account that's just mine And only, you know, my close circle or friends take a look at it And that's, you know, honestly it's the place where I'm mainly complaining about my day You know, complaining about my commute or whatever Things that I know no one who looks at me professionally wants to really see But you know, it's also, it's a nice way to sort of have your own private space in a very public area Yeah Yeah, yeah, well, so again that's something that is a balanced question And it's something to kind of explore, right? Like, you're right, it is pretty dry to just be tweeting links to things that I've written all the time And I'm not talking to anyone else or, you know, making myself human at all Like, Twitter is great for that, Twitter is great for humanizing you and sharing things, you know Outside of the library, say that I would be interested in So it's, as far as the sort of public private sharing things that you're interested in, things that you're not People probably don't always want to hear about your cats, but maybe they do You know, it's also kind of hard to ascertain what kind of feedback you're getting if you're over-sharing, right? Unless someone is really honest with you and telling you, oh, maybe you shouldn't share, you know, all those cats that you have I know it's kind of a non-answer But, you know, what I also do is take a look at other academics, people whose sort of Twitter activity I admire And I follow a lot and see, you know, what they do So as a gift for you today, I've put together a sort of starter kit of academic Twitter Including some people here, right? So, you know, not all these things are really academic in nature Some of them are current events, some of them are news Oh, thanks for tweeting, Megan Alright, kind of, yeah Alright, you know, I actually have, I should have printed this out These slides are online, they are, can you see that? They're at JJAY.CC slash social, OAR, OAR and uppercase And the links are all there too Or you can go to my Twitter profile and take a look at my lists And social OAR starter kit is there Okay, so when you're just starting out on Twitter One thing I actually recommend that you don't do is follow a lot of mainstream organizations If you follow like CNN and the New York Times First of all, you're going to just get like a fire hose of tweets Because they're publishing stuff like every minute And you're going to feel really overloaded But to me also, that's not really where the value of Twitter is The real value of Twitter is in the social part of the social network It's a community of real people that you're connecting with Whether that's over your research or over knitting, right? Okay, so one last thing I also want to show As far as Twitter goes is that you can keep track of topics too Not just people on their research or conferences But sort of these ongoing conversations So hashtag that you'll see a lot is Hashtag Twitter historians Which is historians tweeting, tweeting about things on Twitter Oh my gosh, what is that? Okay, so as you're using Twitter You'll be finding these kinds of ongoing conversations That you can take apart in and sort of see crop up again and again So maybe let's talk about a question That some of you might have in the backs of your minds That has kind of come up before Who's been keeping tabs on Steven Salaita? Can you give us a brief synopsis of what the deal is? Yeah, totally Yeah, this to me is a real question I think more of academic freedom than of social media But one of the sort of takeaways from this really terrible scenario Is that saying stuff online is saying stuff in real life And there can be consequences, whether they're fair or unfair So, you know, in that case I think that there's not a lot to say about social media But there are plenty of other instances where Public figures or other academics have tweeted a bad tweet You know, something that may like denigrate someone else Or makes an off-color joke And sometimes the consequences of a bad tweet Can stick around even after you delete it There's no solution here that I have to offer Aside from remembering that just like in real life You know, we should be kind and generous at all times Whether that's, you know, being kind about other people in my tweet Or being kind and generous about seeing someone else's Kind of iffy tweet and sort of letting that alone, right? So, I guess all I just have to say about that Is be careful and be kind and generous Especially when you're at a sort of tenuous point in your life Like getting a job, okay Last thing about Twitter Are there any social scientists in their room? Or linguists? Or political scientists? People who are interested in lots of, you know, word data Well, for you, Twitter is a goldmine It has another use besides just connecting with people It has a use as research data Twitter is kind of like a fire hose of people making comments All the time and they're geotagged And they're tagged with date time And they're sort of interconnected It's really, it's an amazing data set So I just want to kind of throw that out there If you're interested, I'm happy to talk about, you know Using Twitter as research data But I won't take up too much more time with that Okay, so maybe at this point You're all feeling a little bit twittered out And I've said it about a thousand times I can't say tweet too much more Or else I'm going to explode Okay, so the question is about hashtags And whether it's something that we create Or follow along with What the heck even is a hashtag So I will say this Twitter is its own weird little world And there are all kinds of social conventions That happen in this weird little world That you don't really see maybe anywhere else And one of those things is hashtags I find them kind of difficult to explain But the best way that I can explain it is When you write out this hashtag in your tweet Which is just as simple as putting the number sign And then some letters after it It's kind of like you're sorting that tweet Into some category Whether that's real, like the category Of a conference that you're at Or it's ironic, like, you know The L train is down this weekend Hashtag sad, right