 Hi, it's Bridget. Welcome to Above Life channel. The purpose here is to inspire your spirit and to fill you with hope. Today, we're going to have a conversation on the afterlife with Mary Kay Ash. Mary Kay, yes, you have heard that name before, especially in the area of cosmetics. I thought it would be completely appropriate to channel with her today, especially because it seems like on YouTube, if you watch YouTube at all, there's a lot of beauty influencers, a lot of how-tos about beauty, and I just thought it would be a good idea to connect with her, communicate with her, and have a chat with her, get some advice from her too for you entrepreneurs or business types as well. All right, so let's welcome Mary Kay Ash. Come on in, Mary Kay. Nice to meet you. It's lovely to meet you as well. She is very fancy. I'm going to tell you, and she smells really good. She has a perfume that kind of smells like roses, and I would love to be able to... She's very elegant. She's very put together, and of course, I had to make sure that I had makeup on and kind of did my hair a little bit and looked decent to be able to channel with you. I know that sounds silly to some of you viewers, but it's kind of a respect thing, I think, when you're channeling a woman who has accomplished a lot in her lifetime. So hello, Mary Kay. It's lovely to meet you again. We chatted a bit earlier this morning when I was putting on my makeup. I have two friends of mine that actually have Mary Kay products, and I always kind of thought... I grew up with the Avon or the Mary Kay, and my mom used Avon and the neighbors across the street used Mary Kay products, and to be honest with you, they look awesome. We're still friends now. Obviously, they look incredible, and I'm like, wow, maybe I should have been using those Mary Kay products all along, you know? So, wow, all right. Okay, so let's talk about what has influenced you in your lifetime, the kinds of things that brought you to create the empire that you created. Can you talk about us like what influenced you? Shear necessity. She says, share necessity. She feels like a shrewd businesswoman, you guys, to be clear. She said, share necessity. And then she's showing me all of these different, like she's showing me her like a vanity in her bathroom sink kind of thing, and all these different concoctions spread out, like all these different things to try, like home remedy kind of things. And she says, there is so much. She said, I learned a lot about beauty from my grant. She said, I think she's saying grandmother and the cold creams and the different textures of the lotions and this incredible beauty regimen that they had. And she is talking about like, like thick stuff, like putting like thick and almost looks like a, it's a cold cream, but it's like old school, like a really thick under your eyes to help prevent puffiness. And she's showing me, and then she shows me like cucumber. And she shows me like mint leaves. And then she shows me the, some kind of tape stuff. It looks like a clear tape. I don't know what it is. It's around the lips or the mouth or some kind of tape here, tape looking stuff. Not sure, like adhesive kind of thing. And like a mask or a treatment or something, but it's like adhesive and it's like pulling my, the corners of my job and like sort of event wrinkles or something right here, I think, or tightening the skin, tightening the skin. And then she's showing me like, like a consistency of like petroleum jelly, like a Vaseline kind of thing that just like packed on the skin, packed, packed, packed all around the cheeks here and just packed on lips and just packed on the skin. So there's a lot of ingenuity, she says, ingenuity. So I was always, she's like, I'm always fascinated with all of these different, there's like painstaking, painstaking processes to be beautiful. And I mean, it must be easier than that. Like it has to be easier than that she's sharing. And there's more to this than that. There's this desire for beauty wanting to be beautiful, seeing the actresses and the models and she's saying like Joan Crawford and Marilyn Monroe and seeing these beautiful women and knowing that they go through this incredible painstaking process to be beautiful. And she said, back in the early, those times, it wasn't common to get plastic surgery or she says to go under the knife is what they called it. It was excruciating and it was not, there was not as much guarantee as to outcome. And there was a lot longer process to recover. And so like she's showing me, so her, it looks like her grandmother is what it looks like in inspired her in some way influenced her with all these beauty things and that she got curious about it. And she wanted to be beautiful, she really wanted to be beautiful. So she was using whatever she could to, I don't want to say experiment with that, but to see how it felt for her on her face and things that she says things that make you feel lighter, things that make you feel more vibrant, the skin vibrancy she's saying the light, the light and the vibrancy of the skin is essential. The elasticity over the long term is extremely important. That's why she says collagen is essential. Retinol is essential in products and things, but there are adverse, there are