 Hi everyone, this is George cow and today I'm here with Shreta Parmar and Shreta I'm gonna say hi to you first love. How do you say hi? And then I'll I'll share your background Okay, so Shreta is gonna be sharing with us some of the lessons she's been learning in building her Ayurvedic business and I want to just share with her Share with you all her background and then we'll get into some of those lessons and before I do that actually While mango is here mango jumped up He hasn't been jumping up lately because he's he's you know Very elderly cat, but he jumped up today. So that's a that's a good sign So, I mean, let me read you your bio to everyone Shreta So Shreta Parmar is a Ayurveda Practitioner and therapist and her business is called gutsy or living school She creates customized treatment plans for health freaks who still feel crappy and diagnosed with various diseases By resetting their inner rhythms. She's passionate about healing the planet by healing birth as an Ayur doula Specializing in conscious conceiving prenatal and postpartum care She strongly feels that the root of disease injustice and war is due to lack of consciousness of the divine feminine the creation energy at the individual community and societal levels and the other thing is Shreta, you've been healing yourself over the years from polycystic kidney kidney disease and You are passionate about accompanying your clients to ignite their inner doctor within With the science and medicine of ancient wisdom. So I'm gonna have you talk later in this interview Sharing with us. Well, I mean there's so much you can share but just even a few minutes giving us a sense of What does it mean? To it not be in a doctor. What is Ayurveda? because I Most of us have heard of it, but a lot of us don't know what it is but before we get there Everyone watching this most most just just about everyone watching this is building their own business and You have been, you know working with me in my group coaching program master heart But besides that you've also been learning your own lessons as you've built your business over the years. So Share with us a couple of the things that you found most important Yeah, so thank you George for having me here to Just connect and share some of the lessons, you know, we're all entrepreneurs There's so many Countless lessons right that we all learn along the way. So it's really There's so much I can share so I guess I'll start with I think one of the thing is is connected with the work I do that I learned through the work is number one just be like a baby, right and So, you know Working with the five elements of nature and I'm around a lot of mothers or babies to be born and I feel like on this journey We are so bombarded with so much Many programs and information and this that's just the reality of our YouTube and technology world right now, which has it's a blessing But then also it could be poisoned just like anything in life, right? So if we don't moderate it, it could get crazy So so when I say be like a baby, it's kind of like, you know, when you see a baby, right? It's developed over time Right, it's even before the fetus is implanted the soul Decides to come into a certain family's home And so it starts at the thought and then slowly the gestation period happens over nine months and yada yada right through life and so it is quite a journey and I think when I say also like be like a baby, it's about just being really You know babies fall right when they are starting to learn how to walk You fall you make mistakes just like entrepreneurism We just we make a lot of mistakes and those are the best teachers, right? But when you look at a baby, they're not they still fall and if you notice it They're just kind of gather themselves up again And they're just gonna like either chuckle or maybe cry a little bit, but they keep moving forward They don't really like stay in the drama, right of that moment And so um, I think that's really important Is to just keep on going because In this journey like you may be bombarded with so many So much information and so many teachings that You know, it It could be feels like a lot of trial and error right along the journey So just kind of keep going forward Cry when you have to just like babies have to to release it all out um, and I think the other thing I think it's really important is to Master the basics. So I feel like in my journey. I Definitely invested in a few business programs. I don't feel like as many as a lot of my colleagues, but um And not that it was a complete waste But what I've noticed in my um last Year or two that I maybe may not have like discerned enough right and so I believed basically everything because I was Like a lot of new entrepreneurs. We just want to learn Right, we want to like get this passion work going especially if you want to be of service and you also want to Be lucrative and you know, you want to make money But doing your passion work right in the world So it's a very exciting place to be And I recall early on in my journey just kind of like you're a sponge, right? Like just like kids we like take it all in But I don't think Like I discerned well enough, right and so I think one of the things I've learned is to not to believe um All right, so we believe is a common word in our Spiritual worlds or personal development worlds And I always tell myself and I also share with my own clients But not and I'm not a business coach But in other like don't even believe me right because it's an exploration journey as well So do do the work right like apply and then see what unfolds and so I think like You know not believing at first doesn't mean you don't believe all the time obviously but Don't believe discern and then you know Take what you uh, what kind of Feels great for you or is working for you or your being right and this way and for your Business and then keep moving forward. Yeah, I love it. I love it. Thank you so much By the way, I don't know if somebody you can actually hear mango purring. He's purring right next to my microphone No, uh, you've shared amazing sneeze amazing insights. Um gosh be like a baby It is so true. I Have learned over the years I call it being agnostic You know about about business and about marketing, you know Whenever clients say well, george, is this gonna work? I always say Well, I don't know and not just I don't know Nobody can tell you if this thing is going to work except for the market No marketing expert will be able to say yes, this campaign will absolutely work and I think that's what That's how some of us fall into buying expensive programs Because the confidence of those marketing experts make it seem like there is no way you can fail as long as you follow their formula Well, you can absolutely succeed you know, this is the only thing you'll need to