 Hey everybody JR here. Welcome. Welcome to Wednesday morning It is around 9 a.m. On Wednesday, and that's central daylight time I gotta get used to that I'm still so used to that specific time for all those years And I really want to throw a special thanks out to a lot of you guys who are regulars who have switched your time with me Heck, it's a two-hour difference Coming at you two hours earlier and man, I really appreciate you being here You have no idea, you know that support really means a lot. I really want to thank you for that And also I want to remind you and let me get over here. I've got it. I've got an iPad here I've got my laptop here, and I've got my phone over here, so I'm kind of going between all these different things here And I've got there's an ad running right now in my video, which is a good thing because that means I just made money So I just happen to notice that here But anyhow, if you haven't subscribed, please do so hit that subscribe button down there turn it from red to grey Don't forget to ring the bell turn all bell notifications here notified each and every time I go live Man, I'm glad to be here today. I'm super glad to be here today. I'm looking out over the yard You guys can't see it because I flipped this thing around But man, it's just a wonderful day. I feel healthy. I feel good. I don't have the illness which is nice But we do have a guy coming over though that does have it He's gonna be working on a garage floor, so I think I'm gonna leave him out there I'm gonna stay indoors is how I'm gonna do that, but we're getting it all Apoxied in there. We just moved in this new house and by the way today's subject is going to be how to warm up your email list And that is a brand new email list or maybe you have an email list. It's dead and you haven't worked it for a while So either way these methods are gonna work for you. I'll give you all the steps to it But anyhow when we moved into this house The garage actually was for my wife's cat. I'm allergic to cats And when we got here the garage floor, we had an epoxied with this design put out at all And they did a horrible job and they just did a horrible job It was all rough and bumpy and just it was some spots were dry and some spots were smooth And I mean if you tried to mop it you would shred a mop. It was just really bad So we're having to have that all redone. It's been six almost seven weeks now Since we moved in and it still is not fixed, but we're hoping next week I've gotten noticed this morning that the guy's gonna be coming and he's the one with COVID Whoops, I shouldn't say that he's the one with the illness. Okay. He's the one that's not feeling well And they say he was on his deathbed like a week ago and now he's coming over to work on a garage So I hope he doesn't bring any cooties with him. I really do. I don't want that but Bottom line is hopefully I'll get that done. That'll be the last stage because what we have now is she has some Geriatric cats. I mean they're all over a 13 years old probably and they're all staying in one bedroom in the house They don't get in the house because I've learned it to him We only have one small dog in the house and that's Kim And I some of the guys have seen Kim before But she's she's awesome. She's really awesome. Matter of fact Maybe when my wife gets up we can you know bring her in here You can you can meet Kim But anyhow, what I'd like to talk about is you warming up that email list This week has been a series of you building your business if you've been following along I'm not selling anything The day one was building your brand and day two was getting emails and now we're gonna have to warm up that email list so that we get People in the fold really in the fold. So I'm gonna go through a whole list of things now. Keep in mind Like I said, this can be used to Warm up a fresh email list or it can be used for an email list that you know You really haven't done anything with and you want to re warm it up. So You want to if you know if it's a list That you had that you hadn't been mailing to you need to reintroduce yourself because sometimes people will forget about you And remind them why they subscribed in the first place now if it's a new email list It's really simple. You just Introduce yourself and say hey, you know you subscribe to my list because and let's say it for example my survival food list Because you're looking ways for ways to protect yourself and your family and be prepared for any emergencies Disasters or anything that could go wrong. So that's the kind of stuff and I would tell them who I am I don't like to talk to an email list like a business. I like to talk to him as an individual So all my emails go out and you guys know this as JR. Hey, this is JR here. I'm talking to you. I'm a real human being I'm not some big corporation nothing like that So you want to say little things like you know Hey John and you do want to have that personalization in there with Carter, which is a software I use them. I'll give you the link to it when we're done here today But with that software you can insert their name in there and you can say hey, this is JR with survival pay food I Then explain how you're gonna add value to their lives, you know throughout my emails I'm gonna show you tips tricks and secrets on how you can protect your home your family and yourself And you know be safe during any type of emergencies or anything like that. By the way your audio is really good today Thank you so much Paul. I've done a lot of tweaks And I'm gonna make it better as a matter of fact the I filmed yesterday. I filmed 12 videos. Oh my god. That was arduous. I had it's been a while since I filmed 12 in one day The previous week. I think I filmed four which wasn't much but I filmed 12 And I'm gonna change the camera. I'm gonna get a wide angle Lens on the camera so it'll show more of the room I think it'll have more detail because right now it looks kind of scrunched down, but the camera I'm using now Is one of those Logitech cameras