 Hi everyone. I'm not sure if some of you just heard me, but we'll be starting the webinar in One or two minutes just letting a couple more people get on before we begin. All right. Well, I'll begin Hello, everyone. Good afternoon. I hope everyone's been having a lovely week so far Today, we're gonna be going over some of the basics of give big St. Croix Valley If you have any questions, you can use the questions section in your go to webinar control panel Sarah is also on the call. So if you have any other specific questions about the event, she'll be able to answer them So let's begin My name is Lisa Galper and I'm the community engagement manager at Mighty Cause And I'll be one of the key people from Mighty Cause helping with this event So if you've asked a question in support, you may have already received an answer from me So just a little background about Mighty Cause for those of you who are not familiar with our platform We've been in a crowdfunding non-profit fundraising business since 2006. We've helped raise over $600 million for over 30 000 nonprofits. We're one of the leading giving day technology platforms We're really pride ourselves on listening to feedback from nonprofits that utilize our platform And creating products that make it really efficient and easy to use for non-profit administrators So I'll just pass it on to Sarah for a little bit just to give some basics about give big St. Croix Valley before we Get into the nitty gritty of utilizing the platform and starting off with your campaign So Sarah if you want to take it away Thank you, Lisa. Um, hopefully everybody can hear me I'm kind of I think I've ever done a webinar. So this is new for me Um, good morning, and I just want to thank everybody. It looks like we've got 11 people on I know I've heard of from some of you who are planning to be on so I just want to cover a couple things um I had two people registered last night for the Neurichon meeting and I had sent out a thing saying that I cancelled it So thank you for your flexibility The roads weren't as bad as I thought but I just didn't want to take a chance. So Next week we have a meeting on the 18th. We have a 1 30 p.m Here at the office in Hudson and then a 5 30 p.m at The library in Hudson So you can attend one of those you can register There's a link on the facebook page or you can send me an email and then also The 25th we'll have one at the Amory community center um I think we've got about 40 nonprofits registered so far. So that is great Um, we're our deadline is the 28th to get everybody registered just so that we're up and running and ready to go Because as early as march 1 we can start receiving donations out on the out on your mighty cause site So that's why we want to the sooner the better. Um, get everyone registered um Let's see. I will update the toolkit as I As needed We were having some issues with some links not working with a couple people I don't know if anyone else has ran into that But we think that could be a firewall issue as I wasn't able to Open some things on my work laptop, but I was that with my home laptop. So Might be something with a firewall, but there is a mighty cause A mighty cause support Line that um, I'm sure Lisa will share with you that they'd be a great resource for that And I can always email you things as needed as well. So And then just make sure you're checking on facebook through your organization and sharing things as we shared Events and happenings and things like that um I've had a few of you ask about the community meetings and whether or not they are required for attendance I think if you are a brand new nonprofit to give big, I think absolutely you want to make sure you're attending One for sure if not all of them um The first couple last month in this month will be a lot of introductory. Here's what it is. Here's your website um You know, so if you attended in january february might not be Required or needed. However If possible I mean, it's also a networking opportunity. So as we go on for like next month, I would say would be more kind of strategy Let's talk about the day of giving and next steps. What should you be doing between march and april to get ready to hit april running um, but it's also just a great opportunity to Network with the other nonprofits doing give big and share ideas and things like that So if you can attend them great If you're you know, if it just doesn't work out with your schedule We get that too. But if you can at least attend one of them And then the only other one that I would say for sure Make plans to be at would be our april dates And those are the meetings. We will hand out the marketing materials the signs the buttons T-shirts if you order them Things like that. So i'll be sending out a link to everybody With the ordering details and so you can let me know what if anything you want to order Um, so I will be putting that together and getting that as soon as I can so that is really All I have right now. So just get registered by the 28th and like I said, I'm here to help so Awesome, great. Thank you so much, sarah And again, yes, please feel free to use the questions Um section in the go to web on our control panel if you have any questions about anything just sarah went over or moving forward All right, let's get started So first just to cover some of the transaction fees As well as the donation booster that will be on your organization page so The transaction fee per donation for the event is 6.9 percent. So just to break that break that down It's a 4% platform fee plus a 2.9 percent and 30 cent credit card processing fee per donation So that's going to automatically populate at the end of the checkout process for donors as you see on the image on the right hand side And there will be a check box where donors can Uncheck that box if they're not interested in covering those transaction fees And as you see below once a donor unchecks that box They'll have the original donation that they've added in that so that they can pay for So donors will always have the opportunity to not cover transaction fees if they choose