 In the previous lessons, you've created your own Shopify account, you've brainstormed and generated a unique name for your business, you purchased your own dot com domain and connected it to your Shopify account. And now in this lesson, you are going to create your very own professional store logo. As I've mentioned, you don't need any graphical skills, you don't need friends or to hire any professional graphic designers, you're going to do this completely by yourself, it's not going to cost you a dime, and it's going to look totally professional for your new brand. So let's get on with it. Head over to a website called hatchfold dot Shopify dot com. Needless to say, the link can be found in the resources PDF that we have for this course. So always check out the resources PDF, you're going to find all of the information that I'm talking about in this course. So let's head over to the hatch full website. Okay, here we are. Now we're just going to go ahead and click on get started. Now they're asking you to choose a business space. So just choose something that's connected or related to your niche. For example, we have fashion, health and beauty, home and garden. But since I'm going for doggydogclub.com, it's obviously the pets niche. So I'm going to go ahead and click pets and choose next. Now they're asking you to choose your visual style. So once again, choose something that connects to your niche that connects to your brand. So you can go for something calm, you can go for something classic, you can go for something innovative if you're going for tech gadgets and so forth. I think that friendly is the most relatable visual style that I can have for pets, because it's a very, very friendly niche. So I'm going to choose friendly and click on next. Now they're asking you to add your business name. So the store that I'm creating is called doggydogclub and it matches the business's name. You can also choose a slogan because some of the logos that they're going to give you will have the ability to add a slogan under them. So let's just choose a slogan for all dog lovers. Next, now they're asking you to tell them where this logo will be used. So we're going to use it for an online store or website, but don't worry because Hatchful will create and save your logo in a directory in many different file formats for your website, for social media and for ads. So just choose online store or website and click next. Now Hatchful has already created logos for me with all of the information that I've provided. So let's take a look. We have doggydogclub in each and every one of them and you can see the icons. So this one actually is a pretty good match. Doggydogclub, I like the colors. You have a dog paw slash D for dog. So this logo really looks good and it makes sense. This one has a fish aquarium. So it has nothing to do with dogs. So as you can see, some of these matches are really spot on and some are less. Take a look at this one, doggydogclub with the dog in the middle. It's a very simple logo and it looks clean and professional. I also really like this one. Let's see some more. Doggydogclub with the fish, not relevant. This one also doesn't look relevant. Doggydogclub with the bone in the middle. I also really like this one. It looks professional. So as you guys can see, some of these logos look really, really good and really professional and you really don't need anything more than this to start a store and have it generate sales and profit. This is completely free. This one also looks really cool. A circle with a doghouse in the middle. Doggydogclub. So once again, this is really all you guys need to create your professional logo. You don't need to pay anyone for it. You don't need to open up your phone and see who is a graphic designer in your contacts that will have to do you a favor. This is completely free and it's professional and it gets everything done. So let's just go ahead and choose a logo. Okay guys, it was really hard to choose because there's a lot of good variety and good choices here, but I'm just going to go for this one. Doggydogclub for all dog lovers. And as you can see, there's a dog logo up here, which is like multiplied three times. So it looks professional. It looks good. It gets the message through. It looks clean and simple. And I simply really, really like this one. So I'm going to go for it. So once you found your logo on the left side, you can change the name or the slogan. You can change the fonts so you can play around and see whichever font looks good for your logo. I actually like the default one. So I don't think I'm going to change it on the left side. You can also change the logos colors. So if you didn't like this blue one, you can go for different colors. I'm going to go with your original one for now. But just so you know, you have the colors and the fonts and the name and the slogan on the left side. Once you're done with that, go ahead and click on next. And that's it. The next step is to simply download your logo and remember where you're saving this directory because we're going to use it. And now Hatchful sent the ready logo to my email address. Let's go ahead and take a look. Here we go. Your Hatchful brand assets, your files are ready. All you have to do is click on the download Hatchful export zip file. And as you can see down here on the bottom left, it downloaded the zip file onto my computer. Let's go ahead and open the directory and see what we have inside. Okay, here's the extracted folder. Let's take a look at the files inside. So as you can see, we can see the logo here in many different file sizes, many different file formats, which once again, you can use for your website for your ads and for social media. So keep this directory hold on to it. And once again, look how easy it is to create your own free logo. You didn't have to ask for anyone's help. You can customize it in so many ways, and you can choose so many logos out of the bunch. That's it for this lesson on creating your own store logo absolutely for free. And I've tested a few tools before going out and recommending this one. It is definitely the best out of the bunch, which is also completely free. And it's also one of its greatest advantages, because between us software this powerful does deserve to get paid. But as long as it's free, we're going to take full advantage of it. Your assignment before heading on to the next lesson is to create your own store logo using Hatchful, play around with all of the options, check out all of the designs before deciding which one is the best for your niche, download and save it onto your computer. And I'll see you in the next lesson, where we are going to choose your very own theme for your store. See you there.