that you know plugs into my computer And it's a it's a pretty good quality one, but it's not great And the one thing I did do today as I said it on high definition So hopefully you guys would be getting a little bit better picture I don't know so then what you want to do with your list after you've said hey, you know greetings You know, this is JR and tell them what they're gonna get let them know what you've been up to People love to hear about your life say, hey, you know, I've been working on a new freeze-dried line of foods But you know talking to different manufacturers and packaging companies. We're gonna come up with a really good line I want to let you guys know that that's gonna be hitting here real soon. Okay? So I let them know that and then I let them know some really great stuff that's gonna happen or it's gonna go on down the road and I may even offer them something free at that point the things you don't want to do is draw attention to the fact if you Haven't written them in a while. Don't say hey really. Sorry, but I've been real lazy and I haven't written in a while Yeah, don't do that. Just leave that out. They're gonna know you haven't written in a while You don't have to remind them of that, but if it's a new list, obviously, you would just leave that part out Don't make the reintroduction long and painful the first email that goes out to them Don't make it real long guys. This is just reintroducing or introducing yourself and Don't waffle about selling yourself. Okay, go ahead and let them know, you know what you do and what you've gotten all that good stuff So Here's an example of how not to do it. Okay, I'm gonna read an email to you. This is an example of how not to do it Hey Bob, I know it's been a while Since you've heard from me. I'm really sorry for the absence. I've had some health problems. My aunt Sally died Then my friend got fired from her job and her husband is on disability and they're in really tight buying right now And they need some help So I've been busy with other stuff too. So that's why I've been gone for a while. Will you forgive me? I'm really sorry. Oh I don't want to hear that. Do you want to hear that? No way? I want to hear that. Okay, so don't do stuff like that Don't write like that. Okay. So the next thing you want to do number two Um and understand when somebody writes or excuse me when somebody subscribes to your list They're doing it because they want to get something of value. They don't need more emails. They don't need more fluff They don't need the more bs being sent to them. Okay. They want something of value. So step two is give them something of value Uh, let's see here picture quality is really good too. Thank you paul. I appreciate that Um, so give them something of value. Okay one of the quickest way to re-engage people on your list is provide them Um And let them know that you're going to help them out. Okay Whether you're giving them tips or tricks or providing entertainment with a purpose You'll show then why they're getting to why they're going to look forward to getting your stuff and opening your emails because when they do They're going to get something value. Okay. Otherwise, there's no point. There's no point at all All right So things you should do things you should do give them a freebie a gold nugget of some sort Either within the email itself or through a link that they can click for immediate access Now I like the link and the reason I like a link is because you get them to do something Okay, you get them involved. They're more involved that way Um, and also you can tag them, you know, they were interested in my download on you know, five ways to make money Uh through seo, okay, whatever whatever it was and you can tag them So you've got one more piece of information about that individual So later on if you have a course that comes out on seo, you can look for all the people that are tagged With seo and you can send them an email and you know, those are going to be a good list So you can do that Next thing and guys don't forget. I'm constantly looking over here at your comments. So I love getting your comments I love getting your questions any suggestions you have put them in that chat section If you're watching this later on and it's no longer live Um, you can put it in the comment section below. I do come back through it and look at all that So the things you could give them are tips and tricks Okay tips and tricks you may want to jot some of these things down tips and tricks people love when you say I've got 10 tips or 10 tricks on how to make more money and e-commerce or whatever it is They're going to love it. Um, also complimentary service with no strings attached So maybe you have some service that you're going to provide but you're not selling them anything You're just going to provide them some free service. Um, that's a really good thing to do With the up and coming holiday season almost upon us, when do you start your holiday savings mailings? I'm actually going to be doing that's a good question paul and I was Literally not sleeping the day before last because I was running through my brain what I'm going to do for Thanksgiving I have a Thanksgiving mailer that I do and I run it for five days And maybe I'll share that with you guys and show you exactly what we do It's hugely profitable. It usually earns me six figures In five days, which which you know, I mean to me is pretty good So some of you it may not be a lot of money, but to me six figures in five days is pretty nice So I'll be running that and it'll have a countdown on it And I'll probably walk you guys through that and kind of show that to you The other thing you can do is special reports people like special reports. That's a cool thing If you have any type of printable graphics or helpful reminders That's another good one you can do Downloadable file of hacks That's a good one. Maybe you've got a short ebook. You could send that to them Ultimate I like this when you say ultimate step by step or ultimate