if they do not want to So as sarah just said if you haven't registered your nonprofit yet for the event, please do so It's a short form and I'll grant you access to your organization page As well, please make sure to pay the hundred dollar registration fee either by check or through the online tool on the registration form You'll be approved within 24 to 48 hours And that's when you'll be able to really customize and begin editing your organization page because you'll be Created or set up as an administrator and of course early donations begin on march 1st So once you have access to your organization profile page Well, you'll notice is on the left hand side. There is a dashboard And this dashboard will have all the key tools and features you need To control and manage your organization page So the first icon is the home page, which will give you quick metrics about how you're doing per month The second option or the second icon is the profile And this will give you all your tools to customize and edit your page I will go into how you can begin editing your page The third icon the dollar sign is your donations tool where you can see all of your donor data and customize your checkout process Campaigns will give you a list of any peer-to-peer campaigns or any campaigns you as an organization have created for your for your nonprofit And lastly settings give you the ability to control certain aspects of your page and your presence on the platform So customizing your profile So this is the page editor Of your profile It will give you you'll have the ability to customize the look and feel of your page And most importantly share the mission Of your organization and your nonprofit Some key things to make your organization pop up or pop out is to edit your theme So you'll want to first upload a logo of your organization and add a background image Those are some small things that you can do but they really do make a difference on the organization page when you can customize just those two things As well if your organization has some standard colors that you utilize maybe on your website in your emails You'll want to use that as well as your theme color If you're using your organization page as your donation page You'll want to add a thermometer on there as well to let your donors know how you are doing In regards to your fundraiser how much have you raised so far in comparison to your goal So you can add in metrics by going to your profile And then page settings as you see right there on the dashboard example. I have Your metrics just provide a quick snapshot of how you're doing And you can also enable so that it shows your total amount of donations and total number of donors And most importantly set a calculation method So when do you want Donations in your metrics to be calculated from we recommend to begin by March 1st The day where you can start accepting donations so donors can really see how you are doing for the event the description Or story area of your organization profile page allows you to share the mission of your nonprofit So the inline editor allows you to add images videos bullet points numbers Anything you need to really make that area stand out and really Prove to your donors what you guys are doing As well if you have more information that you want to add, but doesn't quite fit Under your story or description Then you'll be able to add a custom tab Where you can add in maybe if you have future events If you have any other additional information that you want to add you can create a custom tab for it As well, you'll have the opportunity to integrate your facebook and instagram On to your organization profile page and we highly recommend this Especially if your organization is looking to you know improve on the links that you receive and the followers that you have It's a great way to get your donors engaged in your organization and seeing your most recent updates If you don't have an instagram or you don't have a facebook That's perfectly fine You'll also have the opportunity to add any other images that you want to showcase to your donors It's a great opportunity to show what you're doing and where funds are going Once a donation is made on the platform You'll receive their donor information in your donations report So this is available to review on the dollar sign donations icon of your left-hand side dashboard So administrators will receive an email notification when a donation is made And you'll be able to see right on the donations report the donor name The amount that they donated the date of their donation and the fundraising page if you do have fundraisers that it's associated with You'll be able to filter as well if you're looking for a specific date Or a specific fundraising page or specific type of donor And most importantly you can download this information into an excel sheet to get even more detailed information such as Addresses or if they donated via desktop or mobile device So you can really gather key information about your donors You'll also have the ability to review dispersions that you've received from mighty cost charitable foundation We send out disbursements twice a month They're batched collectively so you receive donations as you start accepting or receiving them As well you'll also receive a disbursement breakdown So you have any questions about what's included on your disbursement? You can click into your disbursement breakdown and see what donations are included in that disbursement As well as any fees fees that you've incurred If your organization plans on receiving donations via check or cash You'll be able to add those donations onto the platform To have your fundraiser up to date So on your donations report There's an icon that says add offline donation We can simply click and add the amount and donor name of the donation that you're receiving This will add to the total Of the metrics that you have at the top of your organization profile page So it's always up to date But please know offline donations do not count toward leader goal leaderboard totals So they will be included in your