many theories now that compete with what we originally knew about beauty, she says, but what you get down to is the light. It's the light and the vibrancy of the skin and the way it looks. And healthy skin is important, but the way the performance of the skin is essential. And that's the difference. The performance, you need the performance out of your skin. And it's not, there are multiple layers, she says there's three layers that you have to focus on. And that is the short term, the long term and the staying power. Okay, so short term, long term staying power. Okay, and then all of a sudden as I'm talking to her, I'm getting, I have like something in my eye, like literally just flickering in my eye. She's saying like eyelashes, like literally painstaking processes like the glue, she says, you know the glue that we used to have to use to put the adhesive on the eyelashes would actually tear off, she says, parts of the lash at the bottom and it would actually pull your lashes out, some of your lashes, she said is devastating impact. She says, now there's so much technology, there's so much that has been done in the area of the arena of beauty that there are so many choices for women and that makes us very powerful. And she says beauty is power. No matter how you feel about that, it definitely is power. And that's not to say that all women aren't beautiful, most certainly all women have the capability of being beautiful. And it really goes back to that radiance, that glow for all skin types as well, she says for all skin types. So did you start with skincare or makeup? She's showing me makeup. And then she says, but the essential to good makeup is skincare. So the quality of the skin, you need to have a well prepared palette to be able to receive the color and the quality of the product for the, she's showing me mascara. I don't know why she's showing me the mascara, but she said it's the makeup that sells, but it's the skincare that's essential. So there was a lot of educating that had to be done about skincare, about how to take care of your skin, because many women were doing it for years in the quiet of their bathroom on the vanities, she says in the medicine cabinets and the cold creams and that kind of a thing. And there had to be a bigger discussion about what women were doing and what worked to be able to care for their skin long term, but it wasn't just about their health and their wellness. Like she's showing me, it's not just about the health of the skin. That's not what how Mary Kay started. It was about helping women to feel beautiful, because women deserve to take care of themselves. And they don't have to hide the fact that they care about the way they look and their beauty. That's an essential part of who they are, is the way that they express themselves. And the way that they look, he'd give them a lot of confidence. And just the way a cream, she says, just the way the cream, she keeps showing me creams, you guys. She doesn't show me the serums. She says, Oh, that came much later. That came much later. She's showing me the creams, the way that they felt and how luxurious they felt and soft to the skin. The actual regimen of doing that and utilizing that is part of the process to help women feel good. And that's what that's what creates this this radiance, this beauty that comes from from that routine, she says. So it's not just actually the tangible product results that you get. It's the it's the process of taking care of yourself. That is that is key. And it so she feels like part of her role was instrumental in getting women to talk about beauty and not like it was a secret. And she you don't just naturally wake up like this and you don't do anything. It's like you take care of yourself. You you take the steps that are needed to help yourself feel beautiful that that that that is valid and important. That's kind of how she feels. And she says, but lipsticks and nail polishes are one of two of the areas where women that is where you'll make your money. She says, that's where you'll make your money. And the color and the ability to change the way you look, like with the lipstick, you know, it depends on your mood or where you're going, you will wear a different lipstick. And same with the nail polish, she says a nail color. So those two things are extremely important. And then came the palettes with the eyes. And she says, you're seeing that now, you're seeing so much to be done with the eyes for the expression. And she says, that's, and that's another area she said, but it didn't come until later. That the eye makeup, the eye shadow wasn't, it was much more subtle than the lipstick and the nail polish was essential. She's saying those were essential parts. And she's saying and now makeup is made in such different ways where it's much more humane and better for the environment and more healthy. There's more health consciousness than there was when I first created Mary Kay. And so now the, the team of scientists and in the lab, the things that are created and the science behind it is amazing. And yet she's showing me that that's part of the natural evolution of the business, but that wasn't the intent of the business. Like she wanted women to make sure that to feel beautiful and to be able