 And we are live. So I'm back. I haven't done this one in a while, but I got my good friend, Steven Sistler. We met a couple of years ago at Mastermind Talks and we went through his human behavioral assessment profile. And you kind of, you hit me with like the most accurate reading of who I am. You say, listen, Amir, you're a fucking hurricane tornado. Whatever you set your eyes to, you'll do it. You'll be like this for a very long time. You eventually gonna slow down maybe like your mid-40s, but you're pretty much crazy. I'm like, yeah, that sounds about right who I am. And I'm like bingo, right? And so ever since I've been following what you do and I appreciate the work you put in, I appreciate everything that you publish. And so basically I wanted to have you on this, you know, one of the first many video podcasts over here, talking about kind of something I've been kind of experimenting with lately, but you see it today where you have radical different viewpoints in the world. For example, we can talk about the viewpoints of politics. You have people sitting on the left. You have people sitting on the right. You have them socialists in the far left. Maybe you have far libertarians over here. In your studies, and I know you and I, right before the show, you were talking about your history. If you want to bring it up, sure. If you don't, it's okay. But in your studies, what do you think it's gonna take for us to understand more of each side? Because it's almost like screaming at a wall. No one's acknowledging the information they're hearing. It's like, yeah, yeah, you know, it's like, scream, scream, scream, scream, scream, scream. Doesn't go anywhere at all, proven through history. Yeah. Well, I mean, I think what happens is, there's a series of circumstances or events. You know, you've heard of the inciting incident that can disrupt a society. A good example of that is when the Twin Towers fell, the whole nation came together. It really did come, it lasted like 11 weeks. Right? But the whole nation came together through an inciting incident. So it has to be something outside of themselves that affects them, that causes humans to go back to a very past evolutionary process of community to survive. But intellectual goggily-goog is not gonna work. You're talking about pretty much, I think he's Stephen Younger. He has a book, Tribe, or if you're talking about like Nassim Tlaibi talks about anti-fragile. So certain like black swan events must occur for humans to come together. Okay, yeah, yeah, exactly. It's, I mean, this sounds horrific. And I don't even know if I wanna say it because it's gonna get out from my mind into the world. But it's like, I think about like you do, the country, where people are at, as far as tribal difference, things of that sort. And I think what we really need is a good dirty bomb to go off. Like in my mind, that's going to be a big enough inciting incident. To create a move to solidarity based upon being human. And not representing a tribe among humans. And I talk about this a lot when baby Jessica McClure fell in the well in 1987 in Midland, Texas. This photo's online, and it's gonna have one in my book that's coming out. But the whole town is like gathered in the backyard of this family's house while they're trying to get an 18 month baby out of a well that fell down in there, took them 54 hours to get the baby out. And nobody said, oh, the baby's not really contributing a whole lot to the country right now. Baby just consumes and cries, just leave it in there. Like why we spent all this money, right? Well, that's because of what's known as inherent intrinsic value. So you can't take a baby and compare it to something else because human beings in and of themselves hold value. You can't say, do I sell the baby or sell the car? If you do, you're a sociopath. So solidarity happened and you had different faiths. You had different political standings. You had different ideological leanings all in that crowd waiting for that baby to come out. That was really the event that put CNN on the map, I believe. But the whole point I'm making is it was an inciting incident and then people just became human at that point. And with the social media, with the way our culture is right now, with the way it's turned out where university people have a greater voice than your parents. Like there's these different things that have played out behaviorally that keep certain thought streams in the forefront and other thought streams in the distance. It only takes about 3% of the culture to change a culture or to move a culture and you're in a given direction. That's a tipping point, 3%. And so you got this tipping point where if you just take Congress, government, and so to speak, you take arts and entertainment, you take Hollywood, and then you take education, and then you take news media, boom, 3%. And you've got this voice that's getting all the airtime and human beings, this is why advertising pays so much because it works. So it's these types of things that keep people locked in what we're in right now, but it's only gonna take an inciting incident to get us out. So will that happen? Yeah, it always does. You look at any nation, any country, there's an inciting incident that comes. Anyway, it's not gonna happen by talking about people have differences, how do we fix it? Something else, the planets have to align and that will fix it. I always said, sometimes I wish an alien invasion happens. Yeah, we gotta come together. There's a part of you that wants to believe an alien so bad, but there just isn't enough evidence for it. Yeah, what's that, Fermi's paradox, where they say mathematically there's no other life form, but I don't know, that's been kind of debunked as well though. Yeah, no, give us another 10, 15 years we're gonna find life on Mars. Yeah, but the issue with aliens, not to sidetrack, is we assume, because we always view images of human, what do they call it, anthropomorphic structure. And so we think aliens must look like us, so that's why you see, for example, this gray, tall skeleton, somewhat it resembles man, but why can an alien be a bacteria or some kind of... Yeah, one of the best alien movies, is one of the, I can't call it up, top my head, that weird shaped almond that's floating. Oh shit, Arrival, that's a fucking movie. Yeah, so that's more in line with what might happen, if you see something, rather than, you know, like you see on YouTube. There's