metrics on your organization profile page But on your leaderboard on the event site, they will not be included As I said previously, you'll have the opportunity to customize the checkout experience for your donors So if you have certain donation levels or descriptions that you want to add to your checkout process, you can do that As well if you want to collect any additional donor information Such as their phone number what company that they're donating from etc You can request that donors enter that information during the checkout process As well You'll want to customize the thank you page and thank you receipt donors receive once they make a donation So once a donation is processed the donors will receive a thank you page It's the first thing they see when their transaction is completed And you'll have the ability to customize that add photos images a thank you message anything you need And same thing goes for the email receipt All donors then make a donation through our platform will automatically receive a donation receipt be email And I'll have text deductibility information for them But you'll have the opportunity to add As the thank you page a thank you message as well as an image or video that you want to add It's a great opportunity To really hit home for donors where their funds are going and what you'll be doing with their donations You can also preview a thank you page and the email receipt right on the platform So that you can really see what donors will be viewing when it comes to day of event For any organizations that will be receiving a matching grant for the event You'll be able to display that on your organization profile page So for those of you who are not familiar with matching grants, if a donor has agreed to Essentially match a certain amount that you've received on the day of the event You can add that here to publicize to donors that their donation is going to make an even bigger impact So you would simply add in the grantor's name They can choose to be anonymous if they want and the amount that they're willing to grant We have flexible matching grant options So you can choose a one-to-one matching grant two to one three to one four to one Really the world is their oyster and how you want to customize that The match does not need to be paid through the platform It can be paid in whatever way is most easiest for your organization if that's a check or on the platform And as well same as offline Gifts or offline donations matching funds do not are not included in your leaderboard totals So they will be included in your metrics on your organization profile page So donors will see that updated to see the total that your organization is receiving But on the event page leaderboard, it will not be included on there The vent board leaderboard is simply to show total online donations The settings version of your organization profile page gives you different tools to Manage your organization profile page as a whole So you can add or remove admins right here So if you need more than one administrator, you can do so you can have as many administrators as you need If you need to update your legal address, you can do so here as well in our system We will automatically have the legal address that you have set up with the IRS You'll want to set up your direct deposit In settings as well if you scroll to the bottom There will be an area. This is set up EFT electronic funds transfer Once you put in your routing and account number, you'll be asked to also attach a copy of a voided checker bank letter Once you've added that in and submitted your information It will be reviewed and you'll know if it's been approved or if we need any other additional information in regards to your direct deposit For any organizations that do not have a bank account or a direct deposit, I should say And would prefer check. We do have check options, but we highly recommend direct deposit for an easier and more streamlined disbursement cycle And lastly, if you want to change the URL of your organization profile page, you can do so right here You can customize the end of your URL to be anything that you needed to be All right, so now that we've gone through the key points of your organization profile page We'll go through campaign strategy Okay Great So you'll definitely want to use the toolkit resources that we have available on the giving site event So after this webinar We'll have much more trainings available for you guys to sit in or watch if you're not available on those dates Most importantly, we also have a lot of tips facts and basic how to's available on our toolkits You can borrow templates for email social media and much more as well as images and photos That you can use to communicate in your email marketing or your social media So please really review the nonprofit toolkit that we have available on the site And please let us know You know what you have found the most beneficial what you know would be most beneficial next year Because we love hearing that feedback and we want to make sure that this giving event is as useful to you As I stated before early donations begin on march 1st So you can start accepting donations as early as march 1st All donations processed beginning march 1st will count towards the leaderboard on the day of the event And donors do not need to create a user account to donate So we definitely recommend starting march 1st that you begin Really emailing and letting your donors know that they can donate as early as as soon as possible As I noted also previously You will receive a notification once a donation is made to your organization profile page As well for any donors that are on Who are participated and give minnesota or any other giving event your url Your page will be automatically redirected to your giving event site We also You know, we also think it's a great idea To really engage your supporters and activate them to create their own peer-to-peer campaigns So reach out to your board members your supporters volunteers and ask them to fundraise on behalf of your organization Our peer-to-peer campaign tools are