Is that sort of getting there? You can make up your own You don't have to choose from some set list The only, I think, relevant advice for hashtags It can be anything you want It can be your entire tweet If you're, you know, making a joke But if you are, say, creating a hashtag For an event, like today's event, for example It should be as short as possible Because you don't want people To have to type out the whole thing In their tweet, which is a limited size, right Today's hashtag is social OAR In case you missed that Yeah, yeah, yeah Okay, oh, yes So this is a question about where you put your at That's what I'm going to call it, your at So, you know, if we're talking about today Should that be at John Jay Research As hosting an event today It's totally great, you should come Or should it be Come to this great event today Hosted by at John Jay Research And the only difference there Is that if you put that at At the front of the tweet Only people who follow you And John Jay Research will see that So that's most useful If you're having a conversation with someone And you're kind of just, like, Have this conversation thread That you don't want, like Everyone that you follow to see Only if they're interested in you And that other person So sometimes on Twitter I wish I had an example You'll see that someone will say For example, dot At John Jay Research is hosting an event today And they only put the dot there Because they want people Who follow them to see this Whether or not they follow John Jay Research It can be anything But I guess the convention is just the dot So this is another thing that kind of takes Like trial and error almost And just spending time on the Twitter To see what people usually are doing Okay I'll take more Twitter questions at the end But I am just going to sort of Blaze through the rest of this So we have time for the community comments And more Q&A Okay, so academia.edu has come up before Who's got our profile on academia.edu Okay, about half the room Cool So This is one of the primary social networks For academics I've logged into my account here You know, people say that it is like The Facebook for researchers You follow other researchers They follow you And instead of on Facebook You're posting photos and status updates You're posting your research You're posting your talks You're posting documents You're posting published papers I'm not even going to touch the rights thing But all I'm going to do is show you What I think is a great example Of a profile here on academia.edu So you'll see this researcher Jesse Snommel has posted lots of papers He's posted lots of talks He's pretty active And one thing here I don't know if you can see this Is this little I icon Followed by a number As you might already know That we'll denote how many people Have looked at this paper Or talk in particular So if you're interested in altmetrics That is to say alternative measures Of your academic output That's going to be a really important Thing for you And I'm going to encourage you all To go to one of the following workshops For OAR Which is on altmetrics Starring our very own Marchablotic here So you can learn more about that At that workshop Okay, you know, I'm actually not sure No, I think it's in like It's in reverse chronological order Sorted by what kind of thing it is So here we have talks Then we have papers Below that we'll have teaching documents posts And at the very bottom We will have the CV I'm not an expert on academia.edu So I'm just going to go to the other thing That I do know more about Which is your John Jay profile So all of you have a profile Here at John Jay I have to say one of the great things About the new website Is that they've made this profile A lot more flexible So for example I'm going to search for my colleague A search for her in the directory Is going to bring up her contact info But also this little blue eye Which connects to her faculty profile Here at John Jay And she has put a lot of work into this She has uploaded a picture She has a bio Which is pretty extensive And she has a list of her publications Which are all very impressive Some of which are linked And at the very bottom She has her CV So I know that a lot of you Have already put a lot of work into Your profile Maybe in the previous system But all I want to say is That on the new website You can log in here at Here at this URL Which is the John Jay website Slash user slash login And you'll see that there are a lot more things That you can add to your profile Besides just say lists of publications Of your bio I'm not going to lie There have been some issues With this system But they're very responsive And do it And they're happy to fix any issues With uploading And with making sure that your profile Is the way that you want it to look And connected to who you are In the directory Yep, so Right place here So we do have a research page here And I'm not sure why it's not showing up It's going into mobile view That's the problem Alright, here we are So on the research page If you look over here There's this picture That doesn't really look like a button That we are going to work on To make sure that it does But this takes you to A Google custom search That can search faculties Research interests in particular Somebody throw out a research interest That they've been careful to Include in their profile No one Justice Well, justice is going to be A pretty broad one Eyewitness is a good one We will get a few people up Not with that But so we do have a number Of folks in our psychology department With expertise in this area And lo and behold They all come up However, this is a search That's sorted by relevance So depending on how many times For instance it shows up On your profile You might come up first Or you might come up last Something to think about Again, this is another search engine That can be optimized That's great I did not know about this This is wonderful So this is even more incentive For you to really fill out Your John Jay faculty profile It will show up here In this searchable database On the John Jay website It'll be pretty high In your Google results If you're using your phone And so it's a