also, there's a scientific thesis out there that octopus might be aliens. Yeah, well if you go deep enough in the ocean, you think you're seeing aliens, that's for sure. Yeah, but through going back through your like, because you do behavioral assessments discs, and you analyze human beings. And within disc, you have two types of, two things to analyze. You have natural, who you are, then you have, what's the other one, not natural, adapted, right? Yeah. And so kind of go into deeper of like these two types of profiles that human has. Okay, so one is what I call concealed, and the other revealed. So that's one way of looking at it, or concealed behavior, unconscious behavior, and intended behavior, what we do on purpose. So your natural graph, and again, we're measuring the four primary emotions, anger, optimism, patience, and fear. And those are primarily responsible for how you're gonna do anything in the world. Like no one's motivated all day long by disgust, emotion, but it doesn't trigger how you're gonna act in the world. So the natural graph is self-existence, or separate existence. It's you being you based on what your brain has learned to do over the years that you've been alive in an effort to succeed and survive the world, in all the environments we find ourselves in. It is your character base, and it's fluid. And what that means is human beings adapt to whatever environment they're in. If you're born into a family, you have an alcoholic parent, they don't work, you're struggling for food, you're one of seven children, and you have to fight for the toast. That's gonna have an effect on how you view the world. And so nature, nurture, it's both. The house shows up furnished, okay? If you've had children, you know this. And then- Is there an issue, though, when the two are not aligned together, when there's a huge discrepancy between the two? Well, if you read back to Dr. Stephen Pinker from Harvard, it means his book, The Blank Slate, they used to believe human beings, babies are born like a blank chalkboard, and then the parents write on it, like that's a falsity, that's not true. And this is done through the work with identical twins. Never seen each other before, living in different countries, 40-some-odd years of age meet for the first time, they're both wearing the same shirt, same color, they both have an elastic band on their left wrist. Nature, nurture, yeah. And so there's a large part of who we are that's naturally coming down into the genome. And then, in your parents' DNA, and then there's nature, and the greatest effect on us is not our parents, it's our peers. Because we talk a certain way in front of the peers, but we don't talk that way in front of the parents. Of course. And the peers are pretty cool. So anyway, that natural graph represents what we've learned to do to succeed and survive environments, so it becomes our most comfortable pair of shoes, so to speak, when it behaviorally speaking. And that's based upon emotions. And when our emotions are in play, meaning the intensity on a graph scale runs higher than 50, then we rely on that emotion for all our decision-making. So if your emotion is anger and you rely on that emotion for decision-making, you're decisive. Yes. If you're relying on fear or patience as an emotion for decision-making, you're indecisive. Okay, because it's the only emotional available. Your adapted sense is shared existence. So when I go to work and I work for someone, a corporation or a person, then there are expectations, requests, requirements, demands that are being made on me as an integral part of that organization. Can I meet those requests, requirements, those demands? Or can I not meet them? Well, if I'm not wired to meet them, I gotta change my wiring if I wanna keep my job. So your behaviors and your emotions are altered on purpose so that you can be successful in the job, right? And we do it in relationships. We do it in work. We do it when we get in a car and drive. Like, I've seen people that are kind of meek and mild that get in the car and they're freaking dangerous. It's the one thing they can control, right? So it goes overboard. I'm a tailgate everybody. They do these crazy weird things and I observe this and I'm like, okay, I can get a profile now based upon what's happening here. That's called a high power line, which means they're the people in the passenger seat trying to find the break when someone else is driving because they're not in control, right? So anyway, the natural graph is really a representation of our natural self and what that means. It's our energy, psychic energy it's called for making decisions. So we know how we're gonna make those decisions. When we get in the presence of other people, which is share existence, we change in an effort to meet what they need if it's different from what we want. So I wanna sleep in to nine o'clock. Well, I can't, I got a meeting at seven at work. Crap, I gotta get up and get ready. So my energy levels change, my behaviors change in order to get to work. And then when I get there, I don't wanna be there. I don't like the guy talking. You know, what am I gonna do? Roll my eyes, breathe heavy, right? People do the tap the pen. Like we're showing behaviors because there are demands being applied and we don't wanna meet them. Or in another scenario, we can't meet them. So we say, yeah, I'll do it. And then they leave the room and we don't do it. You know, because we're passive. So therefore we tell them what we think they wanna hear. Then when they're gone, we try to figure out what we're gonna do. So all these things take place. And that's how you can measure where someone is and then what they're doing emotionally in an effort to succeed in the environment and work. So I can look at a graph and see the differences between natural adapted and say something like, this guy will be gone in four weeks. He's gonna quit. And they're like, how can you say that? Well, what's happening in an adapted sense based upon what he's actually like is unsustainable. So the closer they are together, the better. Well, that can be true because you're not having to adapt. So if your graphs look extremely similar, you're either in your niche or you're not being managed. And so when we're being managed or macro or micro managed or over managed, then that creates stressors if the way they want us to do something is not in line with the way we're wired. That creates stress