quick start guides. Those are really good That's a good title for something. I also like quizzes. So if you have a fun quiz with immediate results tailored for them I just did one the other day For entrepreneurs. So if you didn't get that one, you know, you may want to check that out I probably will put that on my site at some point, but that's a really cool one Let's see what else A cheat sheet, you know, maybe you've got a little cheat sheet like a checklist thing to help them out Maybe you've got a resource list of different resources you use Down in the description of this video, you're going to see a resource list of like all the camera equipment and lighting Stuff that I have so you can click any of those things. I always had that for you Maybe you have a downloadable audio or a video That they can get and listen to at a later date. You'll watch at a later date Be genuine about your desire to serve. Okay, really really serve people. I think that's so super important That's kind of been my whole thing every day And I woke up today to see here James green. I delete 90% of emails with links. Okay, so he didn't like to click Hey, ty and what's going on? She finally showed up. Good morning y'all. Hey ty and I saw a picture of you and your husband Holy crap your husband so much taller than you. I mean, it's amazing how much taller he is in you Let's see here. So, yeah, that was that was a funny picture. I like that What length of an email is optimal if this is a policy's asking that question if this is a re-engagement or an engagement in other words This fresh list Or it's trying to re-engage the list. I like it really short really really short Because if you do this long drawn out thing on your first email, you're gonna wear them out I don't I don't really like super long drawn out emails. Anyhow, you get emails from me, you know, maybe they're, you know, 10 sentences of that That's about all I do, but I'm not saying that the long ones don't work. Some people love those long ones Personally, I don't like to read long ones Also explain how the freebie will help them. So if you are given a freebie Let them know how it's going to help them specifically Remind them that stuff like this is your specialty. This is what you do And hint that there's a whole lot more to come. Okay, so let them know there's more to come because otherwise they could unsubscribe If they think that's all I'm gonna get. Well, I'm done And promise and deliver a hot industry news updates new ways to do things new softwares anything like that Don't sell anything on this re-engagement or this first engagement The product is you. Okay, so you're giving up yourself and it's going to be free Don't give them crappy or misleading freebies No ebooks that are like two or three pages long. Okay, don't do that Don't especially don't do that Nothing that has any typos or errors or, you know, bad pictures in it Okay, don't don't make yourself look cheap and and Don't make it look like you don't put forth any effort because they're going to see that and they're going to say Well, I'm not going to learn anything from this person because they're lazy. They don't even do it right No freebies that has nothing to do with your service or their needs Okay, so don't you know if I'm if I'm teaching people how to prepare their homes and families for emergencies Don't send them a thing about best places to go fishing. Okay, that wouldn't make any sense whatsoever Okay, man, maybe a bite a little bit because they need food, but you get the point Nothing that's common knowledge That everybody can get like, you know, don't don't send them Um Oh shoot, uh, what is a homeland security report or something like that that they can go get from homeland security Don't do that. Don't send them anything that's super confusing or difficult if they see anything that's super confusing or difficult They're gonna think all your stuff is confusing and difficult. Um Make them give you loads of info, you know asking for their phone number address All that stuff. Don't do that. Okay. Don't make them give you a bunch of information They don't want to do we've recently added phone number to our opt-in forms, but it's not required And the only reason we add it is we never call you but every now and then I'll send a text like for my saturday training So I do have that on there Don't make it difficult to get the download. I mean make it as simple as possible now I don't even feel like I should have to say that But I do have to say that because some people make this stuff difficult. Let me get a sip here All right, let's see here. What do we got? Um, like two foot difference. Oh my gosh, Ty and You guys if you don't know Ty and Nelson go if you don't mind Ty and go to her facebook page She is like under five feet and her husband is like what six seven something like that It's like it's unbelievable the difference. There's a pitch. She's got a picture of her husband. It's really kind of cool I like it. Um, hey my wife's a lot shorter than me too. She's like five feet and I'm like six six one So we've got a foot difference for what that's worth. Um James brings us right on get to the point fast. Yes. Yes. You know what james? I didn't say it exactly that way. That's a good way to put it get to the friggin point, man Don't ram along about a bunch of crap, you know, it's you know, what what are you going to do for them? How are they going to get value from you? Um, you know at the beginning of all my videos at the beginning of this training today I tell you up front. This is what I'm going to talk about. This is what I'm going to do today And I do that for two reasons I do that to keep you around so that you'll listen But I also do it because if it's not what you're interested in I want to release you and let you go You know, if you say well, I don't care about reengaging a list I don't care about engaging the list if that's what you're going to talk about I could go do something else and I want to allow you to do that because I don't want to