KLEENEX® and SCOTT® paper towels have the AIRFLEX* Advantage. Stronger when wet, and more absorbent. Most ordinary towels are made with compressed, packed fibres, so water beads just sit on top of the towel, taking longer to absorb. Unlike Ordinary towels, AIRFLEX* towels have specially spread fibres that create absorbency pockets to draw water in. Not only is this great for user satisfaction, but with its absorbency and strength, AIRFLEX* towel can reduce towel wastage, leaving less mess behind.