points. So have you found out though, through your practice and studying this that people can change their innate hard wiring? I never, I've never in the 15, almost 15 years I've been doing this, I have never recommended anybody change their innate wiring any more than I go to your house for dinner and look around and say, dude, you got to tear all these wires out and rewire this way. That's a lot of work. So what I do and what we specialize in here at Behavior Resource Group is when we work with people we say, here's how you're wired. Now what's the best scenario so that you can operate at peak performance? In other words, how can you be you and get paid? Yeah. And so that's the goal. So less than 25% of the population is operating in actual talent in their work. Everybody else is in potential talent. And so you're potentially talented and if your brain is this way and your environment agrees with it you have all the opportunity to move into actual talent. What happens is, we're wired a certain way we go to work and have to do something that goes against our brain grain and we'll never be talented there even though we have talent. Here's a great example. Company hired a guy before they hired me they just hired a guy. I was recommended to them because they had him in training for three months and it was coming to the end of that training and they're like he ain't gonna work out after 30 days in the field and getting paid. So the company called me, I profiled that person talked to them on the phone didn't tell him he wasn't gonna work out that was their job but they hadn't told him so that's given me a sign that is the problem there is he didn't even know how they felt about him and they're gonna fire him. Like how did that not communicate? But that's typical. So the guy had attention deficit disorder he was unconventional, he had a scattered brain type all these different things so I said, what's the problem with this guy? Oh, he forgets his laptop, he's late. Blah blah blah, I'm like, yeah, that makes total sense that's how his brain is. So why did you hire the guy? Oh, he's super connected. Oh, really? So you hired him because he's connected but you fired me because he forgot his laptop? I said, you hired him for his strength but you fired him for a weakness. Yeah. I said, why don't you hire him for his strength and then hire him and then use him for his strength? Like the one thing you hired him for you're not even given a chance, how does that work? And they're like, oh my God, never thought of that. What do we do? Put him in the field for 90 days and then leave him alone and let's see if for being forgetful gets in the way of his likely superpower which is connectivity. Put him in the field for 90 days. Within 60 days made the biggest sale companies ever had since the early 1900s. It's amazing. Because he was focused on his strength and they weren't saying, no, you're annoying me with that strength. So once you analyzed his strengths and analyze his behavior, this profile, is there a set, let's put it this, is there a set recommendations you give people saying, hey, based on your natural and innate, we believe that you're best suited for X? Yeah, so I'll look at a person and say, so, you know, and we have another report called an IMO report which is an integrated motivational orientation. So what motivates us? What causes our brain to feel good? You know when the brain feels good, you're more productive, right? Oh, yeah. So we wanna be in a situation where our brain is always feeling good. We're gonna get the most productivity out of a person if that's the case. So if they're what we call a freedom seeker which means they need autonomy, personal freedom, independence from not dependence on and they have less fear in their emotional database, they're independent in that regard. They're spontaneous in the way they think. They're not a planner, they're intuitive. So if you've got a person like that, the best thing to do if you can, let them work from home. Right? Now, more and more companies are doing that. But no, no, no, he's gotta do this, gotta do that. Okay, well, if you hire him and you do that, you will not get their full potential. And number two, they might not even last. So screw your little policy that says, well, around here, we screw people is what you're saying because if you're gonna work for us, you gotta do this no matter what kind of brain you have. That's just cattle. Like that doesn't work. Like you have to respect people and how they're wired and get the most out of them by appreciating the type. And so I'll say, you know what? I don't know what your policy is, but you kind of need to be a little more hands off with this person. The more hands on you are, the less productive they're gonna be. Now, if they're not good at what they do, why did you hire them? Like it's not just behavior, it's skill. Like, are they versed in this? Are they skilled in this? You know how many people hire salespeople that were like formerly a chef or formerly, you know, this or that? I'm like, why aren't you looking for someone who's been involved in sales and has already proved a capacity for selling and have they have a skill, right? We don't even know if they have a skill for selling. I know how they think, how they, I know how they'll sell, but I don't know if they're skilled at it. So usually the people saying they gotta work from the office is like managers don't wanna keep their job because they don't wanna be kind of, like, oh, we don't need managers now. Yeah, yeah, I know. But you gotta realize like a lot of managers, they don't create the environment, they wanna control the environment. And when that happens, everybody's like, you're putting everyone in these little straight jackets and then sending them out to do your bidding. And you just can't do that. You gotta, our goal here is helping people understand there need to be some environmental changes if this person's gonna be successful. If you can't do that, then let's find somebody. I mean, if you're gonna remain a salad, let's find you a tomato. You know, if you're gonna remain a toolbox, let's find you a hammer. But don't go putting the tomato in the toolbox and then telling me this isn't working. Of course it's not working. That doesn't work. Like people are very special and we're very unique. I always struggled working for people. Why? Because they're always telling me how to do something. I'm an independent