waste your time If that's not what you're interested in if you're interested in learning seo today. This is not the video for you I'm not talking about seo. So, you know, get to the point like james says get to the point Um, tyen says I love text reminders. That's good. I don't want to You know send people stuff, um, you know and bother them So if you ever get a text from me, it's like one line It's like I'm going live on this subject click here. That's it and I usually do it like Yeah, maybe 15 minutes before I go live because you don't need a text from me a day two days prior to be doing something Uh, let's see correct four feet ten And he's six foot seven or eight. Yeah, that's I mean guys the picture It's amazing And they're both good-looking people. So it's really it's a cool-looking picture to look at Let's see paul says does kartra show if you're getting Opens of emails 100% They'll they'll show you how many opens you got paul. They'll show you how many clicks you got They'll show you what your revenue is on that email. I mean all the analytics are there That's why I like it because I can tell how well and you can you can do that with sequences So you can get analytics on an entire sequence. So let's say you sent out nine emails over three days You can tell what that sequence did for you So I I've got like profitable sequences of ones that aren't so profitable and in between ones and that's all due to kartra And kartra does all this for you. It's all automated. But the cool thing is, you know, I was talking to you about the Thanksgiving sequence that I use That earns me six figures and what I can do is I can just copy that sequence the entire sequence all the emails everything And I can just go in and change it for this year I have to change the links If i'm going to switch to a different landing page or different product or whatever. The other thing you can do is you can Use the same pages. Maybe you've got price changes in there stuff like that And you can just change the product that pops in there and the price changes But it makes it so easy because I don't have to write that whole sequence every year I can just, you know, copy it and do it and I probably should walk you guys through that So you can see that man. I love your questions guys. I love your comments guys I love that you're using this chat section And what this does when you do that and you ask this question somebody else may have said, oh, yeah I didn't realize it did that so you're helping somebody else out every time you put a question in there Every time you put a comment in there, you're actually helping another individual So don't just think of it as I'm getting my question answered think of it as You know, I'm I'm helping other people because you essentially really are I've had so many people say When you know, bob asked that question with jenny asked that question when james gave that comment That really helped me out because I didn't even know that or I didn't realize that or that was a question I had too. So that's really important I'd appreciate a text with a link to your live streams. I don't always get a reminder from youtube. Yeah Man, I'm so torn on that james because I don't want to wear people out if I was only If I was just doing my saturdays I don't mind texting people but I don't want to wear out text So if I do a live every single day and you get a text from me every single day And I know you appreciate it and you're cool. I'm loving to death james Some people are going to go. I don't want to get text from him every day And then they're going to you know unsubscribe and then I can't send them any text if I'm kind of You know, I'm kind of on the edge with that. I try to do the same thing with emails I don't want to overdo it. I don't want to bug you guys, but I want to get out to you Richard sent a hello from cancun. That's my buddy Richard. I've known Richard for Gosh, Richard. What's it been six years? I started doing meetups In san diego and he came in With zoos his dog. He has a beautiful dog And he sat and I did these live things in san diego and we recorded them and actually made a course out of it That is a ecom road. I believe it is ecom road is that course but Richard showed up there. We became friends I've seen him over the years. We meet up every now and then and now that i'm in texas Richard now that i'm in texas You're out in cancun. Richard is uh from houston texas. Uh, you probably got out of here because of the hurricane. I wouldn't I wouldn't doubt that Houston was kind of close to new orleans. So our step three guys. We're at step three now I want you to end with a simple call to action in every single communication Always have a call to action. Now james said earlier if he has a bunch of links, he'll delete the email and I get that Some people do but james likes getting text. Everybody's different There's no way to do this stuff to where everybody's happy all the time. I'm always going to have so many mad at me I'm always going to have somebody happy with me Uh, I get some of those beautiful emails I had one the other day where a person just complimented me up and down about how nice it was How well we packaged our canned meats and how much time we took to make sure that no damage was done to him I thought wow, that's really nice of them. That's a really cool thing to do it Uh, let's see. Hey, I'm opting for a text. Okay james. I got I got your vote Richard sent up What kind of dog do you have? I am much no kind of dog yet. He has a beautiful dog And he'll tell you I don't even know what that's a it's a really different looking dog Beautiful dog. I love that dog. We've been out to lunch several times and the dog will just sit underneath the table And have lunch with us, but doesn't bother you doesn't do anything just sits there beautiful dog. So You'll want to tie things together by promising to deliver more valuable content. Okay These steps are so important showing appreciation. You have to appreciate your audience guys I appreciate you so much