do and blah blah blah And I have to always always be careful I have to you know, and I always tell my audience please call me up Call me out on it if you see me doing this kind of thing where it's like this is absolutely going to work You must do this So i'm so glad you brought this up be like a baby. Just just keep learning. Don't worry if you fall That's falling is normal. I fall all the time as well Be discerning. I think it's brilliant because um Maybe you're willing to say something about this. You just came from a networking event I guess I guess networking event something like that You went to an event where there were other entrepreneurs or other service providers business people And what was your What was your feeling about it? Yeah, you know as I um It's um, it's kind of it's part of me is like sad actually I feel quite sad Because I see a lot of these amazing women. It was a women's gathering and um, you know, everyone's so passionate, right of um Like bringing their art into the world and so many ways to like change help themselves because they've been through It's a lived experience, right? Especially if it's a lived experience. They want to share that And a lot of it is like an especially because like kind of I mean, I haven't taken Radical like your journey like, you know, one of the things I really respect With you and choose to work with you is that You went like It like 360 right? You went 180 hopefully 180 right? Okay, that's 180 that's what I meant Although I feel like I feel like you're who I was. I feel like rope is really viral though So in a sense there is a 360 in that we we do come back, but then hopefully we're a bit wiser next. Let me come back And it's like, oh my god, you know, you see these women who are like, um It almost feels mechanical because that's what you're taught, right? Like in a lot of business programs, for example you know some even shove their business card in your face even like Without having a real conversation But you know, I mean that's something but you can tell energetically or just why like they're Learning to apply some of the things they're learning, but it's not feeling It's not sitting well in their bones or in their cells as much So but when you don't know you don't know because I know I went I've been there where I'm like, okay I will try this strategy out and this technique out. Okay Um Because you're like I need to learn, you know, like business is not my forte. I'm a Holistic health practitioner and clinician. So I need to learn all these other things and so you do it, but I learned that that resistance that I was feeling then Um, I thought I was being resistant because of limiting beliefs and all of that stuff But then in hindsight, I was like, wow that resistance was actually my soul being like don't do this I'm so glad you mentioned this because I tell people listen You are shy about reaching out But that shyness is actually a great foundation of modesty Yes, you know and that out of that modesty We can develop true caring for other people and then shift into a spirit of service and deep caring That inspires us to connect in a way that really cares for the person and if it's right then we make an invitation Whether it's to one person or to our audience But but yeah, like you said if we're using business tactics to promote ourselves Um, we don't we think we feel it's off and the person who experiences it Whether it's one person or an audience feels that's off too Absolutely. Yeah, and I think um, I think in that process of learning people Forget how to thank for themselves It's like That it's part of that discernment, right? It's kind of like you just Take it all in and even I think more detrimental is what that it does to your health and your psyche Right. I think in one of your videos you may have talked about like the depression that exists, right? And it's so subtle right in so many ways that then you're like what the hell's not working like what's going on here and um It's so subtle. So I think that's something people aren't very aware of because of the subtlety of How these dynamics It plays out if you're not thinking for yourself and you're not discerning for yourself. Yeah, and speaking of subtle Dynamics that lead to bigger changes. I'd love to um, how is that for transition? I'd love to talk about ayurveda and your Wisdom and experience over the years of helping others heal themselves So first of all just to we have a kind of kind of a ground Here that have this discussion. What how do you describe ayurveda? What is it? Yeah, so um ayurveda is um kind of daily living right according to nature's rhythms So nature is not about You know the forest and the trees and the park and the beach Um, it's actually that that is nature But which is what often people refer nature as oh, I need to go out in nature, right? But those five elements exist within our mind and body Right and so those five elements It's it's not a coincidence that we have five fingers as well, right? So God universe would have however a way you want to Uh, express that higher force that exists um in the universe This these five elements manifest within our mind and body as well And so in ayurveda, it is a clinical science and so but it's a very it's therapeutic as well as spiritual And I'm sorry interrupt. How long has ayurveda been around? Oh, at least more than 10,000 years Yes, right today because it's they're meditators, right? It's sage scientists like and it came out of india Yeah Yes, so um ayurveda the meditators we started to channel and practice The channelings that they were getting in their meditations Around this healing and this communion. So it's not just about physical healing It's about the soul journey as well So, um these five elements manifest in through our mind and body in various ways So for example, george if you had um You're diagnosed with anxiety or as a lot of entrepreneurs are And I had anxiety. We're two different beings So the permutations of these five elements play out differently In my mind and my body Even though we may have anxiety But they'll the permutations of these five elements are different for you and me which wakes us two different people Thus the treatment plan is going to be different. So it's not a one-size-fits-all process So our diagnostic tools are um the face Tongue pulse diagnosis just like chinese medicine. They're very similar in nature And we come up with a specific diet lifestyle and an herbs protocol plan if needed Um, iraida is quite commercialized Um can be quite commercialized just like the yoga industry right now And it gets confusing for people. Um, so they go ahead and take these quizzes online For iraida and they're like, I am but the physical fun They start to label themselves and I find that It confuses people because they start to box themselves