thinker. Like I can't do that. I might not even think you're smart. I mean, so that's gonna be a problem because I have an innate need to control my space, my environment and my future and not give the wheel to you when you're a drunk driver. Like I can't work in that environment. So if I was in the corporate world, I would be unsuccessful in a lot of these different situations. You and me both brother, you and me both. You know, and people think to me, oh man, I gotta wish you worked at this company. It's like, no you don't. Like I could be your biggest problem. Even though I understand human behavior, it doesn't mean that I'm going to be able to acclimate to the way you do things there, right? And even when I was involved in working with youth and different things, people like, we want you to do this, we want you to do that. It's like, only if I can control everything. And they're like, what? I'm like, I know that sounds terrible. But who are the, I can't do it otherwise. So what kind of profile are these people that I just want to control? I've always wondered like, why is there a necessity or a deep yearning need to control others? Okay, so that's a deep question. It's a deep question and there isn't one answer. Oh, this, that's not how it is, but there are a variety of reasons. You know, and I could see where there's a deeper need because I know when you enter what we call the need zone on a graph, right? So it's called a power orientation or element. And what it represents is the need to have authority that's equal to or greater than your responsibility. That's basically what it means. So it's a need or is it a want, right? So if I want a wife, I'll find a good one. If I need a wife, I'll marry anyone. So need oriented decisions are never the best decisions because they're trying to meet something insatiable. And so if I need to be in charge versus I want to be in charge, then I'm gonna have predictable behaviors around being in charge. I'm gonna want to always have available to everyone around me signs of my authority, like a cool business card with my name on it, my name on my parking space. You know, I have reminding people, remember you're not in charge, I am. You know, people that do this. And the reason being is cause being in charge is a need. Never give a person power who needs it. Ever, like that's like behavior 101. It's interesting how certain people gravitate to certain professions, like the power status professions. Okay, yeah, that's where you find all the sociopaths. The power roles. Clergy, law enforcement, CEOs, lawyers, heart surgeons, military, you will find, you know, functional sociopaths. And a great book that'll cover all your bases on psychopathy is The Sociopath Next Door by Martha Stout, PhD. That's fantastic. And if you're an audio listener, you won't be able to stop. There has to be some kind of evolutionary reasons why sociopaths exist. They have to fit in the role of the tribe somehow. I mean, you could put them in a tribe, but I think it's an abnormality in the brain. You know what I mean, they can now scan your brain and tell if you're a sociopath. Yeah, I see that in the MRIs, yeah. Yeah, so your amygdala is shrunken and you have less activity in the bottom part of your frontal lobe and your cortex. Like there's things that will determine potential psychopathy or when you're nine, you're like in the backyard stabbing frogs. That's the easiest way to find it. Yeah, I saw that correlation between abusing animals at a young age and becoming a sociopath. Yeah, yeah, that's the best, you know, abusing animals at a young age and like kids, I remember kids that would put firecrackers in the frog's mouth and laugh like, oh my God, that's hilarious, give me another one. Like that's a lack of empathy for life, right? That's a sign. Not all those people are serial killers, right? But they will lie their way to the top. They will throw people under the bus and relish it. You see a lot of this in government. That's another place where sociopaths gravitate. Congress, it's all power, it's all authority. You know, people think politics is all about being a public servant. Are you like on crack? It has nothing to do with service. You want to be a public servant, join the military. But if you want power and authority, become a politician. Yeah, you know, one of my favorite people I studied, Joseph Campbell, he talks about no matter where you are in the political spectrum, it's always about aggression. It's either my way or the highway. There's no compromise. Like you're gonna do it this way, that's it. Right. And what does somebody enter politics at all? Oh, I wanna make the world a better place. No, you wanna control the policy. Yes. You want to drive the car this way because you see it going that way and you disagree with it. And if you get in, you can get the wheel. And that's what it's about. It has nothing to do with serving people. It has everything to do with serving people. It's virtuous signaling too, because if you want to just serve people, just shut your mouth and go do stuff. Exactly. You know what I mean? You don't have to make a proclamation on fucking Facebook. It's like, yo, I'm doing this. Shut the fuck up, man. Go do something. Like shit. Oh my God. Yeah, yeah, the biggest acts of kindness I've ever done nobody knows about. Like I don't, you know, do that. I mean, I'll be driving in my car and taking pictures of stuff and putting it on Facebook and all that. But then you got people like, they're doing all these service acts and they're videoing the whole thing, like video and giving food to the homeless. Like, what is that? But there's so many things there. We could talk a whole podcast about it. But anyway, the whole political thing, it's power and authority and control. And that's all that is about. Now there's nothing wrong with taking charge, being in control, taking control of situations. We're glad when things go arrive that there's somebody there who takes control and gains control or the plane goes down. There's 100 people in the plane, 60 survive and somebody stands up and said, all right, we got to get a fire going, quit your crying, but we're happy. Someone's got some direction and they're making me do something. Else we're all going to waller in ourself pity and these people are going to do this, these people are going to do that. That's why I like some of these reality shows. Like Breaking Bad or Lost or anything. I fucking