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NIVEA Xmas Campaign, SOS Children's Village Gingerbread Designer Spot

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Uploaded on Nov 28, 2011

A little stop motion video promoting NIVEA's Xmas goodwill campaign, an interactive gingerbread designer app on Facebook wherein anyone can bake a virtual gingerbread figure. The most popular designs will be chosen every day based on their popularity, we will actually bake them and send them to the SOS Children's Village. A little attention to those in need of a nicer, warmer Xmas.

http://www.nivea.hu/karacsony

brand: NIVEA
idea & concept: CarnationGroup
creative lead: Gergo Csikos
copywriter: Babett Vasvári
director: Daphne Samaras
production: PipacsFilm
account director: Laura Szabo
account executive: Magdi Rajkai

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