Transmedia Storytelling. Subject: Peanut Butter





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Published on Apr 17, 2013

Transmedia Storytelling. Subject: Peanut Butter

How can you write a story about peanut butter from different perspectives?

You can tell the story of peanut butter from the point of view of two countries, and the discrepancies in manufacturing.

The story of peanut butter could be a fiction about who makes the decision at the manufacturing plant as to why there are different ingredients. Does someone inside the Federal Drug Administration have a hidden plot to keep citizens unhealthy? What are all the decisions that go into making this product.

Debbie Elicksen: I am a content creator, out-of-the-box thinker, and have the ability to come up with creative, cool ideas organizations can use to engage their followers and help build their audience.

Communications, writing, editing, publishing, interactive media, and marketing have been the mainstay of my business for the past several years.

I co-host the Virtual Newsmakers with Cynthia K. Seymour. It is a weekly webcast featuring interesting people who are using innovative ways to bridge traditional and digital communications.

My company is working with Gaia Global Holdings and its mini major movie studio in Scottsdale, Arizona — Hollywood in the Desert — on transmedia for both the studio and individual projects.

I have over 20 years of direct media experience, including working in television and Internet media, print, and radio. I've worked in the National Hockey League and the National Lacrosse League, and spent several years working in both amateur and professional sports administration.

My expertise on book publishing has been sought worldwide. I've written and published 10 books and worked directly with hundreds of international authors, to whom many have produced bestsellers.

I have been a professional sports writer and covered the National Hockey League for over 20 years for several publications and sports services, including NBCSports.com. I was the first woman to ever headman a football conference in Canada (Prairie Football Conference), was PR Director for the Edmonton Trappers Baseball Club, and was a volunteer media liaison with the Hockey Committee during the 1988 Olympic Winter Games.

Over the years, I have worked with and interviewed numerous media and celebrities, such as Stan Fischler (The Hockey Maven), Wayne Gretzky, Jarome Iginla, Mario Lemieux, Marcus Camby, Gordie Howe, Bobby Orr, Kelly Hrudey, The Doobie Brothers, Dante Bichette, to name a few. I have appeared in many local, national, and international media programs, such as The Vicki Gabereau Show, NHL Network, MSG Network, and Sports Channel America, to name a few.

Connect with me on:

Blog and website http://www.freelancepublishing.net/wp/
Virtual Newsmakers http://www.youtube.com/user/VirtualNe...
Twitter https://twitter.com/#!/bookpublish101
Google+ https://plus.google.com/u/0/100541659...
LinkedIn http://ca.linkedin.com/in/debbieelicksen
Facebook https://www.facebook.com/debbie.elicksen
Vizify https://www.vizify.com/debbie-elickse...
About Me http://about.me/debbie.elicksen
Stage 32 http://www.stage32.com/profile/76429/...
Flickr http://www.flickr.com/photos/delicksen/
Pinterest http://www.pinterest.com/debbieelicksen/
Smooth and Easy Coffee http://www.smoothandeasycoffee.organo...
Paperli http://paper.li/~/publisher/2a1f9bd5-...


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