love Breaking Bad. You see these behavioral personality types assume their roles throughout the process. And what's great about Breaking Bad is you've got Walter White, who is a engineering type chemist thinker and through the eight seasons, he turns into a sociopath. Yeah. For me, it's like fantastic. And of course, you know, Jesse, he's the influencer, he's one with all the friends. So he implores him to get out and build a base, right? And he can't keep his stupid mouth shut because he doesn't think he feels. The whole thing is fantastic. So if you understand what's happening in the brain, you can start predicting, you know, what'll happen. But where do we go in the future as humans? But like, for example, on the subject of politics, for me, I don't like labels, but for me, I'm a firm believer in limited government, sovereign identity, sovereign individual rights over this whole group think, group collective. And so we have, you know, you have a bell curve and obviously you have the far left, you have the far right, libertarian socialism. And they can be screaming facts on both sides, X, Y, and Z, but no one's actually listening at all because they all they care about is their perspective. Right. And so like, you know, for me, I'm more on the libertarian leaning side and I don't want to be stuck in the eco chamber myself. You know, our family comes from former Yugoslavia. We live through a socialist system, you know, very ugly system, former Russia, ugly system, former China, ugly system. We've seen it firsthand. It's not like theory. We've lived through the process what socialism creates. And so like, I'm trying to figure out how do we destroy or how do we mitigate cognitive dissidents or how do we start actually finding more of a common ground to communicate as opposed to like blah, blah, blah, blah, both sides just screaming at each other. Yeah. Well, I mean, there is a way to do it. I mean, if you haven't read The Righteous Mind by John... Hi, hi. Yeah. Yeah, John VIII, The Righteous Mind. Why good people are divided by religion and politics. Fantastic book, but he basically breaks that down in a real comprehensive way of how this is done. So there's two parts of your brain. When I say that, I'm seeing that not as a brain, not as a neurologist who really knows the brain intricately, but because your brain is more like a cake. There's ingredients, but they're put together and you have the cake, but you don't open the cake up and go, there's the egg. It's in there, but it isn't, right? So although you have areas that do have certain functions, your brain works as a whole. Everything's integrated in so many levels. You can't compartmentalize it like that, but we do to make the talk make sense and that's what I'm doing. So there's a part of your brain that is what Hague calls the rider of the elephant. And then there's a part of your brain that he calls the elephant. So there's the elephant and it's rider. The elephant is the big elephant in the room. It's the biggest part. And that is your emotion, your visceral limbic orientations, heartbeat, lungs, white cell count. We're not thinking it, we're not sitting there going, ah, trying to keep our heart beating. It happens, right? It's very ancient. It's in the lower reptile part of our brain. And then the limbic system, all the emotional circuitry there that has these feelings. So whatever you feel is that elephant, the rider's on top of the elephant and he's moving along with the elephant and he's the reasonable part of your brain. So your reasonable mind goes with your feelings, right? And while this is taking place, rather than the reasonable part of your brain making the elephant stop, it can't because it's too big. So what the rider of the elephant does is justify why the elephant's going in this direction rather than verify if it's the correct direction, right? So this is what happens with human beings. When you're trying to talk like you and I let's say we have a difference of opinion. I could tell right now, if we were vehemently on opposing Polarans, you and I would both listen to each other. Sure. We would laugh. We could still go to have coffee afterwards, right? Sure. We're sensible people. Our IQ is at a certain place. Our emotional intelligence is at a certain level. There's a lot of factors that are playing into why we can do that. Most people can't. Okay? You've heard of the 80-20 rule? Mm-hmm, period, yeah. Use that for intelligence, okay? And so the people that can do these things are the minority, not the majority, okay? And hold this thought for a minute because I just thought of something that's gonna play right into this, what I'm telling you about having this, able to have these conversations. Out of my profiles, there's about 36 different patterns you're gonna get. The 47% of our country is only two of them. Wow. I mean, let that sink in. And they're passive and they're not take charge. They're hope and doubt or hope and imagine. But none of them are make. They don't make it happen. They either imagine things happening, hope and things happen or doubt things will happen. And a combination of those three, the Trump types make it happen less than 4%, okay? So it's a wonder that less than 20% of the population is in the voting block, you know, because more people that are more about making something happen or control something, it gets diminished, right? Everybody, most people are followers. But this kind of scares me. Moving like populism scares me. Even like Plato used to tell him, Plato's Republic to talk about democracy is highly flawed. And I agree, like I think direct democracy, some people hate me for saying that something is a highly flawed system because it's so easy, you can easily manipulate and sway public opinion. Like look at Edward Bernan's nephew of Freud, like the Godfather of modern day propaganda over here. And so it's like, what do we do as a society? Obviously, cultural context matters. That's very important, like what do we do to kind of, well, I want to say educate because it's not educate, it's more awareness. Like how do we create awareness that we create a more, I would say one negativity, it's social media is fucking everything up. It's highlighting the worst of the worst behaviors. Like Ernie Wilson has. To have these conversations, you have to appeal to people's elephants and not their riders. And you have to appeal to their emotional being. You have to, how do you do that? You