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Published on May 4, 2010
The online advertising industry has seen some significant innovation from a group of companies that optimize media buying on ad exchanges. These companies are know as Demand Side Platforms or DSPs. This video pokes a little fun at the uber-hyped space by borrowing a well-know movie scene. All in good fun!
For the substantive presentation, please visit www.bit.ly/TKawajaIABpreso.