to appreciate like the process of making yourself beautiful, that the process of it was what's so special about it. Do you have perfumes? Because I can smell like a rose scented perfume on you. She said, yes. Yes. She says, but I've had a favorite and she's, it looks like Chanel is what it looks like, you guys. It looks like she wears Chanel. And I don't know if it's number five or number seven or something, but it is Chanel because I can see it in the model. So who influenced you? She said my grandmother. So there are many strong women. She's saying many strong women. She's saying the president's wife, Eleanor Roosevelt. Was it Eleanor? She's like, there are many famous first ladies that influenced that were, how does she say it? That their beauty, their grace was inspiring to me. The grace of who, of how they carried themselves and how they looked and how they, again, she goes back to this radiance, like radiating this glow and it's like a confidence and that's what's beautiful is that confidence in the way you carry yourself and this grace, she says. So she says Eleanor Roosevelt, Jacqueline Kennedy, Elizabeth Taylor, Joan Crawford, Elizabeth Taylor, Marilyn Monroe, Eva Gardner. Eva, somebody, she's saying Eva, somebody. Eva, Eva, I think she's saying Eva. So I don't know a lot about your backstory, Mary Kaye. I don't know a lot about your backstory. And I don't think she came for money because I think she just said I didn't come for money. I think there's something about her family dynamics though that are a little bit different. Her, it feels like she may have a daughter and a son, but a daughter for sure. And it feels like there was some stuff around the estate. I don't really want to get into all the any drama or anything like that, but something about, I don't know if she had a challenging relationship with her daughter or what that was about. But it feels like there's some differences of views or opinions. And maybe now that the business is kind of fully passed on, it can kind of be moved into the next generation of beauty. Because it kind of feels like she's a little stuck in her ways. No offense taken or anything. No, I don't mean any offense by that. But that later on, it looked like she was much more focused on making money. And which makes sense strategically as a business person, but not, not as much on innovation, just for the sake of innovation or creativity, not about that about focused targeted products on beauty that would get big results fast is what she was talking about. And investing in targeted products around beauty that get big results fast was essential. And she says the neck area, the neck and the wrinkles around the neck. And the to fight the aging process here, she says, and then she also says in the eyes, very two very essential places in the neck, even the decolletage, she says, but more so the neck and the eyes, those are two very important areas to invest in, in developing something like a serum or products that were targeted at that was really important, she said, strategically as a business and long term, I also see like two husbands, I don't know what that's about. I think she outlived both of them or two men in her life. I think it's husbands. And I see, I can't, it kind of feels like she's from the South, but I can't tell for sure there's something Southern about it that's like either Texas or Georgia. And I'm in two different places. And I don't know why that is, I feel more Texas like, but then I see the like an orange or a peach. So Texas, Georgia, Florida, wow, Bridget, that's really accurate. That's so detailed. Texas feels like Texas more. It's like big hair, you guys. I don't know if that's where the headquarters are. Texas, Georgia. I feel like there's cancer. I'm going to say that. I don't know if she had cancer for sister or someone close to her woman in her family, cancer. I feel like she's married twice. I feel like she's saying something my first husband. I also feel a stroke or what feels like something where the brain stops working right. Everything doesn't work quite right after that. Everything didn't quite work right. I'm feeling like that. Again, I'm not sure if she's talking about her or she's talking about someone else like a husband or I just don't know you that well. How do you feel this is a good one? How do you feel about like the beauty community now where there's so many different brands and all this kind of stuff and there's next generation of beauty, beauty, like we call them beauty influencers, like on YouTube and there's so many different ways to market and sell beauty products. There's boys that are doing makeup and like Jeffree Star and James Charles sisters. There's just so much and then Kylie Jenner, there's all this. There's all this. Do you have any kind of views or perspectives on that? She said that started after me. She said that started after me. She says I was in the world of advertising and magazines and that was much more my wheelhouse, she says. I think it's good that there is much more opportunity for young people to experience makeup and to find their own business to be entrepreneurs. Entrepreneurial like she says to create your own business and she says that part is that's interesting. That is interesting to me. She says