 Hello y'all, what's up guys? This is Chris Pike. My friends call me Bixie. Back in action today, I want to talk to you about YouTube's recent update to their AI or altered content policy. On March 18th they came out with a blog post that goes into detail around this and while the blog post is pretty good, I was using the heartbeat tool the other day and I came across a video by TubeBuddy and I actually found about 16 moments from his video that I thought were really well done and that you guys should definitely check out. So if you're a YouTuber and you're uploading content that has AI in it, that's one thing but there's some weird edge cases out there where if you've got like VFX or maybe you've got a voiceover or even a voice translation and you have to label it, it just gets a little funny here. So let's go into TubeBuddy's video. We're going to look at some of the moments as he explains it pretty good. So here we go. All right, so if you're following along just head over to the website here h.ki or hkey and then when I get there you'll see here we've made a few updates to the UI on the left side or the UX but I'm just going to go ahead and click on my heartbeat and then from there I'm going to click on moments and when I do that I'm going to have a whole bunch of moments here selected for this video here which is the TubeBuddy video. So the first one here is called YouTube update and they're going to discuss well the details of it so let's click it off here. YouTube just dropped another update and it's a little bit of a mixed bag. There's this new rule around using AI in visual effects in videos. Everything from AI voiceovers to using VFX for realistic scenes. On one side this is going to make YouTube a better place but on the flip side this is going to bum out a lot of creators and there it is guys so in a nutshell it looks like YouTube is going a little over the top here and they're going to be labeling everything and I get why they're doing it. Sometimes you want to they want to crack down on people that are doing it illicitly like putting in fake backgrounds to you know do financial videos or you know they're trying to sell you something or you know they're doing fake updates to health videos where you know if you work out once every four years you're going to be you know 300 pounds of solid muscle etc etc so I get it let's go into the next moment here where he talks about some of the details and here you go. On March 18th YouTube launched this new feature in Creator Studio. Now creators have to give their viewers a heads up when realistic content content a viewer could easily mistake for a real person place scene or event is made with altered or synthetic media including generative AI. This is very vague I'm going to state that right here it's very vague. Now when uploading a video to YouTube creators will be asked do any of the following describe your content makes a real person appear to say or do something they didn't say or do altered footage of a real event or place generates a realistic looking scene that didn't actually occur. So there's a big issue there right if you put if you upload a video of you you know out walking and then all of a sudden you take away you know you take the background out and you put a different background in where instead of in New York you're in Rome I mean do you have to label that now even though it's you know clearly you know kind of funny or not intended to deceive people I don't know it's it's going to get weird so anyway so let's go forward here a little bit where he talks about generated labels digitally generated and then this label will appear that says sounds or visuals were significantly edited or digitally generated will appear above your video to inform viewers yes so if you've done any psychology and you're familiar with labeling theory you might be able to see where this is going where when you label something well it doesn't always have the uh good effect you think it might for a less sensitive subjects this label stays in the description but for touchy subjects like health or elections they'll be right there on the video telling folks that the content might not be authentic it should therefore be treated with caution so for touchy subjects like like elections for example financial advice people's trying to sell you financial packages or courses or health where you're doing you know fitness type related things and all the crazy claims people make with the fitness world yes this this makes perfect sense to me let's get forward though we're going to go to minute 45 uh where he talks about vfx and translating this is where it gets a little dodgy you're using ai voices to narrate a factual script or you're translating videos into another language yep now you'll need a label for that and it doesn't stop there if you're tweaking footage adding special effects are using ai to whip up scenes that look super real you're in this boat too crazy so for all of you motion graphics types out there and you cinematographers if you're using green screen footage and stuff like that wow you're gonna have to label your videos i mean i don't know this this seems like it could be going a little bit into the overkill side of things but anyways let's discuss whether or not these should be labeled we've got stuff like a bogus meteorite crash or visual effects to make city locations our illusions look legit do you really need a label for those given these labels are all about alerting viewers about potentially dodgy content it's a little bit puzzling yet youtube kids that not all artificially made content needs the warning so that's one of the good signs it seems like youtube is aware that they may be doing a little bit of overkill here but i mean sometimes you got to throw the baby out with the bathwater i suppose let's keep going a little further here for unrealistic content for this out they've got another checklist for content that they do okay not to disclose this includes generated ai used for productivity like generating scripts content ideas are automatic captions fine that's one thing we all use automatic captions you could even automatic caption our own voices and i mean that's clearly done with ai that's yeah this this could get messy but let's skip let's go forward like i said let's talk about the unrealistic content and see where they land on this side of the debate clearly unrealistic content such as an animation or someone writing a uniform through a fantastical world color adjustment or lighting filters special effects like background blur or vintage effects like come on right like if someone like youtube has movies on on youtube right whole movies right and if there's a funny scene or an animated movie that they got to label the whole movie as ai altered content like come on let's just get it's getting a little crazy here so anyways let's go forward here to uh the content checks that the box does uh and uh yeah here we go well you'll see it's been bugging me there's loads of content out there that technically checks the box for disclosure right but they're not trying to cause harm or intentionally deceive anybody exactly like take these channels big muscles which uses an ai voice for some solid fitness tips and then there's heizek from azerba job his youtube education channel is one of my go-tos for genuinely helpful in-depth videos even though it's powered by an english 11 labs voice yeah so there you go i mean all of these videos are going to get that label i don't know it's going to get a little messy here i'm going to finish this one off though with uh his he discusses that this is the first edition first iteration of this from youtube and they they're looking for feedback and no doubt they're going to change the policy up based on that so here we go skipping forward to 353 first edition i had a chat with a youtube employee earlier this week and they're actually looking for feedback from creators like you and me they want to know what part of this update is right what's wrong what's missing what's confusing i'll pin my personal feedback below the subscribe button drop your thoughts in the comments and i'll make sure that youtube gets the message loud and clear so there you go guys what do you think about this of course i recommend you watch the whole video there it's really really good these are some of the moments that i enjoyed out of it although a lot of this video had a lot of great stuff in it personally i get why youtube's doing it but it seems like they're being a little heavy-handed based on my interpretation so far and the fact that i have to put this in a lot of my videos is really annoying so anyways guys there you go let me know what you think in the comments below thanks for watching