 We got to talk about planning as an artist, manager, producer, anybody within the industry who is coming up from ground zero and close to ground zero. We're talking about creating strategies that work. Just to make it clear, the inspiration for this video is from talking to so many types of people, just a variety of people, and hearing these five year plans or three year plans. And that's all well and fine, but this is what I encourage a lot of people to stick to. Three month plan, six month plan, nine month plan, 12 month plan. What's that? That's a quarterly plan, four times a year, and create your goals by that. Why? If you are a young artist, especially by the time you get some of your resources together, the market is going to change so much. There's so many variables that happen. You just need to have really short things that you focus on. Break everything down. It could still be in a direction you think you want to go five years, three years from now. I'm not saying your vision will never happen. I know, thank you to it existence, all that great stuff. But you need to break it down into smaller deliverables. Not only is that effective way to just get stuff done in general, but even better than that and more important than that is so much is going to change. And when you try to spread out things into this huge plan without a lot of resources to put behind the plan, oftentimes you're going to find yourself getting a few little results right here, a few little results right here, a few little results right here. But it's going to be so disjointed and disconnected that it never really works to build the buzz that most artists are trying to build. But if you say in three months, I want to get all these things done, you're forcing yourself in that three month period to get all these things done. Of course, the three months can be broken down into weeks, but you also have your next strategy in the next three months. And what that does for you is make sure you hyper focus on executing. Execution is the greatest problem that I see when it comes to a lot of people coming up. Entrepreneurship as a whole is not even just the music industry, but you have to execute. If you do not execute, the strategy does not get fulfilled. The strategy is just a way for you to get to your vision. So hyper focus on getting a lot done every single three months, as opposed to saying I have this year and it's going to make you be a lot more realistic once you do it once or twice. Instead of saying I'm going to have 500,000 followers by the end of the year or two years from now. Well, what does that look like? What does that mean you have to have by the end of the week and by the end of the next week? Or what actions need to be set for that foundation? We can get in specifics, maybe do a Q&A or something like that at some time on what some of those steps might look like. Cause they're different for different people, but just think about it and really consider breaking things down into quarterly plans. Every three months for you guys who don't know is basically every single season. I have, you want to talk about it, but just get it done. You have to be able to rally your team around something, but you want to rally them around something in a short span because three months is enough time for you guys to stop, meet, look back and say, do we achieve what we said we were going to do in three months? And then all right, we didn't get this done. We did get this done. Well, we need to learn and figure out how we do what we were supposed to do for the next three months and keep improving for there. What are your thoughts? And other than that, as always, if you liked this video, go ahead and hit that like button. If you like it, might as well share it. If you're not subscribed, you know what to do. Hit that subscribe.