The New Crew: Secrets Of Innovative Product Development Teams





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Published on Dec 13, 2012

Much like IT, Product Development is, as they say, a changin'. Market pressures have become more intense, while competition moves faster and faster. Traditional product development practices are migrating towards more dynamic iterations to find a winning formula - faster.

In this workshop we'll explore secrets of product teams which accomplish this "formula" for innovation success, again and again, including:

Innovation milestones for a new process to overcome the limitations of traditional methods
Importance of cross-functional teams, their respective roles and deliverables in the process
Examples of best practice for a team of one or many
Metrics for assessing success and continuous improvement in the product development cycle
Participants will leave this workshop better prepared to build, lead, and participate on adaptable, innovative teams and deliver quality products that people want, faster.

Rob Keefer, PhD, is a Principal with Pomiet. He has over 20 years of experience as a human factors engineer, software engineer, and technical consultant. He has led the development of complex, interactive products with Raytheon, Thomson Learning, Major League Baseball (mlb.com), FedEx Office, and more. Rob works with teams to ensure that the user's perspective is valued throughout a product's development. He has authored several articles, white papers, and presentations on a broad range of technology topics, including Agile Software Development and User Experience Design. He holds a Masters in Human Factors Engineering and a PhD in Computer Science.


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