 Yeah, so here we're showing a demonstration about HDR content and we wanted to show Give people a sense of how HDR content works. So in this demonstration, we have a Visio peak quantum again on top and a 2018 OLED on the bottom We're showing content that really takes full advantage of all of the capabilities of high dynamic range So this content has peak values that run all the way up to 10,000 nits Which is what the HDR standard allows and it's full BT 2020 colored in it and so you can really see The value of the extra luminance that the quantum dot TV has so the Visio peak quantum peaks at 2,400 nits The OLED TV is something like seven or eight hundred How much do you say the lids peak? 2,400 that's that's pretty high. It's pretty high. Is that their their highest? Spec TV it was for 2018 and for 2019. They just announced that they'll have a 2900 minutes for one of their TVs. It's pretty awesome to get that much nits. Yeah, just 700 Yep, 7800 depending on how small you make the patch can go a little higher even so right now the I mean I don't know if that's unfair or not, but the people have windows, right? So normally people don't Close the shades just to watch TV. So you have advantage right there, right? Well, yeah, I mean we live in California So we watch football games at 10 in the morning and the shades are open It's pretty bright, but you know the quantum dot TV looks great in any lighting environment I think that's a big part of what we're saying here This is a really great scene to look at so you see the Sun here is You can see it right and the OLED set. It's actually missing And so what's going on here right in this scene this looks like sunrise the day starting You know, it's gonna be a beautiful day Maybe over here sunset the storm is rising in terms of it for a movie or piece of content It's a very different meaning right and so one of the pieces of feedback we get when we do these kind of shoot out Demos is like well, yeah, sure But you know what did that what did the the director in time? What did what did the content producer? Why does this guy look a little bit bluish down there? The sky looks a little bit blue But I mean the colors are better on the quantum dot well the colors are better But this scene actually we have this really great tool here from AJA video systems And this is analyzing every pixel actually of the content in real time But you can see from the color gamut chart here that it is white gamut content Actually, it actually falls a little bit outside p3 in a yellow for the Sun But mostly the content is within maximum time the real thing here is the luminance. So this frame this Frame of content has a peak luminance of 9788 minutes, so that's almost all the way at the top of The range that HDR content can carry you actually see it in the histogram here this Peak for the Sun way up here at the top So eventually there'll be 10,000 it Displaced and it'll be perfect for that. Yeah, we think so and so that's actually outside the range of what the What the the quantum dot TV can show too, but because it has a higher Luminance range it doesn't have to tone map the Sun down too much, right? They can actually show there's a difference here and here whereas with the lower peak luminance for the OLED It needs to really tone map those 10,000 new values way down into something it could show and That's where you sort of lose some information there and it totally changes the meaning of the scene so That's pretty cool. And it's not too expensive right by a visual. Yeah, during the holiday season. These were available for 1399 at Costco That's amazing. It's pretty good price 65 65 65 inch so we're talking Half price or less than maybe a third. I don't know something like that the old this particular OLED I think we bought for around 2700 at about the same time. So, yeah, how close to half. Yeah, that's awesome Thanks for making it more affordable to get this place That's our goal, you know We really want to see quantum dots everywhere and that's one of the things we're so excited about for all the news from the TV Manufacturers of the show this year, you know, you saw a physio adopt quantum dots now and their M series lineup as well as their p-series Tcl is talking about bringing quantum dots to the North America market for the first time high sense their H9 They're gonna have a 55 inch. I think they said for 699 So those are great prices that people can really afford. So it's it's awesome to see 699 and what's the cheapest we can hope to get a 65 inch quantum that I Don't know So but right now we had around 1300 Right now. I think this was one of the lowest ones. There might have been one product That was a little bit last we have to double check though. Cool. Maybe they're announcing some that will be eventually more affordable Yeah, I think so I think that's one of the themes for this year is that you're actually seeing really mainstream adoption for the first time not just staying in the premium segment, but actually going into the mainstream and Why are you showing over there? So over here? This is something. I think you've seen before but This is an example of our quantum dot on