these people that are on this call right now have taken time out of their day I mean, I mean you could do anything with your time. You could be anywhere. You could spend time with anybody So in doing so I you have to appreciate people, you know My goodness if they buy your product, they listen to you. They read your emails, whatever thank them for doing so so always do that showing appreciate and off showing appreciation and offering them instant access to a freebie with a clickable link Make it as exciting and easy as possible to get them to follow through on whatever it is You're asking them to do and be sure you know You want to keep in mind that a call to action doesn't have to be huge Something as simple as hit reply to let me know you got this. I mean you could even do that That's a call to action or click this link to download your free ebook. It is all it takes When signing off let them know that you'll be in touch again soon and sign off with a friendly goodbye I always say cheers jr cheers, you know, it's been a good experience with you. I like that You also want to include subscription setting adjustment or an unsubscribe link in a ps or similarly low key place now With kartra the software I use that's built into the email You don't have to do that, but I put that in here because some of you don't use kartra I have no idea why you don't Because you should be using kartra. I'll have a link in the description after this video But you can personalize them and try to reclaim your subscriber One last time so when they go to that page the thank you page for unsubscribing could be did you do this by accident? Would you like to resubscribe and you can have a subscribe button there? So that's pretty important Now there is a video I have here and it's on Let me see if I can show this but this one here is a hub spot unsubscribe video And I'm going to try to share my screen with you guys And I'm going to try to show this to you give me one second here because I think this is a pretty funny one And let me click it Okay, I got wait a second wait a second I'm going to get it and I want to play this video for you guys. Let me get over here real quick to stream yard because this this is an unsubscribe video that Hub spot did I think it's hilarious and I know you guys are going to like it to give me one second here Share screen I'm going to share my whole screen You guys should be able to see the screen Okay, and you'll be able to see it in just one second. Let me turn the volume up here Okay, the volume is pretty high. That'll be good. Okay, so if you can see my screen now I think you can I'm going to close this part and I'm going to play this for you and here we go Okay, I get it You don't want to hear from me anymore. That's fine I wanted to make sure you had the best marketing information available I mean you clicked on the emails, you know, I saw I know you clicked on them. I know what you clicked on Okay, that sounds kind of creepy. I wasn't like cyber stocking like I wasn't checking out Um, your facebook page or anything like like I was just forget that part. Just forget that part There's a notification. I barely even I didn't even look for it. It popped up. It's definitely over It's just Remember when we had that webinar? Remember, you know, maybe if things were just a little maybe we could I could change I could change I'm gonna have to you don't need email. I mean, I'm on facebook. I'm on twitter Um, I'm on linkedin a fair bit. I mean we could be friends with with benefits, right? Okay, so I thought that was pretty good. I just stopped sharing this. I want to try to get back to my screen here Uh, where's my stream yard? There it is. Okay, so I'm back to my screen here So that's that's one of the things you can do now. Some people will say, uh, oops I did that by accident, you know, click here to resubscribe But that's a little video you can do so you could do this stuff with humor And what that is what that page is is when they unsubscribe it takes them to a page that says they unsubscribe And on that page you can put a video like that Which I think is hilarious and that may save you some unsubscribes So, you know, I would check that out. I would try to do that And you can do that in cartridge that can be all automated. So you don't have to worry about it All right, let me get back to my my list here. Excuse me of uh things And I think I was on my number four Let me see here. Give me one second guys number three There's the video I just showed you. Okay. Yes, uh, and a number four keep things warm and fuzzy I got a couple questions here tie in says cute Richard sent us says Sharpey is his dog. So he has a Sharpey Beautiful dog guys sweet loving beautiful dog But he has a Sharpey Is there a best day of the week to send this out? um Really when I'm doing a uh engagement email It it falls on whatever day of the week that they actually got on the list. So Um When somebody joins my list within an hour, they're going to get an engagement email Now if you're talking about doing a re-engagement to your list What you need to do is figure out what days they open your emails Now this is a little tricky And this is a little tricky because if you're sending all your emails on saturday and sunday Let's say you said all your emails on saturday and sunday. Guess what day of the week you're going to have the most opens Saturday and sunday, so If you're not sending emails every single day Even though carter will tell you your best open days, it'll show you statistics and charts and graphs and all that It is warped by the fact that those are the days you send the emails So of course you're going to have the most opens on those days. So that's something that is really Individual for a different business like my opens for jr. Fisher training are a whole lot different on different days And they are for survival cake food. They're just different um Richard says I'm headed to texas to do a road trip to dallas in a few days Then another great one to new york city great stuff