 Hey guys how you doing? It's Andy Elliott. I'm here with my man Tony today. Hey what's up everyone? Hey check this out guys. So we're having a conversation this morning. We're doing a little role play and crushing it out and we actually had a conversation about something and I want to share this with you. This will be the first cell that is probably the most important cell that you will ever make in your life okay? And Tony has some good inside information about this. Obviously he talks like a doctor sometimes so I'm like Tony, breathe down. What are you trying to say? And my point is is that this is a very good topic. If you want to become one of the best cells people in the country if you do you have to understand this. Making the decision to become the best is a lot of mind in my right. It's not having your mind made up that you can become the best. And what we're talking about today and I'm gonna have Tony talk about this for a second and why that this video would be important to you is because if you're wanting to elevate your game let me give you an example. A low self-limiting belief could destroy you. If you think for some reason right that you watch me and I and I help you do training and you're like man that guy you know I can see how he can make it but I you know I don't think I can make it. That would be a low self-limiting belief. If I say hey I made 700,000 a year selling cars and I tell you that you're capable of the same thing you're like man if I if I had 100 I would be doing great. Those are that's a mind deal okay and that is blocking you from finding the best you okay. You have it in you and I'm talking about money today this isn't about that. This is about just understanding how this can control and change from meeting somebody to negotiating to goal setting. The first cell that you will ever make in your life you're going to learn in this video right now and this cell will help you make and sell everyone else and sell yourself. So with that being said do me a favor give us a thumbs up on the video shoot a comment below if you have any questions you guys know our cell phone it's 918210 0254 you can reach out to us anytime we're here to help you get ready for a video I think that's going to help you crush through. Hey guys it's Andy I'm going to be giving away a couple beach vacations lots of free content make sure you're following me on Facebook Instagram Twitter and LinkedIn. Guys have a great day and don't miss some of this great stuff coming out. So go ahead. Yeah so first of all what we're talking about is bias and bias is essentially any type of belief that you have about something or yourself or someone else it can be like Andy said a self-limiting belief that's holding you back and if you can understand this concept that we're getting ready to talk about you will close 9 out of 10 people that you meet yeah well and easily and let me tell you why so you can understand why it's it's not even about the skill okay because the skill could be there but the skill could get trashed because of the bias right correct and what that means is it so we title this the most important sale you will ever make so let me explain this to you so here's the definition we call it we call this confirmation bias it says it's looking for information that confirms your bias which is concerned confirms how you feel about something am I right correct your mind your mind is constantly looking for information to back up how you feel so if you think that you're not worthy understand this your mind is looking for reasons to back up why you should not be worthy exactly if you feel like you are worthy then your mind is constantly looking for information to support why you are worthy okay and that's what Tony's talking about and I want you to understand this because this this goes really far your mind is looking this is your brain okay your brain is looking for information to back up how you feel about something and it's also ignoring information that contradicts it correct so explain yeah so essentially you see someone pull up on the line if you believe that person cannot buy you're going to look for information that proves they can't buy yep and you're going to ignore the information that shows that they can or even that they or those are what want to or a way to help them buy yeah that's what he's talking about on a practical level whether you're meeting someone uh negotiating your goal setting you're going to look for the information that confirms what you believe so so if I set a goal for a time particularly so let me ask you I saw 14 cars last month and this month I set a goal for 20 today's the fourth it's March 4th it's March 4th I have zero cars on what does my bias feel like does it feel like I'm on track to hit my 20 no right so what happens Tony well essentially what you're going to do is you're going to hold back and you're going to drop your goal of 20 down to confirm what your bias is yeah which is you believe that you really aren't going to hit 20 and then guess what the fact is if you would change the way that you think and believe that you could hit 20 understand this okay your mind controls you or you control your mind it's that simple your brain is going to tell you your brain is is this a brain that's funny all right your brain is going to tell you right that was comical we're not editing that either we're keeping it on it's going to tell you that you can or you can't am I right correct okay so what's your goal this month what is it if you came out the gate strong right now and it's the fourth of the month and you got four cars out what is your brain telling yourself we're going to hit that exactly we're going to hit that 20 and it's looking for information to back you on yes yes yes we're going to hit that 20 and now you're fired up now you have momentum now your your your brain is feeding the machine positive stuff right and honestly and I'll give you a practical example there was one of the months I had by the middle of the month I think I had four cars out and I don't sell less than 20 I mean that's there's no way I'm selling less than 20 but four cars out middle of the month circumstances