 Today with me on NFT stars is Pratik Sethi. He is a producer, designer, a TEDx speaker and entrepreneur. He has his own communication design house. He also has a very interesting LinkedIn profile photo. This video editor will be putting up for you any minute. But the reason he's here today is to talk about NFTs and to start off with Pratik. The earliest NFT you made was the world's first 3D wheel of life. Now for common people like me, what does that mean? Okay, so in Buddhism, you have something known as the Bhavchakra and the Bhavchakra is something that you'll find outside Tibetan monasteries and Buddhist monasteries, which gives us a sort of insight into the learnings of the wheel of life. And that's exactly what we saw always as being a flat representation on the walls as a mural or as a thangka or as a learning point, but always flat. So what we decided that in 2017 I did an extensive travel across the Himalayan region and across another India and into monasteries and a couple of my friends also became monks. So then I realized that, okay, look, this is something that why don't we have it in a three dimensional form? What happens behind? What happens on the sides? What is the representation of this space? Because earlier on they were limited with being flat or architectural to being very flat oriented. So we said, okay, let's make it in 3D and then we decided, okay, let's make it digital. And then it took us a while to actually build it because it's so detailed. And then finally you're saying took you a year to build the 3D model. The actual artwork took us a year to build an NFT creation. The minting of it takes less than a couple of seconds. So that's a very quick thing, but the artwork, the actual 3D model took us about a year to make because it has so much detail in it. So yeah, that's why when we've created it first and we showed it to a couple of art collectors and art, senior art connoisseurs, they all were like, okay, this is brilliant, make it into an actual model. So then we started exploring 3D printing, we started exploring actual sculptors to create it, but then it was just time cost and of course with 3D printing technology, which became a concern. So we said, okay, let's just go into the NFT zone only and publish there for now. Afterwards, once technology has become more exciting, more lucrative, then we can get into the actual building of this 3D model. Okay, and what are some of the other NFTs which you've created? So my 10-year-old nephew does a lot of drawings. So we've done a lot of NFTs for him, in fact, a couple of hundred of them. And they're different ortho rickshaws because he's an ortho rickshaw fan, he's an automotive fan. So we've done a lot of ortho rickshaws for him. Parallel to that, we've also had the pleasure of creating NFTs for other people. So this becomes almost like any other gig, like you're doing animation or you're creating videos or whatever. Creating NFTs is also a gig which is fairly strong these days and it's happening a lot. So we've created NFTs for a lot of clients in India abroad and so on and so forth. As far as creation is concerned, I was looking at the website, you've also said that you've created virtual networks for a lot of brands. Tell us about maybe one such brand where you created a very interesting metaverse. So again, I can't unfortunately take the name of the brand. But what I can tell you is that we are at the cusp right now. So metaverse as such has been there since 2010, 2011. Any game which was interconnected to other companies or any platform like what Microsoft was doing or any platform that was interconnected to multiple platforms in which information could be shared is what a metaverse is. So in that sense, this technology has been there since 2008-2009. And now it's very probabilistic because AR and VR has become very achievable in terms of even the hardware. So what I can say is that what we're seeing right now is like version 0.1 of these physical stores. As soon as the marketing heads of these companies start getting invested and understanding that look in the digital world, anything is possible. I can have a store which is my hand could be a store for example. And it can open into different worlds right here. And I'm still in this virtual space that I'm in. Real estate has a whole different equation. And that is something once they start understanding and capturing on where the universe is the limit for imagination and retail, so to speak. Including learning and so on and so forth as well. So we are very exciting times. There's a lot being built parallel. There are not only physical spaces and intangible spaces but also renditions of what human beings can be to just give a hint into... We call them avtars but that's so small and so limited as to what we see even in video games. It's going to skyrocket. There's so much being built right now. And we are playing a small role in a lot of these larger pictures. So what it sounds to me like it may be sort of heading into a matrix like scenario into the future. Maybe it's already happening. We don't know about it in some secret lab or something somewhere. Coming to the financial aspect of it. Last week there was this crypto crash and the NFT related thing and it affected a lot of people. So how do we go ahead from here? What do you see is going to happen in the weeks and the months and the years in the road ahead and why exactly did this take place? Apparently there are multiple factors. This is not the first time crypto has dipped. If you've been following it since 2011, it's had its dips, it rises, it dips, it rises, it dips. It's never plateaued. And although the stronger currencies like a BTC, EDH and their peripheral ecosystems will always, if you are a holder, as one would call it, they will always bounce back. And that's the thing. So this is just another dip in the charts. It's going to happen again. It's not the first time. We just have to ride the wave. That's the way to look at it. Sometimes your rams are getting too less because there was a chip shortage that happened. So sometimes there was a cooler fan shortage. Then there were restrictions that were put in China for mining. There were restrictions that were put in Spain, Portugal, which is the open crypto land had concerns that happened. So there's so many of these factors that affect the market so to speak and it's an unregulated market. Everything like, oh, everybody, everybody, everybody. So there's always a baseline that they follow always. Now my last question for today is not about NFT. It's something much more personal. This is something which I read up about you that you've been a survivor of lymphoma cancer when you were a child. So what was it like to have lymphoma cancer as a child? Maybe because a lot of people don't know about it. That phase of your life if you could tell us something about it because it's a lived experience. So I had cancer as a kid. I was about 12, 13 years old. I was still in school, very young. And obviously it hit us by a storm and a year of chemotherapy is something that you don't wish for anybody at all because those sessions can be quite taxing. And it's not like, oh, a session is over. Then two weeks break, next session. Those two weeks also your body is fighting it out. You go through hell week after week after week. What it did teach me though was to live every life moment as the best I can and enjoy it because you have literally got YOLO into my head. You have one life. You have to make the most of that moment and everything. You have to go out there. You have to do things. You have to enjoy yourself. You have to make sure everybody around you is happy. Well, great. I mean, and the fact that, you know, you went on to found this design agency, which is an award-winning design agency and so many other things. That's a lot for the future of physique. And yeah, we'll be in fact for more updates on the NFT market and whatever's happening. Thank you so much. It was lovely talking to you. Thank you. Thank you. Thank you.