 Hey everybody what's going on it's your man Kory. Welcome to the Digital Dash why I be giving you guys tips on how to market your songs and get those numbers booming. Now for those of you who don't know who I am I'm a digital marketer myself. I specialize in helping artists like you guys get their songs heard through platforms like Spotify Instagram YouTube and a bunch of others. Now what I want to talk to you guys about today is three things that I learned from watching YB in the Mirror. Now if you don't know who that is YB in the Mirror is a young rapper out of Alabama who's been enjoying some major success within the past year or so. He recently started out rapping in the gaming community. Eventually one of his videos got picked up by Worldstar and he's been out here ever since. And after sitting down and really studying his come up and studying some of the things that he's talked about to help him get to where he is I think that there are some things that you guys can definitely learn from him. So with that being said let's get right into it. Now the first thing that I learned from YB in the Mirror is to use your online resources effectively. Now before I get into my whole spiel check this 2012 look we was playing like GTA 4 online and all that. So boom like you feel me okay we don't want to play the game all day so you feel me people get bored of playing the games we being a party just talking to our friends will start rapping so you feel me people start recording that boom they put it on YouTube they like wow he like 13 doing this 14 doing this you get like you know like how Justin Bieber did how he blew up from getting off YouTube right you use your internet use the internet like bruh Instagram like bruh you got to use it bruh like you just can't be posting pictures or nothing bruh like and bruh don't like you can promote your music but don't promote it is like spam bruh like let other people promote your music tell your friends to promote it like don't force yourself. So like YB in the Mirror saying you guys really do have all of the power in your hands when it comes to these social media platforms like Twitter like Snapchat like YouTube and like Instagram the problem comes when you attack these platforms is more so as a consumer than the business people and the personalities that you all want to be you need to really sit down and analyze these platforms come up with a plan of attack figure out how you can utilize them to the best of your ability so that you can get in front of the right eyes the right people and get yourselves to where you want to be. Now the second thing that I learned from YB in the Mirror is that you need to build a community. Now like I was saying earlier YB in the Mirror got his start by building his community on Xbox while playing GTA 5. This is actually why I think he has one of the most interesting come-up stories out of any rapper in the past couple of years because who would have thought that you could blow up as a rapper while playing Granthothado on Xbox. He started building his community on Xbox by casually playing the game with people dropping freestyles here and there and doing things like this. Now the one thing that you need to take away from this is build your community in a place that comes natural to you so why be in the mirror was a gamer so he built his community on a gaming based platform. If you're really into Instagram or you're really into YouTube or you're always on Twitch start there. You'll be able to build your community with a group of like-minded people and then eventually you can start to navigate those people away from that platform to wherever else your content may lie and wherever platforms your music may be on. And the third thing that I learned from YB in the Mirror is to take advantage of trends. Now another important piece of YB in the Mirror's come up is the fact that he did a freestyle to the race. If you don't know the race is a song by Houston rapper Tay Kay about his real-life events of running from the police when he dropped it. Every rapper out there did a freestyle to it and they gained a lot of attention from it because at the time there was just that much attention around Tay Kay and his song. Now YB in the Mirror being the guy that he is he did his own freestyle, dropped it on Worldstar and he definitely got a bunch of new fans and new listeners from doing that. A more recent example of this would be singer Denny Lay who took advantage of Drake's Kiki challenge to boost herself up on Instagram by doing a challenge video to it herself. Now luckily for you guys there's always a new trend happening on the internet that you can take advantage of. Just keep your eyes and ears open to the internet, to Instagram, to Twitter, to whatever platform you use. See what little trends pop up here and that that you can take advantage of without looking too corny or ones that can make sense to your brand and ones that you can realistically capitalize off of with the things that you do and with your style and your music or whatever. And the thing about trends is they come and they go really fast. So when one pops up you need to be ready to capitalize off of it and then have a game plan in place on how you're going to move these new fans and these new listeners over to your original content, cementing them as a part of your fan base. Alright guys, so just to give you all a little recap, these are three things that I learned from studying why being in the mirror has come up that you can all apply to yourselves. Tip number one, utilize your online resources to the best of your abilities. Meaning, make sure that you're using these platforms in a way that actually helps you out by gaining you momentum and not just using them like a regular consumer or like a regular person. Tip number two, build a community. Build your community on a platform that comes natural to you so that you're building with a group of like minded people. Then you can figure out how to move those people onto your other content into your other platforms. And tip number three, take advantage of trends. Now with trends, they do come and they go really fast. So make sure that you capitalize off of them as soon as they come and then figure out a way to move those new fans and those new listeners onto your other content. Make sure you cement them into your fan base. Now with always guys, if you feel like you're learning anything today, please like and share this video, hit those post notifications as well as I wouldn't want you guys to miss anything. Once again, my name is Corey and I'll see y'all next time.