really easy and very easy for fundraisers to be to be created Equip ambassadors with the tools and strategy to promote your organization for the event Allow them to tell their story about your organization and engage their own networks such as their family and friends if you need any examples on Peer-to-peer campaigns of what previous organizations have done Please let us know we're more than happy to give you some great ideas or how other Organizations have utilized peer-to-peer campaigns But it's a great way to get your word out even more in your community And lastly spread the word out about your giving event and your organization And the fundraising that you're doing Utilize social media newsletters that you have email marketing your website And most importantly make sure you have a key understanding of what you're sending out to who segment your communications by donor group Having a good list of which donors have donated previously to this event As well as your monthly donors and plan and schedule in advance, especially since the march first date is coming up soon In your email marketing you really want to have a clear call to action with a link to your organization page You want to make it clear to donors as i've been saying of the mission of your organization and how they can help Get involved and really help your organization even more As well Give big st. Croix valley is having an awesome way to activate donors They have if you haven't seen it yet Um what they have is an initiative For donors to create selfies once they make a donation So if you go to the selfless selfies portion of the giving event site You'll be able to see a pdf that you can print out or donors can print out once they make a donation that can Take a selfie of their donation and the printout that they have And share it on social media and i definitely recommend to any organization To promote this and have you know share on social media like each other's posts Really activate your entire community to work together So i'm just going to leave the last couple of minutes for any questions that anyone has about the platform We this webinar is recorded and we will be sending it out to Everyone who's currently on this webinar and as well if you would like the slides In a pdf format. We also can submit out in a pdf format as well But i'll just leave um last couple of minutes to any last questions anyone has All righty here. So if there are no other questions Yes, I just wanted to um just I I see there's 16 on the call and some of them may have been to the community meetings some maybe have not but um, I just wanted to mention you talked about the That's the processing fee the credit card processing fee at the beginning of the presentation But just one thing I wanted to note that um has been told to me by just um based on previous years 92 of the donors cover those fees for the nonprofits that they're giving to so You know when it comes down to to it there's There's not a lot of costs that ends up getting passed onto the nonprofit because your donors are so great to make sure they're covering most costs for you because Anybody who makes a payment online or owns a business understands credit card processing fees. So um donors have been really great to just cover those for you Yeah, that's a great point. And what's also great about um, you know Our platform and how donors have been able to donate especially with transaction fees is that that whole amount is text deductible for them So including that transaction fee So it's also, you know The donors are doing a great benefit to covering those fees But they're also receiving text ability text deductibility on the whole entire amount We do have resources and tools that really um summarize all of the information that I went over So if there are any other questions, of course, please reach out to support at mighty cause dot com That's our support email. We're more than happy to um, you know Answer any questions or concerns you have or talk through any technological issues that anyone may be having I mean, you might be receiving a response from me Um, and of course, we do have um a support forum as well That includes lots of articles that um recap essentially when I went over and we'll have this recording as I said available to anyone um who You know is looking for it Um sarah, do you have any last words or anything else? Uh, I don't think that do you can you give out the um And I've told I'm happy to help where I can. I mean I I've I'm still learning the platform as well So any technical um questions are better left to mighty cause. Do you can you give out the? um The phone number as well for your support your customer service. Yes, let me Get that out. I don't have in the top of my head, but Let me I have the one 202, but don't you guys have an 800 number as well The 202 number would go to the same place Okay, so it's 202 800 1618 is the technical support line Um, like I said, I'm happy to answer what I can but when it comes down to the technical stuff, um I kind of point people that way. Um, I don't really I'm just I've been we're we're just working on getting uh Getting the word out. We're doing a Letter to the editor is going in the river tones papers this week. Um, we've been trying to Make sure we're we're posting the events and then we'll be running a series of some ads and some articles as well As we move forward, but I just once march hits. I know it's going to come fast So I'm looking forward to it, but if anyone has questions Or anything just reach out to me and I'm happy to answer however. I can I'm I'm only in three days a week But I'm trying to be better about keeping my calendar up to date and my voicemail and whatnot. So But thank you everybody for all your work so far. Um, it's been great. I'm happy with what's coming in and everybody's been Patient with me as as I'm learning too. So, um, I appreciate it and look forward to working with everyone this year All right. Thank you so much. And yes, please let us know if you have any other questions or concerns Have a great day everybody. Thanks Lisa. Bye