Rating is available when the video has been rented.
This feature is not available right now. Please try again later.
Published on Feb 27, 2014
On 2/2/14, in a Talking Lean Meetup, As an entrepreneur you may have an idea, but do you have a market? And do you know who exactly it is? We often get excited by our ideas and forget to properly research whether there's a market for our product, resulting in "cool" products that no one wants.
Rather than skip this important stage, or try to wing it with just a landing page and a call to action, come find out how to properly research your market using the Lean Startup's key tools - customer interviews, surveys, socializing and Excel (plus Facebook and Mechanical Turk).
Hear from fellow entrepreneur Gab Goldenberg about his experience applying lean principles to make a better matchmaking (shidduch) service, and how he's dealing with the 7 hour time difference vs North America. If you want to launch a product to the US or Canada, this will likely benefit you enormously.