glass Q-Dog. We call it And We've talked about this for a little bit a little while. It's a really exciting technology uses a really thin piece of glass In to replace the light guide in the TV Typically or typically any display has a plastic light guy in LCD display You replace that with the glass and the glass is really rigid And so with a really rigid piece of glass as your light guide You can remove some of the structural elements in the display and make a super thin display When we coat the quantum dots actually right onto the glass so we get rid of the film We no longer need an extra piece of film. We can actually just coat the dots right onto the light guide plate So from the users perspective the color is the same the brightness is the same the front of screen performance is Is the same great quantum dot, you know kind of color and brightness you expect but you have a really thin device and so The first product was launched at the show this year. It's going to be a 27 inch monitor I think it's six and a half millimeters thick so it's thinner than an iPhone and it's a 27 inch monitor with quantum dots So it's really kind of a cool new version of our technology. Nice. That's awesome but I mean when I see this of course thin but This is also thin, but then stuff comes with it that you don't need anymore, right? So this is an uses we're adding a layer To to the to the film to the device and in this case Replacing something so we can really make it thinner with the key dock. So it's a good chance in 2019. It'll be a whole much of Q dog. I think so, you know, we know there's a lot of interest But you know, we can't comment on the manufacturer's plans Until they've released those products in the market. So why is the first product PC monitor? And why is it not a TV? Well, that's a good question. I mean, I think I think we if you asked us initially We thought maybe this would be a TV product We actually saw a lot of pull from the monitor side and that's because the thinness really matters for the monitor, right TV Is if you have a really thin TV, that's cool. I think that's really cool at the retail You know when you're going to buy it you go wow, this is thin But then you hang it on your wall and you never think about it anymore. You can't tell it's thin, right? But the monitor it's on your desk and it's really striking and thin and really beautiful And you can maybe you walk around it and you see it and you notice it So I think that the monitor guys really felt like this is something special that they'd be able to market really well And it's important to get more and more HDR for the monitor market, right? You want to have HDR? great HDR and then that means quantum dot for The PC the PC market yeah, we're seeing yeah, we're seeing you know the gaming market Especially on the PC side. We have a couple of monitors out there that have great HDR capabilities with quantum dots and Yeah, that's awesome. That's actually another place where the the speed of the backlight really matters, right? So if you're gaming you know this the content we were looking at over here was 30 frames per second But for gamers they want to push you know 140 plus frames per second the faster you go The more the speed of your backlight actually comes into play and really matters And so you don't want to have a backlight. That's actually leaving this red ghost trail behind Images on the screen with a high frame rate How did how does it affect the speed? What's up what you doing? I thought you were just a passive thing that happens right there But how does it affect the speed of the backlight? Well, so it as the content moves faster, right? So if as you're updating the frames the object is moving a more fine Resolution across the screen and you're and you're turning the LEDs on and off at a faster rate And you can exacerbate the problem with the with the red phosphor ringing And with a quantum that is just faster to turn it nanoseconds billions of a second You know way faster than your eye can see Way faster. Yeah, all right. Awesome. And there was also some some other demos Is it similar to what we saw at your headquarters? Yeah, you've seen you've seen similar demos This is actually an updated version of the quantum dot inkjet printing This is what we call quantum dot color conversion or QDC We think we'll see this coming to market the next couple of years in quantum dot on OLED You see in the diagram here is a blue LED. It could be a blue OLED it could be any blue white source And you have a clear blue pixel with scattering material That's letting the blue light through and then So this is the latest version of it This is an area that we're super excited about And so when I look into the loop I can see a structure That is what you're gonna see individual pixels the blue are clear and the red and the green have actual quantum dot And that's what's making the red and the green the resolution we're showing here is Subpixels that are 280 by 80 microns. That's equivalent to 4k on about a 50 inch TV and Inkgent printed Yeah, what does that mean that well literally like an inkjet printer, right? And so Instead of using a photolithography