listen to what they're saying and say, you know what I know exactly what you mean by that and I know exactly why you're thinking that. And you know what, you could be right. Now you're going to be like, oh, well, what do you have to say? And I'm not doing that to patronize you. I'm doing that because I really care about how you feel, right? So the more intrinsic value, the more valuation you have of other people, it's called feeling into people, it's empathy. The more empathy you have, the better the conversation is going to go and the more the sharing of ideas will take place. The less empathy you have and the more emotional distancing takes place between you and another person. This is why when you get on social media and they can't see you, they don't know who you are really, where you're coming from and you do a tweet, it's the greatest emotional distance between you and whoever's going to read it. You don't even know who they are that's going to read it. But now you can say the most bizarre, ridiculous things. But if we're sitting together having coffee, you know what I know, there's going to be certain things we ain't going to say. Yeah, right? Are you familiar with Chris Vost, the FBI negotiator? He wrote the book, Never Split the Difference. Oh, I've heard of the book, yeah. Oh, you got to fucking read it. But he has a chapter in the book called That's Right. And he's like one of the best ways of negotiating with anybody is getting them to say that's right, understanding their viewpoint on an empathetic level. Of like, I get it, man. I get it. And for them to say that's right, you understand. Yes, and the friends that I have that have differences in opinion that I have, that's the relationship. We respect what they think. Now, none of these people are sociopaths or functional sociopaths or non-empathetic people. I do not make friends with those people. The people I make friends with tend to be somewhat like me or at least better than me. So I love a lot than my friendships. I'll help anybody, but I'll hang around only certain people. I only hang around people I want to be like. And so in that way of doing things, you grow and you become more informed, more enlightened and things of that sort. So if we're going to make a difference in the world, it's only going to happen in our one-on-ones. Yeah. But this kind of scares me then, like... Yeah, but this also scares me where you see what's happening. I never went to high school. I don't believe in the modern educational system. I think it's failed us. But you look at modern day university right now, they have safe spaces. They have only one way of thinking. You're not allowed to voice your opinion. I'm like, how is this healthy for society? It kind of reminds me of the... Yeah, that's not gonna last. No, hopefully not. That's not gonna last. It's a phase. So certain brain types and emotional people are getting their day in the sun. Great. It's your turn anyway. So that'll happen and it'll move on because it's not sustainable. It can't sustain it. My opinion, my educated guess is education is gonna move to an online platform. And people are gonna be teaching from their living room or an office, like Jordan Peterson. And you don't even need a university, not we have YouTube. My son, he's a scientist. I mean, ants and beetles and he's got more on YouTube than they'll ever get anywhere. And now it's good to be with the person like in a classroom and talk with an instructor and read the body language, feel their emotions. Like you can't replace that. That's discipleship, right? You can't replace that. But for just becoming more informed, you can get all that online video, audio book. More people are getting university educations driving to work today and better education than they ever got at school. Simply because of the way things are changing. So we're really in flux right now. Yes. Whenever there's flux, there's massive chaos. Yes. Yeah. And whenever there's change that's happening, there's a great degree, there'll be a great degree of unrest, people being upset out of an emotional position or something they've been in for a long time and now they're being unseated. And so when the baby has to be, isn't allowed to play with the spider, it kicks and screams and blah, blah, blah. And then after a while, it gets over it. But the initial, no, you can't play with that. I know you can play with it for about 10 minutes. I didn't notice it. Oh, now I'm gonna shake your fun away. There's outrage, there's emotional outrage when that happens, but then it's okay. So right now, there's a lot of emotional outrage that's happening. And what human beings will do is what they do best, survive. So we will survive it and we will be better for it and we'll evolve through it. But right now it is a mess. It's a mess. Hopefully, I think, let's fast forward a decade from now. I think looking back in hindsight, we realize how detrimental for the psychology of human social media is and will become to a greater degree. And I think in the future, a lot of new startups and companies where there's gonna be movements of like minimizing tech exposure, minimizing, who was it, it was on, I think it was Eric, was it Eric Weinstein? He was on Joe Rogan's podcast, no, it wasn't, no, it was Jonathan, what was his last time again? Jonathan, hey, he was just on, yeah, it was him. He was talking about the correlation of young female suicide rates. And when Facebook just started to kind of explode in popularity in 2012, in 2013, and how it was extremely detrimental. And I'm like, I agree, I'm like, think about it. It's like, you have all these social cues, social pressure, cognitive biases being bombarded on you on a 24 seven basis and your dopamine's getting hit, your serotonin's getting hit. No fucking shit, your brain's gonna be whacked. Yeah, yeah, it, you know, it isn't good. You know, I was in the airport not long ago and there was a poster in a frame behind glass in one of the hallways leading out of the terminal. And it was a denteen commercial. I haven't seen one of those in a long time. And it had a woman kind of leaning into the open door of a taxi cab in the back, whispering in a mail in the guy's ear. And at the bottom it said the original instant message. And when I get like choked up when I read it, when I saw that and I'm like, oh my God, remember that? Like society is so different right now. Like think about touching, right? Just human touch. You