in And that's not what iraida is about. It's not about labeling yourself under these Uh bio energies. Yes, there's certain there's a science to it. But the main thing is that understanding how these rhythms Um within you of these five elements works through you And how you can come to a better state of balance for who you are right how what your permutation formula is And um kind of bringing coming closer to that point and those changes are made in daily habits So just like in your work, george you really um Encourage and that's putting it lightly you're like Create consistency right do this every day and so similarly in iraida We do when we do things on a regular basis Maybe waking up at a certain time sleeping at a certain that affects the chemical secretions and hormones in our mind and body So everything can sync up properly. So then you can live A fulfilling life slash Be in your highest potential, etc Wow, great. And How do you work with your clients? Um, you're in new york city There's a lot of people there. So you do have a lot of in-person clients You do a lot of postpartum Kind of holistic work with new new mothers But you can can you also serve people? through the through the internet like You mentioned, you know diagnosis includes, you know face Tongue well pulse. You can't really take someone's pulse over the internet But you you are going to be having some online offerings And so Tell us if those watching there's a lot a lot of those watching us aren't in york city So can't you can't be seen by you personally? What can we expect from you? And what yeah, how can we utilize your expertise and services? Yeah, you know just like um, I do a lot of work consultations online as well I don't feel I need the pulse to help support a person's healing journey A lot of it is about listening to their symptoms, you know, we do have the facial diagnosis and making, you know Recommendations to help tweak that like I said, I work with a lot with health freaks themselves But they're stuck in a hamster wheel, you know, because there's once again so much information from everywhere. So um, it's really about like looking at their per elemental permutations and tweaking some daily habits So they can come to a better state of balance and just making Guiding them to be more aware of certain things. So I do consultations called pause and so there's a practical applications for your stellar of existence And so there are one time consultations But then what i'm really passionate about is my 45 day reset plan Because that's what it takes to like set that foundation again So when we were speaking earlier about the business journey I almost feel like I've had to undo and forget and erase almost to a certain level Um in order to like learn from you and rewire my thinking in my heart again Now in different ways and so similarly in our chemistry our biochemistry We need to reset that foundation and those rhythms again for deeper healing to happen so My one-time consultation is not that they're helpful, but you have people can dabble in them, right? And so that may not go far But with my 45 day plan here, we're really sinking those rhythms again. So You know, we are miraculous beings again It's just that our decisions and habits have have affected The natural intelligence of our already miraculous system to be working optimally So that's kind of what we're working in in that 45 day pause program Yeah, that's awesome. And the recent this 45 day reset should benefit somebody's health kind of overall And any particular challenges they're facing hopefully will We'll have some ease and and some healing there as well I like that. It's 45 days because you know Research into habits habit development has shown that On average they studied late. They looked at like hundreds of studies and on average The transformation of somebody's habits takes 66 days No, not 66 days Um It was it takes like six weeks something like that I might be getting the the numbers wrong, but it's like 45 days. That's about six weeks Exactly. Yeah. Yeah. Yeah, so And the reason for that right if even for habit change work, that's about chemical reactions changing in our brain and our body So that's in and you know in the nature in the traditional sciences of Ayurveda Chinese medicine, etc It's the mitosis. So the cells die and rebirth In that mandala, we call it of that six week period. So that is what is so Magical and miraculously healing around for that. So even if you look at postpartum traditions around the world It's a six week period of rejuvenation although in this day and age. I feel we need more Yeah, yeah, and so if somebody's interested in that six week program and it's a personalized program. Is that right? Yes, okay, and it it uh, you'll be kind of giving them a plan for Kind of behavioral transformation Including diet of course That will help them feel a lot better and and many that's very practical in nature. You just kind of do it I mean you think but you know, you apply the diet recommendations. Yes lifestyle timings recommendations around there's um When you look at a clock, you don't just see numbers. There's a certain Naturally, there's certain things that are happening to our organ systems At a certain time of the day And so we want to be aware of that and so following certain timings In my plan is quite critical for you know, it doesn't mean you're overwhelmed like you're doing things by the hour But you say take a certain decoction at a certain hour. You sleep at a certain time You wake up at a certain time and also breath work slash pranayama practices So in the yogic tradition many people have heard of pranayama slash Breath work breath work is quite a lame word for the power of pranayama, but it's it's very It will help to unblock the energy blockages within and so it's a there's a science to the 45 day program That's great. Thank you So, um, I'll be sure of course to put your info below the video in the notes of the video So if anybody's interested in that 45 day Customized program sounds like something you want to you want to try and this comes from thousands of years of wisdom in holistic healing So contact Shweta about it. She's very approachable and we'll answer all your questions about it So Shweta, thanks so much for being here and for you know, sharing your Authentic wisdom about both healing and business. I appreciate it. Thank you George for all that you do in the world and you know You're I always see you as you know, you're a business coach, but it's like you work with the trauma This way you help to heal like a lot of business entrepreneurs to really put the life of In the word conscious entrepreneurship again, so thank you so much for doing what you do and Yes, and much love to mango as well Thank you. Thank you so much All right, everybody Take care. Thank you