process where you put all the material down and then you etch off what you don't need You actually just drop the the material right into the sub-pixel So you only use the material you need so it's a great way to reduce the cost of display making So that's gonna help for more affordable quantum dot solutions. Yeah, it's gonna it's gonna enable actually this quantum dot on OLED type of device So why is this only for all it like this because you need to inject it right onto the each OLED you could you can also do it with a micro LED Light source. We think that's another area. That's really exciting and eventually. I think you can do it for LCD also anything that you know has a color filter or Light source you can use upon that color conversion for so does that mean and because you have the factory you do all The quantum that stuff, right? Yeah, I mean you're working on making printers that can just ink jet print all this stuff So we're not making the printers, but actually this demonstration was made in collaboration with DIC and DIC is a Japanese company That's one of the largest electronics inks makers in the world And they're helping us to optimize the quantum dots for all the different inkjet printers out there So there's a few companies that make these really industrial scale inkjet printers And we want to make sure our materials work really well with all the different print heads and all the different technologies that are being used to make displays So this printers involved in making displays, but not today actually not today This is a kind of a new area for display making and so this is an area the display industry is really excited about For example one of the coolest part when I go to format the BLE booths for example Yeah, they said they have printed all that right so It's just a machine that prints all that and you're gonna be part of that printer very similar So a lot of the companies that are making the printers for that application are working on making printers for for quantum dot as well So here we're showing something for the first time at CES a Demo that shows that all white-colored gamut technologies are not created equal There's some important differences that we wanted to point out so on the bottom here We have a Visio p-series quantum using quantum dot technology 2018 TV on top. We have a 2018 TV using another white color gamut technology called KSF KSF is a red emitting phosphor that goes inside the LED in an LED LCD And KSF enables you to achieve about 90% DCI p3 So it's a you know reasonably white color gamut not as wide as quantum dot But there's an issue that we wanted to point out We noticed some reviewers noted this and the reviews of some of these TVs They weren't sure what it is. So we wanted to help describe it for them And what you see here is a slow response time from the KSF phosphor So the KSF responds in milliseconds and this really matters for a full array local dimming backlight As you know behind this TV there are a number of LED zones So as the ping-pong ball is bouncing up and down the LEDs are turning on and off following the ping-pong ball With the slow phosphor the LED turns on and the blue and the green turn on instantly But the red ramps up slowly and this means the leading edge of the ping-pong ball has a cyan appearance to it And as the LEDs turn off the blue and the green again turn off almost instantly But the red actually has a little tail to it the red at decays over milliseconds And you can actually see this with your eye and not sure if your camera is going to be able to pick I can see in the camera is I'm filming 60 frames per second I can see at a tail of the ball. There's a little bit of a reddish color There's a little red flash yeah, and your eye kind of integrates it together But as you look at this you kind of feel like something's wrong and then you see this flash of red or flash of green So it's something it's kind of once you see it. It's very hard to unsee right and down here There's none of this problem No, the quantum dots turn on and off instantly and that's what we have this chart here That shows the response time of the quantum dots they respond really in nanosecond So when the blue LED turns on the quantum the red and the green quantum dots respond Just nanoseconds lighter. So effectively instantly they're on when the ball passes away The the LED turns off the quantum dots turn off instantly We see here the blue and the green turn on instantly and then the red sort of warms up And then when the ball passes again the blue and the green go out of the red and you have another video to illustrate Distant slow motion. Yeah, so we did a Slow motion a high-speed camera capture of this and you can really see the quantum dot is on the top And then the KSF set is down here and this you can see that kind of the LED The soccer ball starts off cyan turns to white and then goes to blinking and it's kind of blinking Yeah, because of the high-speed camera speed or something. Oh in this case We used a black frame insertion mode So both sets are using black frame insertion mode and this high-speed capture that that really helps to show off the effect