 Hey everybody, welcome to JSA TV and JSA podcast. We are live on the floor of ITW 2022 is exciting year. People are back, we're back, and we are here with a good friend of ours, Scott Galey. He's the SVP of sales for K&N Engineering. Scott, welcome to JSA TV. Hi, good morning, how are you today? We are doing so great. It's like a big hug being able to see everybody here in person, first time in what, two and a half years. It's nice to be back. Well, thank you for having us. And for K&N Engineering, this is a new spot for us. We are a 50 year old automotive company. Our founders, Ken and Norm of K&N, were dirt bike riders in Southern California. And they were tired of throwing away paper air filters. Also, they weren't getting enough power. So they developed an air filter that was washable reusable and gave them more power. And that started 50 years ago. We're known for air filters, oil filters, as well as air intake kits. And in 2019, we stepped into the, we broadened our space and we stepped into the residential HVAC space and we developed one inch filters for home use. Again, with the washable reusable aspects of our product. So you're asking, how are we here now at ITW? Well, there was a hyperscaler that was an enthusiast of our product. And that's what we call people that use our product, enthusiast. And he came forward with a great idea. He was tired of throwing away filters every day. Thousands and thousands he were throwing away. So we reached out to our customer service team. And ultimately, he connected with Jonathan Fiello, our chief engineer, and the two of them started on a project to develop industrial filters for data centers as well as commercial applications as well. So after an exhaustive two year process, we finally came up with a product. We started piloting it over a year ago and we saw tremendous results. So first and foremost, there are no more actual, the first and foremost, we were no longer throwing away any throwaway filters. The products at a minimum have a 10 year life expectancy. So zero waste for up to 10 years. And as we go through further in the process, what we're seeing is it actually could be longer. Secondly, we're seeing lower restriction. So in automotive, lower restriction means more power. In the data center space, lower restriction means less power usage, approximately 36% in our pilot. So we're seeing significant savings there. And then the third thing, over lifetime, instead of throwing away filters over and over again, you're now going to be able to save significant money by purchasing them just once. So there's significant savings over lifetime. So you're blowing my mind and I want to make sure we're getting this right, especially for all of our data center friends, because this is big news. You know, I'm, as you know, very big about getting our data greener and about getting our data center facilities to work better, more efficiently in a more sustainable way. And so your filters are not only a more greener edge, if you will, to this technology. You give us more greener capabilities, but you're also going to basically help our data centers perform better through your airflow technology. Can you tell us a little bit about that? Yes, we use the synthetic media. And with that synthetic media, right? It's reducing, or it's actually have less restriction for air to work through the filter, ultimately making fans work less hard, which in turn saves power over time, over timeline. Yeah, I mean, this is groundbreaking for us. I don't think we've seen this type of filter ingenuity in forever, and definitely something to investigate in friends. So tell me a little bit about K&N. You guys obviously have such an incredible brand power, especially in the automotive industries. We all see those race cars riding around the track with your brand all over them, really the de facto air filter system that they use in all of these cars, correct? That is correct, yes. For any sort of racing application, K&N air filters are the predominant air filter that's used in that space. So you guys are tried, tested, and you are the key player there. So for you guys to come over to our data center space, we're excited about this. So what can we expect from K&N in the next 12 to 24 months? So as I said earlier, we're currently rolling out with one hyperscaler right now. So what we're doing is trying to impact and reach more data centers and commercial spaces. So that's why we're here at the show this week, trying to build connections to talk about our technology and bring it to life. Because again, we think there's significant opportunities from an ESG standpoint to put points on the board. Our product does that. We are thrilled, we are excited. Obviously guys, K&N, a brand to watch out for coming to our data center industry very, very soon. So Scott, thank you so much for joining us here today. And thank you viewers for tuning in to JSA TV and JSA Podcast. Remember guys, think green and happy networking.