go into the bathroom at the airport. You don't touch the faucet. You don't touch the toilet. You don't touch the paper towels. You don't touch anything. Everything's automatic, right? So we're getting more and more touchless. Like I know they tried to enact a law in Massachusetts where it was against the law to sit on Santa's lap. Really? Yeah, because they were already worried about lawsuit. Yeah, I get it. They have to wiggle the wrong way, I don't know. But these different things that are happening, it work, no hugging, no touching. So what happens is when you don't allow meaningful touch, which is a human, fundamental or axiomatic element for the brain, then you're gonna create people who touch wrong. Yeah, or you create like schizophrenic or crackdowns. All the touching goes now. That goes crazy. So the very thing you're trying to prevent, you create. I don't know if you remember this one, the shuttle, the original shuttle blew up. What is it, 1986, 87, 88? Yeah, something like that, yeah. And the school teacher, Michael Smith was one of the pilots and the shuttle exploded. I watched it, I was living in Florida when it happened. And I think it was 1990 when they found the recorder from the shuttle disaster and they listened to it and there was a spot on there where right before the explosion, like six seconds, I believe it was before the explosion, I think it was Michael Smith said, uh-oh, meaning they knew it was gonna happen. And then you can hear a faint whisper in the background, somebody say, give me your hand. Like, so here we got a bunch of smart people because you're not stupid if you're in the shuttle. Yeah. In the shuttle and when it came down to like this life or death, worst moment imaginable, someone decides to touch somebody. Not say anything, just hold a hand, right? I mean, think about that. Like, that's how humans are wired for deep, meaningful communication in touch. So this whole social media thing, again, it's good, it's come on strong, it is what it is, but it's going, you're gonna find out all the terrible things and then you're right. Normal people that have common sense will begin to like, you know what, we're pulling back. Like already right now you go to certain masterminds, you gotta put your phone in a box. Like you can't even have it. Like, cause they've learned before anybody else because they're all thinkers. Like that don't work and we're not gonna be present if we get the phone. And so Simon Sinek, you know, he's talking about some of these things. But we're figuring it out, but we're learning right now. We're learning what not to do right now. That's where we're at. And it'll fix itself. It always does and we'll realize. And then we'll look back, remember when, you know, a fax machine was the size of a suitcase. You know, that's what it'll be like. Remember when there's all this social media craze and that's what'll happen. But there is no formula for stopping it. Human beings have to learn that when you touch the stove, you burn your hand and then they stop touching it. And sometimes, you know, they can't learn any other way. And that's what's gonna happen in my opinion with all this social media coverage and the way we're doing things and all these heated debates. And you can't, who was the newsman in the Midwest? It's horrible, but Martin Luther King Day is what he wanted to say. But he said, Martin Luther Coon Day. No, you did, shut up. It was just, it was like, he didn't even finish the word but you knew there was an end coming but he stopped himself. It was just a slip of the tongue and he wasn't thinking or whatever. He didn't even know- What's that called a Freudian slip? A Freudian slip, but he didn't even know he had done it until the next day when basically he got fired. Yeah. And so when Don Lemon comes to your defense, you know you're innocent, right? And so Don Lemon and some others were like, that's ridiculous. I mean, we've all done that. We make mistakes- Well, hopefully people start waking up and realize, listen, everyone fucks up, everyone makes mistakes. It's a different when it's acute versus chronic and even though I'm not religious, there is a saying in the Bible, ye be the first one to cast a stone who has never sinned. Fuck, everyone has fucking sinned. Yeah, oh yeah, it's part of life. It's a human nature. But you see, to catch people, puts you in a particular tribe. Yes. And so there's this alleged tribe of purity. That's so funny coming from some of the most impure people. Right? I mean, look at the Harvey Weinstein thing. Until it was popular, no one minded. Yes. Everybody just looked the other way. I mean, who's the guy that did Bohemian Rhapsody? Oh, fuck, Malik, something. The main actor? People are saying, people are calling on him like, why, allegedly, a petrified. He is? Yes. Oh, shit. So I just heard this came out the other day and then- Why is everybody, where's me too? Why is everybody silent? Well, he's making the money. I mean, he's making people money. Well, this is virtual signaling again. If it doesn't fit in the narrative of virtual signaling or somehow having some kind of beneficiary effect on certain shareholders or there's some kind of agenda, somebody benefits at the end of the road, never sees any light. No one cares about it. Right. You think Gillette really cares? I'm gonna go flying, fuck. About two boys wrestling in the backyard, they're gonna run, break it up and say, that's not nice? Yeah. Or is it because for the last six years, their profits keep dropping? Yeah. Like, I mean, it doesn't take rocket science to figure out what human beings are doing. People are in business to make money and all the decisions they make while in business are about money. They're not in business to be moral. These people, you know, Hollywood aren't preachers, but they're acting like they are. Preachers are what they make fun of and yet they're trying to be that. But it's not real. Hollywood's sick in its own twistedness. Yeah, it's a lot of sick people. In that tribe. But, you know, it's, I don't even have a lot, I'm at a loss for words for some of it. I did, it's hard to fathom, but it's just what people do. But if you understand how people think how tribes operate, then it all makes sense and it's more palatable because you're like, oh yeah, yeah, I predicted that. Oh yeah, yeah, I know that's what they're gonna do. You know, it comes down to this whole Jesus narrative. You know, father, if they give