I can't claim to understand that but that's interesting to me and I mean of course why wouldn't you want more opportunity but it does create much more competition in the marketplace and it's a little bit more of a fragmented marketplace than what I was used to she says and the fragmented marketplace would require much more focused product research and to really identify your core demographic otherwise you would you could miss the boat. So these influencer people most certainly must have some kind of a dynamic community or group that they are working with that responds well to whatever it is that they're presenting or they're selling because they must be selling something in order to be able to have that kind of a following and a response otherwise they wouldn't continue to do that same type of work or presentation. She definitely has a business mindset and is definitely thinking about what to do to make money so that's interesting. Yeah it's a whole social media thing now everything's like there's a social media and there's all this stuff that's different now than it was before. What do you think Mary Kay as a company could do to to make themselves more relatable or connected to to the younger generations to the influencer style beauty communities and that kind of a thing or do you think that that's not really a fit for Mary Kay? She's showing me instead of like a pink packaging she's showing me a lighter blue packaging like a swirling of energy around that and she says I think products for men is one of the places where we could grow and she's showing me like facials and body wash and things like that but not not no not body wash she says no no no no I don't I don't want to get into a whole that's a completely different product line and she says but but cleanser and exfoliant and after shave gel and things and I don't know if they already have this you guys but that's how she's showing me I'm not super familiar with your product mine I have like a sampler set that I got from a friend of mine a travel set that I used and I like there's like two of the products there that I like but I'm not really I have other products that I really love too so from other companies so she's and then she's saying which one did you like the eye cream I kind of liked the eye cream because I liked the application that was kind of a cool thing and she said see eyes eyes neck and eyes she's saying neck and eyes so she says there's a there's a trend towards serum or scientific based products that you put on your skin that aren't as like thick and creamy as the initial products that Mary Kay created but she's saying that there's she feels like there's going to be a return back to the the creamy textures and she says the interesting part is now that the scent is really important to people and so you have to be really conscious of the scent and she said so I feel like if we stick to our core our core products and just perhaps package them in a way that's more appealing to different demographics that might that might help help and make sizes that are smaller so that people can try and she's saying like these boxes where there's like she's showing me like a box of sample products kind of a thing but a variety of products that you could try but she's also so like the the mail thing like where you can get a subscription box and you get stuff sent to you kind of like that but in a smaller scale she's showing me that would be an option for them and if you are you know to to change things for the future but I see blue so that feels like men more to me as well there's opportunity there but she's saying that the creep there'll be a return back to the creams and things anything that illuminates the face she's saying anything that illuminates not just not powder highlighter makeup but like things that illuminate the face so like liquids and she's showing me liquids even though there's like this serum this whole thing around serums now she's saying like like more of a creamier texture that feel it feels like you're getting more even though it's the same kind of products as perhaps the serums but in the the delivery of it if it's thicker or creamier feels richer it feels like it's doing more and so she's saying the creams and the thickness and the textures of the the products is what's going to matter for the future as well as it has in the past she says okay all right thank you all right you guys so for those of you who are into the beauty stuff this may have not been that exciting to you however for those of you who are or who are interested in hearing from kind of different types of celebrities or famous people in the afterlife here we are with Mary Kay Ash and her incredible beauty empire of Mary Kay products so I hope you've enjoyed this conversation maybe you are a Mary Kay fan if you are go ahead and put that in the comments below always great to be able to connect with others who have similar interests like you as well so remember the purpose here as always is to inspire your spirit and to fill you with hope and the purpose of our weekly channeling videos is to inspire you to live your life so this beautiful person who is watching this as you radiate from within this is your life this is your life so live it just live it thanks for watching