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How Eating Grubs Adds to Vietnam Trip Experience - Jason Anello

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Published on Jan 4, 2010

In Chapter 11 of 13 of his 2009 Capture Your Flag interview, shortly after his divorce, Yahoo experience marketer Jason Anello travels to Vietnam to design and build Internet Cafes. While there, Anello embraces the overtly foreign nature of Vietnam and its people, traditions, and customs, creating new experiences to complement his father's military service there and that from Yahoo. Traveling alone, Anello accepts the differences and immerses himself in strikingly different scenes, including eating grubs with a family in a colonial French Vietnamese village hut. For more, visit http://www.captureyourflag.com/

Erik: So as someone who travels abroad both personally and professionally, what experiences have proven most transformative over the last three years?

Jason: When I went to Vietnam I went to Vietnam to do Yahoo internet cafes, so it was Vietnam and Philippines, it was a whole South East Asia thing, and during that trip I took some personal time after that. This was also shortly after I got divorced and so everything in my life was up in arms. I was a home owner, married, and headed down the baby road and then a few months after that I sold my house, got divorced, no baby in sight and I had to go to Vietnam to go do internet cafes. And my father`s a Vietnam vet, so there was also this idea that Vietnam was maybe this because of his experience, and everything I know about Vietnam, the war rather, and then I entered and had to go in and talk to general contractors and really get into the culture but because of the mindset of being alone, sort of solo, and having been in a duo and a totally different state of mind, I think those floodgates were open and I was able to absorb even more of the culture because of the place I was. And then when the work ended and I went into the personal side of things, I got myself so deep into things I was on the back of a motorcycle riding through a French hill town village where I don't even know what language they spoke where there all these different village people, I was eating grubs in somebody`s little hut house and I was totally immersed in what was going on, I got myself really, really, really deep in there.

Erik: And how did that leave you upon your return?

Jason: It took my already open view of people are just people in my accepting way but having been so immersed in this completely different culture, probably for the first time because Europe all the other places I`d been up until that point they`re not as foreign as what I experienced, and so it really sort of turned the gas up on that accepting way that I have and that just kind of opened whatever blinders I had and it made life more fulfilling as I went through New York City life.

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