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Published on Jul 3, 2017
We are – almost all of us – deeply attracted to the idea of being normal. But what if our idea of ‘normal’ isn’t normal? A plea for a broader definition of an important term. If you like our films, take a look at our shop (we ship worldwide): https://goo.gl/ojRR53 Join our mailing list: http://bit.ly/2e0TQNJ Or visit us in person at our London HQ https://goo.gl/rw8weo
“It really matters what we think of as ‘being normal,’ because we are collective creatures. We’re acutely receptive to group dynamics and sensitive to where we fit in – or the ways in which we don’t. No matter how much we praise individualism and see ourselves as unique we are, in fact, deeply influenced by our picture of what is ‘normal’ in our society…”