 Have you ever wondered what's the reason that celebrities get free shit all the time from people? Well, the reason is quite simple. The reason celebrities get free shit is because they have attention. And attention is the greatest currency in our world right now. The only thing that a businessman needs more than getting your money is getting attention. If you offer somebody, okay, I'm going to give you either $2,000 or 2,000 new people who check out your store, he's going to want the 2,000 people because 2,000 people could be worth like $2,000 multiple times over. So attention is everything in this world. Attention is the prerequisite of everything. You can't make sales without getting attention. The whole concept of marketing is attention. That's why what I love about the way that I'm building up everything including my YouTube channel and my Instagram, what I love about it is I'm not only getting attention to me as a person, as a coach, getting people contacting me, getting money for it, getting admiration, helping people. It's not only that, but also I gain my asset of being a person with attention because now as a person of attention, I can convert that attention to other places and people, and that's a currency. That's something I can use as leverage. So instead of telling somebody, like, hey, I'm going to pay you for this and that, I can just say, hey, look, help me and I'll give you attention in your direction, which would be more profitable for him anyway and free for me. Now, obviously, I don't want to sound like the guy was like, yeah, I don't need to pay for shit. I love paying. I love investing, but I'm just trying to make the point of how attention is such a huge, huge currency. And it's extremely useful. And obviously, the more attention you have on you, the more currency of that you have. So yeah, eventually you get so much attention that you get paid for just being there. I think I told you about it in a previous video about attention, how Nicki Minaj made over $65 million last year, and about $30 million of that was just for coming to clubs. Literally, she got paid just to attend at clubs because her attention, her being there, got so many brand new people to the club that imagine that making $30 million in one year from attending places is because so many people know you and think about you. Yeah, eventually people are going to start contacting you regarding attention, you know, hey, I'm going to pay you this much and this much so that you can get attention from my product. So yeah, it's a currency on its own. And again, that's what I love so much about it is that while I'm building my business, I'm also building the attention that I get. And the business, you know, sometimes you make more money, sometimes you make less. Obviously, the more attention you get, the more money you make. But you know, it goes up and down. But in terms of attention, that's like the constant factor. That's the thing that builds up nonstop, goes up and up and up and exponentially. And so your value in the market goes up exponentially. And you can actually start trading attention instead of money, where eventually if you get enough attention, people will start giving you money just for being places or doing things like, hey, ride our airline, you get paid for it. Buy our shoes, get our shoes, you get paid for it. Like, it's insane. So yeah, the cycle starts with you buying, you needing to pay for things because you're nobody. So the only currency you can give is money. That's like the most immediate gratification. Looks beautiful. And then the next level is that you get stuff for free because you have attention and you can give somebody attention and get stuff for free. And the next level is where you actually get paid for doing stuff. And usually at that level, people already are contacting you as well. Like, you don't even need to contact them since you get so much attention. You're bound to come up with people who actually are just like, hey, I need this guy to advertise my shit. So yeah, attention is amazing. I'm really junky for attention lately. Once I realized the importance of it, like literally I changed my entire business philosophy, simplified the shit out of it to simply getting attention. Now, I'm not saying it's not important to take care of the technical stuff, the statistics, to make sure that your conversions are good, to build a product, quality and stuff like that. I'm just saying that that attention is the great multiplier. Like, you can have better conversion rates, but would you rather have an 80% conversion on 1,000 visitors or a 20% conversion on 100,000 visitors? Because conversions are only relative to how many people you have, whereas attention is absolute. The more people you have, the more people can go through the funnel of probabilities. So I hope this video makes a lot of sense. Ask me if you have any questions. Give me more attention, you know, share this shit, like it, comment. Thank you.