 Khan, in general, is pretty laid-back. It's a little bit more relaxed, to be honest. And everyone's in a much more relaxed mood, but you can kind of talk about life in general, the industry in general. I know you really get into a little bit more detail if you need to. You can do the same on a closet, but you don't have the pool, you don't have the food and the music. I think the pool party brings the relaxation and the more less formal-ness to a whole other level. The pool party is definitely the least formal of all of them, but all of Khan is a very much relaxed atmosphere. Honestly, I think it gives you the opportunity to be more out-of-the-box in the art of the possible, dreaming up new ideas. The initial connections are what's made here, and then when you go back into your day-to-day job, then you have a whole quarter of meetings to follow up. It's been really fruitful, the business that we've done over the last 12 months from what we did last year here in Khan. We had a couple of good conversations as well to talk about long-term partnerships, ways we can work together. You get to meet the minds of all the amazing people behind the data, technology and creative that come together to create first-of-a-kind customer experiences. I think it's more about getting to know the people that are here, getting to know people both within the group, so from within Group M, the different agencies that are here, but also a lot of the suppliers. It's just a place where the whole industry comes together. She can get a huge amount done in one place at one time.