today. I need to rewatch it. Okay. That's cool I appreciate that so keep things warm and fuzzy getting that initial email is just the first step If you're going to go through the trouble of re-engaging your list You're going to want to continue that engagement over and over Okay Some things that you should do is you want to kind of look at the big picture plan ahead get an idea of the Content that you want to share and if they can be broken down into a series people love series They like all the steps. They like getting through it take time To map out warm sequence to follow your initial email and schedule the delivery So it could look like, you know, you're going to have a re reintroduction email or an introduction email email if it's a new List and then the next one could be getting their input on topics That they'd like to hear about the future. How often they'd like to receive communications from you What formats they prefer? This can be Done as simple as setting up a short survey or requesting reply to schedule personal call. You can also do that Next thing you could update them on the latest industry trends of news You could plan and schedule other content and series based on certain topics You could reach out using release schedule That you can set up and maintain long term the things you should not do is email Unpredictably don't do that. You want to stay consistent how often you release content as well as when you release content I see a lot of email marketers do that. They get a burst of energy And all of a sudden for two weeks they're sending me emails every single day. They're not here for them for two months That's just weird. Don't do that guys Don't immediately jump into asking for favors or selling stuff to them. Don't do that They need to get more from you than you ever sell to them Um Send content that's all over the place or offers no value. Don't do that Make sure it's consistent. It makes sense. Don't assume that they stick around for the first few emails That they'll stick around forever because they won't people do unsubscribe. I have unsubscribes I have people that leave for whatever reason for whatever reason Uh in all your communications, you're going to want to make sure your content is well written Perceivable and confident Boost your credibility by delivering on promises and staying in touch Now, I know several internet marketers That will intentionally put errors in their email to get people to engage so that people will reply back and go Oh, you spelled this word wrong or you used the wrong word here or whatever Um, I've I've experimented with that. I will say a little bit And it's called attention interrupt where you actually intentionally make a mistake to see what people will do A few other things that you might want to consider though Make sure you got a really strong subject line And I have some downloads for subject lines. You can check that out. That will increase your open rate Don't bombard the emails with images images will slow loading time for your readers I've really kind of experimented with taking the images out of a lot of my emails Don't remind them of other channels that you can check out and get in touch with you Because this is this is this one medium right here Um If you've got a larger list send it back to the 5000 or less of the people If people unsubscribe Mark you to spam you're less likely to be flagged by your email service provider. So you want to do it in chunks Paul says, what are you doing your next live? It will be tomorrow. Paul. I'm doing one every single day of this week I'm walking you through the whole process of selling more online Monday was branding Tuesday was building a list Wednesday is today which we're Engaging that list in building confidence in that list And then I had the other scheduled if you want to look on the channel You'll see the uh thursday and friday once I'm going to be covering there Make sure you personally respond to emails when you get them as soon as you can If your list is too long or large to do this hire somebody to do it, but do respond. That's super important I always encourage feedback excitement involvement. Okay, if they don't feel vested in your company If they don't feel like they're involved in your company, they're probably going to fall off James brain james Ultra displays Unsubscribed prominently at the top of his emails. No need to hunt for tiny print hidden somewhere in the bottom I bet james doesn't get many Unsubscribes. Yeah, and you know, I've seen people use little tricks in emails. I'm not going to say who they are But they'll put things like report this as spam but put a big banner in there Uh, when in fact we're not reporting it as spam when they click on that link What it does is just unsubscribes and it takes them off the list Um, so that way they say they're preventing people from reporting them as spam Um, I don't believe in doing that. I believe that you ought to be honest about it If somebody wants to report me a spam, let them do it. Let them do it But I know people who do do that And I guess that cuts down on their spam, you know spam reporting Um, you know, you've got an arsenal of information on how to win over people now You've got all these steps on how to win people over if you do these things if you set these things up And I think a lot of people don't set this up Because it's a lot of work they go. Oh my gosh, that's a lot of emails to write That's a lot of stuff to do But keep in mind guys, you only have to do this once Okay, once you do that if you have a software like kartra And I will have a link for kartra where you can watch a video and see everything it does It'll be in the description But once you set this up, it's automated Okay, and it can be there for literally years if you want it to be Then you can move on to something else, but you do need something like kartra that can automate this stuff Super important that you have the right software to do it Automation in Online marketing digital marketing is just so so so