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Uploaded on Jul 29, 2009
With multiple channels of communication, standing out from the crowd has never been so important. This video is all about deciding & communicating what your organisation is famous for & how to develop your customers as brand advocates.
Your customers represent a vital marketing resource who are all too often neglected. Our communication and customer advocacy experts are adept - particularly in the business-to-business (B2B) market - at helping our clients nurture their customers as 'advocates' across the sales and marketing mix -- from video to social media and other channels.
Customer advocacy reaps rewards with stronger customer relationships and improved loyalty which results in increased brand awareness, profitability and ultimately market share.