you cannot control what you can control is your mind yeah so I said no I'm not doing this I'm going to buckle down by the end of the month I sold 25 remember what he just said okay you can't control some circumstances sometimes okay maybe you've been working your ass off all week long and it's just not breaking okay you can still control your mind you can't control those circumstances but you still have the choice to control your mind correct because what your mind wants to do after a bad week or after a bad two weeks is what he wants to run and do you think it wants to run with I can or do you think it wants to run with I can't right once you're running with I can't say okay this is the most important sell you'll ever make in your life before you can go outside and sell the next customer you talk to you're going to have to make the sell that you're going to sell the next person that you buy exactly you have to sell yourself first they came to buy and they will buy and they're going to buy as long as I do my job the fact is that I'm going to do my job means I'm going to sell the next customer I talked to you the fact that I believe that and I'm unwilling to swerve or sway or to be convinced by the thinking of anyone else around me and that's the way that I believe guess what happens my mind is looking for information that confirms that I'm going to sell the next one and since I've decided that that's going to happen it starts to find information to support you're a good salesman you're a good salesman you've pulled through tough times before this isn't the first time you've had a grinder guess what you sold that guy the other day remember that we didn't think he was gonna buy you're pretty good at what you do yeah and you know what all of a sudden I'm like I'm pretty good man I'm gonna go sell the next person I talked to my mind is right I'm in control and guess what happens I will sell the next person more than likely which is how Tony said you want to sell nine out of ten make your mind up you're gonna sell nine out of ten guess what happens nothing's impossible until you say it is impossible correct and you start ignoring the information that contradicts the other so the beautiful thing is is that the positive thing is when you're saying you can't your brain is looking to say we don't say we can't anymore we don't say that we don't say that we're not negative we're not like everyone else so you know what you're not but in most cases we don't think about this and what happens is when we're by ourselves or when we're in the middle of a negotiation and it starts to get rocky guess what we do we start thinking of ways how am I just gonna hold this still together instead of saying I'm strong I'm strong I closed everybody I've talked to this may get out of hand for just a second but matter of fact is it hasn't gotten out of hand I have them right where I want them I've got them in the funnel exactly right exactly and then your mind starts looking for ways to support that yes they're in the funnel they're in the right place they will be closed and they're about to be closed and guess what because that belief is there not only does the customer see the believability your mind understands the believability in your closing right exactly but it goes the other way most times yes which is why we're having this video we want to talk about sales training videos isn't always teaching you a close or a strategy or a technique sometimes it's just telling you that look your brain is so freaking strong it really is it's dying to take over and sometimes you have to tell your brain to shut up am I right shut up I'm in control here got it we're doing things my way today so just sit down that's right that's right so your mind controls you or you control your mind Tony what else you got here man if you understand this and like I said if you understand this you can close nine out of ten of your customers if not all because they want people that understand what their beliefs are what their abilities are and they want people that can close them in a positive way that they can actually back and get involved with that's it and listen I want to tell you this there's no secret magic trick to killing it in life and making it you know what it is it's about just understanding what's going to happen next and you guys are going to go out and we're going to sell cars today and I want to tell you this when you're going to go do it I want you to understand this that today tomorrow the next day there's 60 minutes in an hour every 60 minutes in that hour you're going to choose whether you can or you can't whether you're going to be in control of your mind or you're going to let your mind be in control of you and understand this just like bias goes with like races you know something like oh that guy's bias like you believe strongly in something yeah this is being biased about the way you feel you have right to choose that things are going to go great or that things aren't and when things aren't tony says I can't always control the circumstance but I can't control my mind that no one else can take away from it right and tony said hey I was at four cars halfway through the month and I finished 25 why because there were two roads to choose that I can and the I can right and I just want you to understand that that as we're going through this today this is a very simple video there may be some people that says ah man I need to learn some clothes today listen you're going to be stuck in two weeks and guess what when the grind hits you're going to remember that you forgot about this video and you turned it off earlier and you know watching guess what happens you're going to be struggling but for all of you out there that want to be one one percenters want to be successful be a high chiever you want to get what's yours in life you either be the game or you I mean I always say play the game or be the game I want to be the game okay let's not play the game okay so guys it's a great meeting you I'm here with tony we're grateful to have you oh as always have a very blessed day give us a thumbs up on the video we hope this helps you and we'll talk to you soon