very important Guys, give me some input. What do you think of today's training? Put that in the comment section there? What could I improve on? What could I do more for you guys? That's my goals to do more for you guys I figured out over the years. Here's what I figured out The more stuff I do for free of super high quality The more money ends up flowing my way somehow somehow I don't know how I gotta I gotta check uh yesterday day before from an insurance company and as a refund I didn't expect it. It just popped in the mail. I don't know why I don't know how it happened The luckier I feel I am The luckier I become So, you know, if you're telling yourself you're unlucky or bad things happen to you all the time, that's what's going to happen Make a mental shift today. My wife and I do that and we say we're just lucky people We're just very lucky people And we say that all the time and that doesn't mean that bad things don't happen bad things do happen But for the most part we're pretty darn lucky and it's because we believe we're lucky We believe we're positive and my other my other thing is what's your alternative to believing you're lucky Is believing you're unlucky? Why would you want to do that? Don't don't you think that that's going to kind of bring some bad karma your way and you say well j. R. I am I'm very unlucky person. You have no idea what I've been through You know what if I looked at all the negative things that happened in my life I could interpret it as I'm a very unlucky person If I looked at all these negative things that happened to me in life health issues and you know I had a heart operation a few years back and I could say oh my gosh. I'm so unlucky But I could also say I'm so lucky because I got through it and now I can go out there and you pull ups and push ups and anything I could do before So What is it that you're thinking about every day? What do you think about do you think about you're doing stuff? Now if you're thinking about doing something and you think it's very difficult and you keep putting it off That's probably the thing you should do to really move ahead at this point If I'm like like I was avoiding I gotta tell you I battle with this too. I don't want to lie to you Yesterday I had 12 scripts written to do videos And I thought to myself well if I get four of them done since I'm only releasing three a week Then of course, I'll have enough for the next week and that's all I really have to do So I got my four done. Actually I got three done. I went to lunch came back I got the fourth one done and it was early in the day and my wife Was getting ready to go to the doctor and I got one more done I had five done and she left for her doctor's appointment and I thought to myself. Well, you know, I've got five I'm probably pretty good because that's almost a week and a half of videos And I wouldn't have to do anything for a week and a half But I still had seven more scripts seven more and I say scripts. They're more like outlines And I told myself well, let me go ahead and do two more. Okay And I did two more and I think it was up to seven or eight. I can't remember what I don't remember the exact numbers I'm like eight's a good number eight's pretty good But I probably should do one more because that way I'll have nine and that's actually three weeks of stuff to do So I'm doing this battle in my mind. Okay And uh, but I kept reminding myself. I said the jr. You wrote 12 scripts. You said you were going to do 12 Um, so then I think I got to 11 and my wife came home It was getting late the day close to dinner time and I had 11 out of 12 I'm like, you know what 11 out of 12 is pretty darn good. I got to start dinner soon Now keep in mind these scripts take me about 15 minutes to record So you can multiply out, you know 12 times 15 But there's a lot of setup before and after and there's a lot of downtime during those So it's the actual recording time may be 15 minutes, but you know, it could be 30 minutes or whatever So Um, I finally said to myself come on come on You got one more to do you can't do one more and just finish off all your scripts And I did the one more and now I've got 12 recorded today that now I've got a edit and I don't mean complete edits. What I do is I do some basic edits And then I give that to my Video editor and he finishes it up. Hello, Billy. How you doing? Speaking of scripts, can you do a video on script development and maybe script template outline? I have done a video on that. I could do more paul But if you look on my youtube channel, I did that I think just two or three months ago on Setting up scripts for youtube. Um, so if you search that you will find it I can revisit it and I know and you know, that's another thing guys If you're doing content and you say well, I've already done a video on that So I can't do it again. That's not true. You could have a new twist on it It could be a little bit different You can do videos on the same subject Especially guys and I got to get out of here But especially if you have a youtube channel and you see that a lot of people are watching a particular video Do another video that's similar to that video on the same subject or do another video Um on a different subject but is like that video because obviously that's what people like You want to give people what they like that what you want to do on okay? Not what you want to do videos on but what people want and what they need solve their problems help them out What you give comes back to multiplied kindness and generosity equal that Illusive thing we call happiness, which most people believe is always somewhere else Man, that's well put james. That's well put. I'm going to share with you a trick I learned about driving in just a second How's the planning coming for cooking videos the planning is coming awesome? I just haven't done it yet I have some pendant lights. I'd like to put in the kitchen But I was watching some videos last night of a guy who does cooking stuff and his area looks awful So that's not a that's