way to make yourself Look good Your department look good And your institution look great So to conclude Oh, oh no Okay Take control of your digital presence You can do this You have the tools at hand It doesn't take too long You can do it Establish professional profiles On places like academia.edu John Jay In Twitter My fav And take some time to engage In the social network Share your work Discover new research Discover peers And connect with other people Okay Do I have time to take Any questions Or should we move on to the comments Okay Anybody Who here That does not have a profile No one's just between you and the comments Why don't you have profiles That's what I wanted to know So on my Brandon Smith and I Also am using the middle name Because if you're a Mike Smith You are not finding yourself online Amongst many things This is Sarah Mogano I'm a community facilitator On the comments One of my main tasks Is managing all the Social media accounts On the comments And I'm going to give a really quick description Of the comments By showing you what it does The CUNY Academic Commons Has an affinity for projects Like academic works Because they're also deeply invested In ideas of openness And open source And making things readily available That you completely control The CUNY Academic Commons Is built for and by Faculty and staff in the Commons So this is very much A product of CUNY The project staff itself Is all part-timers There's a combination of faculty And people that work for CUNY And then a couple of people That are formerly from CUNY But now are just Outside consultants It uses software That if you may have heard of it Called WordPress Which is an open source Piece of software And also another one called BuddyPress And these are important Because those fit in that context Of openness That this is code That is freely available To anyone on the planet That may use it And so it's built on that But very quickly What does it do? You create a profile in the Commons And I'm not going to log in Because we'll just look at The most recent active profile And so this person Is the CETL assistant director At City College And she, by default You get what's called a quick link CUNY.is and Kapli, alright And you can control that And change that And this was our little Does anybody remember That CUNY is campaign? This was a campaign By CUNY Central It was a way of showcasing The kind of celebrity faculty Of CUNY And they'd say CUNY is A celebrity faculty member X CUNY is Insert celebrity faculty And then it was also CUNY Is John Jay, CUNY is Which was nice But we This is what's called a domain hack And because the .is is The Icelandic top level domain And you all are CUNY is If you wish to be And in a profile That you control You can share academic interest You can You share by default Whether your staff, faculty Or also a graduate student Because by default It's for faculty, staff And graduate students Undergraduates are not part Of the commons So if you were looking To teach a class there You can't do that The big thing is that Within every Within the commons Everybody can do A bunch of different things You can work on blogs Or sites And you can be part Of creating sites So if you've ever wanted To build a site for a project That has some CUNY affiliation Or personal affiliation That you want to put in a context And you have control over And you don't want to ask Your IT department You can just do it There is no No one saying You can't do this We trust by default If you have a CUNY.edu account You can make a site Built out of WordPress Which is incredibly flexible You can have What are called posts Which are sequential Listings of information about The project pages Which are more like Website pages And then also You can make it look In a variety of way Through themes Gosh, I gotta go faster And then let's go back And we're using Poor Natalia The other The last thing And this is the last one To say is the What's great about the commons Is you can join What are called groups Based on any interest So this person's Interested in a lot Of educational technology Related activities And in any group Any group is You can create a group Join a group Groups are either Public, private, or hidden A public group means Anybody that's in the network Can join it And see everything That's happening In that group's network If it's private That means it's by membership You see it You know it exists But you can Request to join it Or you can Build a project around it Say you have A departmental based project And this You want other faculty and staff To get together And work on a project together They can do it in this space And there's discussion forums And collaborative Document building Not unlike Google Docs That are available to you And then hidden Say you have something That you want to work on Behind closed web doors You can do that And then maybe A certain later date Makes some of your Activities public Whether it's in the form Of a site Or a public group A way to collaborate The big thing is You can collaborate across CUNY And so I'm going to stop there Even though there's a lot more Things you could talk about But I'm going to give Sarah A chance to talk about what she Does and what we Can ask questions All right guys So I'm actually going to Log into my profile here Just to give you a sense Of what it looks like For members Which I hope you will All become soon Yeah we have some lovely Totes and notebooks That are branded with CUNY Academic Commons Please grab Okay so Don't work on your swag So when you log into The Commons for the first time And this is actually A pretty new feature That we have It's called My Commons And what it does is Any groups that you Belong to Any blogs that you Have created Or that you follow Any friends that you've Made Will see their activity here So it's like a dashboard That has a lot of Relevant information As soon as you log in And I think that's a Really nice feature Of the site that's new I did want to show You guys my profile So you can see here You've got a little blurb That you can write about yourself And I have hyperlinked To the Twitter accounts For CUNY SBS And the CUNY Commons Also