them, they're stupid. You know, I mean, it's like, you got to find a place in your brain to be able to categorize people as you know what they just don't get. I would say an individual is highly, as you mentioned earlier, highly intelligent. We can sit down and we may come to, I have rapport for each other or common ground, but it's the fucking group thing that scares the shit out of me. This populism, this, you get so absorbed in this group thing that's like, you don't think for yourself, you're not rational, you don't even digest the information you're receiving to earn internalized to then implement it with your own viewpoint of your own life to kind of like, then like, what is my take on this information that I got? And then how does that reflect with the, with what I believe already? And does that change my viewpoint? No, none of that, it's just regurgitation. Right, and a lot of the people in these group think dynamics are not thinkers, right? It's group, it's copy, they just copy, they parrot, you know, you watch these hilarious but sad videos on YouTube of people like going out saying, so what do you think about, and they'll say a politician and about their policy, but the policy they're talking about is their enemy's policy. I saw that. Right, and then it turns like, oh, I think that's excellent. You know, I'm definitely voting him and that's the reason I'm doing it. Yeah. And you're like, what? Yeah, but who knows the policies? I always said for people to vote, there should be some type of like minimum acceptance test where it's like you have to understand the policies of the people that you're voting for and you have to pass like kind of a quiz. Yeah, you're gonna take a blood test to get married. You still have to do that, right? Yeah, I guess, I don't know. You're gonna take a blood test to get married, to get your marriage license. Yeah. Well, no one's gonna be living in my house with me, like, but yet when it comes to voting, you don't even need a driver's license now. No, but it's scary, man, populism, voting scares, that's the one thing that really scares me for humans is like it's so easy to sway them to vote a certain person. Yeah. It's like, do you even, like, okay, we'll take the person's policies out of the equation. Like, do you even understand, like, who this person is, what their track worker is, what they're trying to change, how they're gonna change it? Like, have you done any of your due diligence? Then have you done due diligence on the party? Then, like, none of that. It's like, oh, because she's female, I'm gonna vote for her. Like, is she the best fucking candidate? Like, fuck me, man. It's like, you're just gonna vote because they look like you? Yeah, well, you know, they, I think it was hate who did this, or at least he talks about the experiment where they took a bunch of college students and they took a bunch of candidates that had already won their offices. And they had the headshots. And of course, the kids, they didn't know who they were. And they said, who do you vote for? Who do you think wins? And they got 70% right based on a headshot. Wow. 70% accuracy based upon looks alone. That's how people vote. You got a minority of people that are thinking through a vote. You got a majority of people voting on teeth. Man, we need to make kind of like a council or some kind of like a more stronger republic when it comes to voting system. Like, I rather have, okay, for example, let's say they wanna build like a new nuclear power plant near a certain neighborhood. I'm the first, I'm not fucking smart enough to know if that's the correct answer or not. I don't know shit about nuclear power or the side of, I don't know, no, I'm fucking smart. No. How am I gonna vote on this shit? Right. But like, if I find like a nuclear scientist that understands, I'm like, yo, I'm gonna delegate my vote to him. Yeah. Listen, here's the enigma here. It isn't gonna get fixed. And the reason why this isn't gonna get fixed, this whole populist thing you're talking about, is because it's advantageous to the leaders to keep it this way. Of course it is. Okay, it's very advantageous to have people voting based upon how they feel or what group they're part of. Yeah. So, if you're wondering why there's a real push to get non-citizens into the country, it's because they vote a certain way. If every person breaking down the barriers of America was a libertarian or a Republican, the Democrats would be building the wall. They'd get themselves. They'd be out there building their own wall. Everybody knows this, but nobody can really talk about it. And then the people that don't know it have cognitive dissonance in the different direction. And so, and you know, people listening to us right now, they're saying, well, you have cognitive dissonance. That's why you're like, answer correct. That's correct. So that, but we are open for the conversation and the discussion and even changing our minds, which I've done. And I continue to do. And the people that know me and know me well, know that's one of my virtues. And so, I can speak about it. So, we're gonna do what everybody's always done. We're gonna push through. We're gonna keep our own direct space safe. We're gonna protect our families. We're gonna associate with like-minded people who are empathetic and caring and we're gonna do the best we can with what we've got to work with. And that's all we're gonna do. I love it. I think we'll wrap it up at that. That's a great way to end the segment. I bet there's a bunch of people who are really interested in what you do. What's the best resource for them to reach out to you? Well, you could go to behavioralresourcegroup.com. The easiest way is maybe Google Steven Sissler. I'm probably like on the first three pages that'll come up there. Amazon put my name in there. My personal best-selling book right now is the four people types and what drives them. And some of the stuff we've talked about is in there. I'll make sure I leave a link below this video too. So I highly recommend check out Steven's work. It's been, for me, it's been remarkable and what he does is amazing. I appreciate that a lot, Amir. But yeah, so now it's good. I've always enjoyed talking with you and definitely watching your presence online. Sometimes I actually laugh out loud. I got no filter. Yeah, I know. All right, brother, always a pleasure, my friend. Yes, thank you, sir. I'll talk to you soon, man. Cheers. Yeah.