an excuse. I think I need to just get in there and start getting that done Fall and the other thing is once I get started on it. I can't stop So i'm going to be committed to it. So it's going to take a big chunk of time Peace and blessings always everyone. Thank you so much james and let me tell you my hack for driving Do you ever get perturbed? At other drivers, do you ever get bothered by other drivers? I'd like to see your comments in the chat section because i'm going to tell you how to cure all this I'm going to tell you how to cure all this to where you don't get mad at other drivers ever again It doesn't happen. It doesn't happen So put in the comment section. Do other drivers irritate you? Are you in a state where they have bad drivers? Now what's funny is I've been in Most of the states in the united states and I would tell you anybody I talk to about traffic in any state Always say they have the worst drivers. They always do that. No, I've never been to a state where they go Oh my god, we have awesome drivers here. All the drivers here are really good Never heard anybody say that they always say they have awful drivers So i'm going to tell you how to fix this thing about bad drivers Let's see here. I will check out the video. I have a blessed weekend after gang look forward to seeing you next Live. Okay, so here's how you fix the driver thing I used to get really mad when people would cut me off when people would pull in front of me when people would edge me out And I would get angry and it ruined We ruined a few minutes of my time not necessarily my day, but I it made me up tight driving It bothered me when I drove so I developed a plan for this and a cure for this There's it's a two-part cure the first part of the cure Is anybody that wants to get in front of me? I let them Anybody anybody that wants to get in front of me? I let them. It's my rule. I have to do it That doesn't matter if it's inconvenient. It doesn't matter if I'm running late It doesn't matter anybody that wants to get in front of me on the road is welcome to do something Welcome to do something and I won't get mad about it because that's my rule That's my rule to let matter of fact. I have stopped traffic to let people in. Okay. I've done that Um Guys the other day we found a turtle in the middle of the road and I stopped traffic and another car stopped We got the turtle out of the middle of the road so we helped a turtle out but that's beside the point So that's the first part the second part is you don't know who they are And what I mean by that is you don't know that they aren't rushing to the hospital because a loved one just got the car crash You don't know that if they they just got fired from their job You don't know if there's significant other just left them. You don't know them. You don't know what's going on in their life Don't judge their driving don't judge their driving because you you don't know their life You don't know their life and here's the last part of it. Here's the last part of which will kind of make you laugh Some people just aren't good drivers So you can write it off if somebody cuts you off you go probably not a good driver Probably not good at this skill So if you do it that way If you let people in if you understand you don't know their life And if you also understand that some people aren't good drivers, it's hard to get mad anymore It's almost comical. It's like, man, I feel sorry for them. There's terrible at this This is not one of their what they're not one of their skill sets or you can feel sorry for them And say maybe they got something going on in their life that I don't know about Okay, and then you fall back when I have to let everybody in anyhow now imagine Imagine going out in traffic today and everybody had those three things those three things And I had to develop those three things. It took me a long time to do it I mean when I was a young man somebody cut me off I want to jump out of the car and beat the crap out of them Okay, that was that was my solution to somebody cutting me off. I'm not like that anymore. I don't do that anymore Let's see here Any tips on how I can attract some Whale clients like real estate law firms via email, etc. Yes I do have some great ways of doing that Richard I did a video yesterday and it's on how to get more consulting clients consulting clients Which is kind of what you do that video is not live yet, but that will be coming out I want you to look for that video because that will show you exactly how to do what you want That's what that video was on and I put a lot of effort into that video. So I think you'll like that Um, I have plenty of geezers who drive like crap. I just realize it's not worth my anger Like you I let them in front of me man. Is that the is that the best thing to do or what? James Breen worst drivers in new yorkers Yeah, and they're also the worst drivers are in california because I just left california And also the worst drivers are in texas because I now live in texas and before that the worst drivers were virginia because Virginia and they're all bad drivers at all these things. So that's the way it is guys. Thank you so much for being here today I'm not going to cut it off. We've had too much fun too much fun. We've been 45 minutes guys I'm only supposed to be 30 45 minutes. I really appreciate you guys. Thank you so much for being here Don't forget to subscribe don't forget to ring the bell turn all bell notifications So you're notified each and every time I go live give me a thumbs up if you would thumbs up this video Now I would really appreciate it. Thanks so much guys. I will see you tomorrow be here tomorrow 9 a.m We're going to continue this on all through the week all all the way through saturday So all the way through saturday, um, you're gonna have a lot of good information a lot of good notes If you have any questions, please post those in the comment section afterwards I'm going to go ahead and get out of here and I will answer those questions. Thanks so much