nice is that You can use the profile Page as kind of like Your hub, your academic hub So all of the stuff that you've Created, stuff you've done On academia.edu Stuff that you've posted to Flickr and you're on LinkedIn and YouTube and Twitter, you can You have the ability to Add these to your profile So if you send people here They're able to go out And see all of the work that You've done You also have the ability We have these new What are they called? Widgets So you can add your academic Interests and you'll notice That these interests are Hyperlinked So when I click on them It's going to take me to a List of members that share That same academic interest That you connect with other Like-minded folks Then you've got your positions Here and I've also Added a Twitter module That links to my Twitter feed So I'm just going to click on That real quick And on my Twitter I also use This area Somewhat like the profile On the commons where I Hyperlink to the Twitter account And I also explain what I'm Going to be tweeting So folks know what they're getting into So I tweet about higher ed technology Pop culture, politics and life And then I use My cuny.is To take users to My profile And I also have An academic commons business card That is very minimal It's got my name And I also use My cuny.is link On digital signatures when I'm Sending out emails So a lot of people are able To get to my profile And learn more about Me and my academic interests That's right But very good point Because you do have the ability To Click on edit You can change who has the Your profile And it's very fine grained It used to be just everything was public And that is what it is But now you have the ability To Right now everybody can see that But I can change it so that only I can see it Only members that are logged in Can see it And only my friends that are logged In can see it So I actually This morning From everyone to all members Because I've been getting some spam email So that way And I don't really need everybody To see my email address So only members that are logged in can see my Email address And you can see it's fairly straightforward If you have like a Facebook profile link You just cut and paste the link into there And then it'll show up as an icon If you're on github It has that as well And also If there's another network Or anything that you would like to be included on your profile That isn't listed there One of the great things about the commons is that We love feedback Like we want to hear what you guys want And how you want to use the commons So After you sign up for an account And explore a little bit Write some notes See what you like about it What you don't like about it Because we would love to get feedback To make sure that we're serving The community The way it wants to be served And Just lastly I did want to Show you that the commons Does have its own Twitter feed That's not what I wanted to do So if you go to news Twitter Is this cool little built in page here So What I've done here Is Well actually not me, one of our developers Has embedded one of the lists That I curate on the CUNY commons twitter page So if I come across anybody That Either has CUNY in their profile Or it looks like they're affiliated with CUNY I will go ahead and add them to the list And then this feed right here Is You can see John Jay Research And you can scroll through that And it's a really great way to find People with similar interests And just learn more about different Topics And so if you wanted to see just CUNY commons Tweets We've got that there And I just wanted to show one last Thing Yep Those individuals Tweets are old And the individual is loosely used And so This is Called Hootsuite It's Like a social media Managing tool Because I manage multiple accounts And don't have to log into each account And this is especially good for people If they have A public twitter, professional twitter And they also have a private twitter You're able to manage it with something like this You can schedule them at specific Times You can have multiple accounts In there And this is also a great way to keep track You can create different streams With lists So even just for personal use this is helpful Rather than having to poke around twitter so much And click back and go forth And all of that stuff So That's pretty much it And all of our Tweets do have the CUNY.is URL So you know that they're legit And One of the Hashtags that I've tried to push Is Hashtag CUNY events So whenever I'm posting something on the Commons and it's event related I will put the CUNY events hashtag So if you plan on tweeting About an event if you want to include that If you can That's a perfect example Of like oh well we should build that So since it's open source software And we don't have to ask with someone To make this for us we build it ourselves So there's going to be an events feature Where you can basically enter an event If you remember the Commons And it'll be part of a CUNY Calendar and then there'll eventually Be ways of kind of controlling Your own calendar so it shows Certain types of Do you know when that's going to be rolling out? I know they're working on it now I think by the end of the semester I think it's coming up by the start of the summer So I mean that's one of the exciting things About the project is it's constantly evolving As Sarah described in response To the CUNY community and how We think they might want to use it Or how they tell us specifically They'd like to see it work And I did also just want to add That you know My job managing Social media is really To get you guys out there If I see something that's interesting That I think others should know about I tweet about it And I usually tweet Between seven and ten tweets a day So a lot of I don't know if you know Tony Picciano But he has a blog on the Commons And he blogs daily And so I'm constantly Tweeting out stuff that he's written And if they're on Twitter already I can include their Twitter handle So that way when people Read the tweet They can go and see Who the person actually is Rather than just reading their name And having to Google it So it's very connected And I think a good thing